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Sports Strength

The Best WCW Wrestlers of All Time

WCW was the underdog wrestling league that gave the WWE a run for its money during the ‘90s, up until the early 2000s when they were finally bought out by the WWE. Today, it seems like history is repeating itself with the emergence of All Elite Wrestling (AEW) which was able to lure some talent away from the WWE similar to how WCW did in years past. Some wrestlers shined more at WCW, but they also brought a lot of new talent to pro wrestling. Here is a list of the wrestlers that cemented their iconic careers in WCW.

1. Rey Mysterio Jr.
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Kazuchika Okada and Rey Mysterio Jr. compete in the New Japan Pro-Wrestling G1 Climax 28 at Nippon Budokan in August 2018.

When Rey Mysterio Jr came on the scene at WCW, his high energy, and high flying moves helped the Lucha Libre style of wrestling from Mexico gain a following in a world of big men. The former cruiserweight champion was a “must-see” wrestler. Mysterio was able to crossover and bring his talents to the WWE when WCW’s time was over. But it goes without saying, his most legendary matches from WCW are still worth watching today.

2. Kevin Nash
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Kevin Nash during Soap City Finals, 2000.

Kevin Nash is one of the founding members of the New World Order aka NWO. The NWO was one of the most influential WCW groups of all time. They became a pro wrestling staple that represented something much bigger than any sanctioned promotion. Nash was known as “Diesel” over at the WWE, but he truly broke out when he went back to WCW as an original face of one of the most infamous characters from the WCW era.

3. Lex Luger

A lot of great pro wrestlers in the WCW came in from the National Wrestling Alliance and Lex Luger was one of them. He had a massive frame and a finishing move known as “The Torture Rack,” which was just an excuse to lift another wrestler over his head. Luger was one of WCW’s triple crown champions, meaning he won several of the promotion’s titles (heavyweight, tag-team, and United States champion).

4. Dean Malenko
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William Regal flies into Dean Malenko during World Wrestling Federation action, October, 2000.

Known as “The Man of a Thousand Holds” Malenko wrestled in Extreme Championship Wrestling aka ECW and New Japan Pro wrestling. Despite these tenures, some of his most exciting matches occured in the WCW. His matches with Rey Mysterio, in particular, are worth rewatching today. He currently serves as a coach and senior producer for AEW according to Wrestling Observer.

5. Vampiro

One of the many face painted wrestlers from the ‘90s, Vampiro was silent because he did all his talking in the wrestling ring. His Lucha Libre style was unique because he weighed 250 pounds, but moved like a cruiserweight. He held the tag team title with The Great Muta and also joined Sting as “brothers in paint” since their facial paint used the same black and white color scheme.

6. La Parka

The moniker “La Parka ” has been used by a few luchadors but the one that makes this list is Adolfo Margarito Tapia Ibarra. Ibarra, like many wrestlers in the glory years of WCW, came from another promotion. La Parka—like many luchadors—helped keep eyes on WCW’s cruiserweight division where fast-paced wrestling mattered more than any storyline.

7. Ernest “The Cat” Miller
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Professional wrestler Ernest ‘The Cat’ Miller in April, 2008.

Miller was one of many wrestlers who was also a trained martial artist. Casual onlookers are always quick to dismiss pro wrestling as “fake” because of the predetermined outcome of matches. But, there is still training and athleticism involved with professional wrestling. Miller was a kickboxing champion and karate tournament competitor so taking bumps came easy to him. It helps that he was a karate instructor to the son of WCW President Eric Bischoff.

8. Tank Abbott
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David “Tank” Abbott punches Wesley “Cabbage” Correira during the UFC 45 in November, 2003.

The line is thin between mixed martial arts and professional wrestling. Many fighters have gone back and forth between both sports but for WCW, the most notable name would be Tank Abbott. Abbott was a heavy-handed knockout artist from the early days of the UFC and somehow, his knock out power got Incorporated into his pro wrestling persona. Towards the end of his WCW tenure, he was associated with the boy band stable “3 Count”.

9. Sean O’Haire

WCW grew a lot of their own talent when they were at their peak at the WCW Power Plant. O’Haire was one of the wrestlers to come out of there but he was also an accomplished kickboxer and went on to compete in mixed martial arts. Sadly, O’Haire took his own life in 2014.

10. Mark Jindrak
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Wrestler Mark Jindrak “Marco Corleone” attends the Stivens Palacios Beautiful Glass, in 2010

Jindrak was tag-team partners with O’Haire the duo was another product of WCW’s Power Plant. JIndrak trained under Mr. Wonderful himself, Paul Orndorff and along with O’Haire formed the pro-wrestling team known as the “Natural Born Killers”. He and O’Haire won a WCW tag-team title before WCW folded.

