ONE37pm: SinceÂ you wereÂ drafted, youâve been doing a lot ofÂ CameoÂ work and some other odd jobs. Youâre being pretty transparent about why youâre trying to earn right now. How did you come up with this plan of attack?Â
Kyle Guy:Â I am basically unemployed for three more months. So as soon as IÂ gotÂ drafted,Â obviously,Â weÂ were excited, blah blah blah, and then weÂ startedÂ figuring out when Iâd go outÂ [to Sacramento].Â
ButÂ thenÂ I started realizing, me and my wife, we need some money. We still have to pay for the wedding and our rental car out inÂ Sacramento, Airbnb and all this stuffâthat was not easy. Also, she was getting ready to go to law school,Â so she did some babysitting for some money and then I did Cameo. IâmÂ doing this VIP VR thing,Â which is kind of like Cameo but itâsÂ a FaceTime for one minute. So they can ask me whatever they want forÂ oneÂ minute. IÂ signed up for three sessions of that and then a couple other endorsements like this. You know what Fathead is?
The big posters. Yeah.
Guy:Â So thereâsÂ something similar toÂ that calledÂ Home Stadium,Â and basically itâsÂ like your whole wall would be a football stadium or a football field or a basketball arena or whatever you want it to be. IâmÂ doing stuff with them. Just anything that can help me get by. Cameo is actually the most steady kind of income that I have, and obviously,Â most NBA players sign a deal with Panini, which is a trading card company,Â so I’m getting paid that way as well.
WereÂ you always this industrious off the court?
Guy:Â I sold a lot of shoes when I was in college. I sold my PlayStation. I sold probably like 50 pairs of shoes. Anything to keep me above water.
Where did you sell them?
Guy:Â Most of the time I made a fake Instagram account,Â because in college you canâtÂ flip or whatever,Â so I made a fake account that didnâtÂ have my name or anything. My PlayStation I sold to somebody I knew,Â so I just did that through text or whatever.
I would ask people, âHey, can you tell people that if theyâre interested in shoes Iâll send them some pictures and stuff?â I was telling my wife yesterday, itâsÂ kind of nice that we have this perspective. I like this metaphor of being fed and being starved. We played both sides of it.
IâmÂ a very money-conscious person.Â IâmÂ efficient and,Â yes, definitely a hustler trying to spread generational wealth.
What have you learnedÂ about yourself, scrapping together paychecks?Â
Guy: I think itâsÂ kind of like working two jobs. Itâs notÂ asÂ constant as basketball. Sometimes I wonâtÂ have a Cameo every single day. But I think being able to go to this place where itâsÂ like, âAll right, I got to get this done no matter what or IâmÂ not eating tonight. ThereâsÂ beenÂ some nightsÂ where IâmÂ not eating dinner. The past two nights Iâve eaten Little Caesars, the whole pizza forÂ $5, the Hot-N-Ready takeout deal. Thatâs just the best thing for my financial situation right now.Â
Thereâs so much talk of trying to get a financial structure for college athletes so thatÂ athletes generating all this revenue for big universities can get a cut. What do you think the solution is there? With your experience, Iâd be curious to know what you thought the details might be.
Guy:Â I think itâsÂ hard to pay every single person the same amount becauseÂ ofÂ revenue differences, or differentials,Â and then also player differentials.
I thinkÂ the cost of attendance thingÂ is very, very helpful. So maybe just like a baseline. Maybe just like anotherÂ $1,000Â for everybody, anotherÂ $2,000Â for everybody, andÂ then kind of based on jersey sales or any revenue or anything like that. I mean,Â football and basketball bring in so much revenue that could be spread throughout otherÂ sports thatÂ donât generate as much. I would explore those avenues. I donâtÂ know how they would do it. It would be very tough,Â but itâsÂ funny because I do think we deserve to be paid. But I donâtÂ know how they would do it.
So, November isÂ a long time from now. Do you have some other stuff lined up for the fall?
Guy:Â The problemÂ is,Â when you do these deals or when you do stuff, the money isnâtÂ like, âOK,Â I didÂ it andÂ now theÂ money isÂ in my bank account!â Sometimes theyâll send someÂ up front, but sometimes itâsÂ like a three-week waiting period. So IâmÂ in limbo at the moment, but once stuff hits,Â Iâll be good. IâmÂ very open to doing anything.Â
I like branding myself. So I have no problem putting [something] on my Story. âHey,Â everyone, check this out!â Which I think gives me an advantage in this hustlersâÂ world that IâmÂ trying to live in. ItâsÂ definitely not a pity party. IâmÂ not complaining about being in the shoes IâmÂ in. IâmÂ renting a home. IâmÂ fine. IâmÂ not saying that.
But I still gotÂ to furnish the home and all these things. I got to get a car. ItâsÂ just when youâreÂ starting off, the cost increases, plus we were paying for a wedding, so youÂ got to scrape up what you can.
Do you have a particularÂ financialÂ philosophy that you adhere to? If so, what is it?Â
IâmÂ trying to educate myself in that area before I start doing anything. I have a financial advisor. I have a tax person. I have a team put together to help me with this stuff. I donâtÂ know, I think the NBA does some really cool things with 401(k)sÂ and whatnot to very much set you up forÂ afterward. So just taking advantage of every opportunity and door thatâsÂ open for me and then playing the game smartly with my money in terms of entrepreneurship or businesses or stocks, whatever it is. Iâm just playing it smart and, again, trying to make that generational wealth.
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