11. Scott Steiner
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Scott Steiner during Soap City Finals, 2000.

It’s hard to talk about any of the Steiner brothers without mentioning both, together. However, even though Scott and his brother Rick began as a tag-team, Scott would go out on his own and evolve into the man known as “Big Poppa Pump”. Big Poppa would win the WCW World Heavyweight title and before that held tag team titles with his brother.

12. Rick Steiner

Of course, Rick Steiner deserves a mention on this list. Rick and his brother were both accomplished amateur wrestlers at The University of Michigan and it was something Rick and Scott brought into their pro-wrestling personas, too. Scott did away with it, but Rick would take it through WCW, equipped with ear guards and his University of Michigan varsity jacket.

13. Scott Hall
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Scott Armstrong, Brian Armstrong and Brad Armstrong attend the WWE 2011 Hall Of Fame Induction

In WWE he was known as Razor Ramon, but Scott Hall along with Kevin Nash were known as “The Outsiders”. The duo would help form the nWo, the professional wrestling group that would look to take over WCW and gather a few notable wrestlers under its wing. Hall was probably one of the longest-running heels during his time in wrestling.

14. Jeff Jarrett
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DïLo Brown and Jeff Jarrett battle it out during SummerSlam, 1999.

Jeff Jarret carried a guitar around the ring with him for the sole purpose of cracking it over another wrestler’s head in WCW. He coined the term “slap-nuts” in his trash talk and was a multiple-time WCW champion. In one single night, a feud with WCW commissioner Terry Funk would have Jarrett take on three matches against George “The Animal” Steele, Tito Santana, and Jimmy Snuka.

15. Mike Awesome
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WCW Wrestler Mike Awesome flexes his muscles for photographers, 2000.

Mike Awesome went through a lot of attempts at changing his persona during his time with WCW. From trying out a 70’s theme and even to the “Canadian Career Killer”. Awesome’s biggest claim to fame was coming into the promotion, while still being the ECW champion on an episode of Monday Nitro.

16. Ric Flair
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Ric Flair during WWE Superstar Ric Flair Signs Copies of his New Autobiography “To Be The Man” at Planet Hollywood.

Flair has wrestled everywhere. “The Nature Boy” feuded with many wrestlers on this list and of course, was a multiple-time WCW champion and President at one point. For WCW, his matches with Lex Luger and Sting at Starrcade in 1995 was probably the height of his WCW career. But for Flair, that is only one of many highs in the scope of his pro-wrestling career.

17. Sting
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Sting during Soap City Finals, 2000.

Sting probably shares the most active and competitive ring time with Ric Flair and owns “the dirtiest player in the game” title. Ric Flair brought Sting over during his rise, but Sting brought something new when he came up from NWA, then WCW. The black and white face paint was very symbolic and memorable part of his persona.

18. “The Franchise” Shane Douglas

Douglas was part of a stable in WCW that included Jindrak, O’Haire, Mysterio, and few others on this list known as “The New Blood”. This would make for many rivalries in WCW, some real and some fake but kept up with the theme of putting the newer wrestlers over.

19. Diamond Dallas Page
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Christian and Diamond Dallas Page at Wrestlemania X8.

Page, or DDP for short made a name for himself in WCW. His signature move, “The Diamond Cutter” could seemingly be done from any position in the ring. He would win a WCW tag team title along with Kevin Nash, and a WCW World Heavyweight champ title too. More recently DDP has become a yoga guru and has helped others get fit through his DDP Yoga program.

20. Konnan

Konnan was one of many of the Mexican-American wrestlers that had success in WCW. At the height of WCW, Konnan switched to a cholo-themed, west-coast gangster persona and was part of a nWo sub-group known as “The Wolfpac” lead by Kevin Nash. He is credited with helping get Rey Mysterio on La Parka on the WCW roster.

21. Hollywood Hogan
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Hulk Hogan, 1990

Another icon in pro-wrestling, Hogan has always been associated with being one of the good guys. However, when he came to WCW, he traded the yellow and red colors for nWo black and white and became, “Hollywood” Hulk Hogan. His 2000 “Bash at the Beach” feud with Vince Russo is one of WCW’s most controversial moments.

22. David Flair

David Flair, the son of Ric Flair, had a less than warm welcome when he made his WCW debut. The nWo ganged up on him and Hogan whipped him with his belt. He would eventually join “The New Blood” and wrestle his father in a retirement match, for a retirement that obviously did not stick.

23. Barry Windham

Barry Windham was a tag team wrestler, usually with his brother, Kendall and was brought back to WCW by Eric Bischoff, along with Curt Hennig. He had a short-lived gimmick in a stable called “The West Texas Rednecks” that did not last. Windham ended his WCW run along with his brother in a match against the Harlem Heat.

24. Big Van Vader

The mask Big Van Vader wore for his ring entrances made him a fan favorite. It covered his upper body and would blow steam when he entered the ring. Like his name implies, Vader was big but he was able to move just as good as any other wrestler, delivering a moonsault as one of his finishers using his 400-pound frame.

25. Billy Kidman

A multiple-time tag-team champion and cruiserweight champion in WCW, Billy Kidman was one of the high flying wrestlers of WCW that was must-see. He wore denim shorts before John Cena made them cool and accented the outfit with a white tank top. When he performed his finishing move, the shooting star press, it usually meant a win for Kidman.

26. Eddie Guerrero
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Wrestle Mania XX, 2004.

Guerrero’s family has been involved in pro-wrestling for generations. But in the WCW, Guerrero wrestled the likes of Konnan and Ric Flair cementing his own name in the industry. He was a two-time WCW cruiserweight champion and one-time heavyweight champion. He would lead an off-shoot of the nWo called “The Latino World Order”(LWO) to push other Mexican wrestlers in WCW.

27. Buff Bagwell
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Buff Bagwell in action during the WWA Wrestling “Inception” fight night held at the Sydney Superdome.

During the days of Nitro and Thunder (WCW’s Thursday night program) Bagwell wrestled as part of nWo. He then became part of The New Blood and was involved in feuds with David Flair and Goldberg. He would win five tag team titles during his time in WCW.

28. Booker T
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Booker T was partnered with Stevie Ray in the tag team known as the “Harlem Heat”. When he transitioned to singles matches he would go on to win WCW titles multiple times. After winning the championship five times, Booker-T did his signature “spinarooni” move, except now he would hold up five fingers representing his many title wins.

29. Juventud Guerrera

Known for his long hair, baby-face, and high flying moves, Guerrera was a WCW cruiserweight, a title he won on WCW’s debut of Thunder. Like many Mexican wrestlers with a luchador style, he wore a mask. He was unmasked by Chris Jericho at Superbrawl, and kept wrestling without one long after.

30. Goldberg
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Goldberg is probably the most popular wrestler who began with the WCW and stuck it out until the buy out from the WWE. He’s a Power Plant trained, naturally athletic entertainer. Mostly strengthened by his days in the NFL, and training in MMA. Goldberg always had a lot to build on. His WCW persona can be compared to what Mike Tyson did for boxing. Goldberg was known for finishing matches quickly and racking up wins. All of which helped him develop the catchphrase, “Who’s next?”.

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Entrepreneurs Grind

We Talked to the Founders of the First Black-Owned Nationally Distributed Coffee Brand—Here’s Their Advice for Entrepreneurs

Pernell Cezar and Rod Johnson grew up on the same block in Gary, Indiana. Now in their 30s, their lasting friendship, experience in the corporate world and entrepreneurial wiring has lead them to create BLK & BOLD coffee and teas. Based out of Des Moines, the two have turned their side hustle into a viable business that has become the first nationally distributed, Black-owned coffee brand by Target. 

Launched in June 2018, the BLK & BOLD coffee line includes six lines of beans—from steeping bags with Ethiopia Yirgacheffe grounds to whole beans sourced from Finca La Guadalupe. The line’s teas include earl grey, jasmine and more.

BLK & BOLD is also built on a domestic social impact model—5 percent of their profits go towards supporting at-risk youth locally and nationally. Nonprofit organizations such as Code Fever Miami, which teaches underprivileged youth the basics of coding and design, and Des Moines-based By Degrees, which helps at-risk youth graduate, have both benefited from BLK & BOLD.

We talked to Cezar and Johnson about their experience starting BLK & BOLD, what being a first-generation college graduate and corporate employee can be like, and what advice they’d give to entrepreneurs looking to start a business in 2020.

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ONE37pm: Tell us about your work experience before deciding to launch your own business.

Rod Johnson: I’ve worked in academic and health care fundraising over the last decade, connecting donors to institutions—and I’m still working at my 9-to-5. This opportunity with BLK & BOLD gives me flexibility in what initiatives we’re able to impact. Since we have a domestic, social impact model embedded in what we do, we choose which nonprofits we partner with. That’s my primary motivation with that transition, to have ownership in the communities that we impact.   


Pernell Cezar: My background is in retail merchandising and suppliers’ sales of packaged goods brands. I started my career at Target Corp. in merchandising—which is funny, because now we’re full circle with BLK & BOLD having national distribution with Target. I’m a first-generation corporate employee and first-generation college graduate as well—forging on that was eye-opening.

What was that like for you?

Cezar: [There’s a bit of] business culture shock. In every space I’ve occupied in my career, I’ve been by myself as a Black man in these roles. Being a young, high performer and allowing my career to take me to the places people want me to be on their behalf is great, but at the same time, it allows for [Rod and I] to look at [industry] spaces that we haven’t had representation in and ask “Why not?”  

For me, it was a matter of “I don’t see brands that actually focus on the communities that I came from,” and [with Rod] being my best friend, and living on the same street as me, we had those similar struggles and have overcome them. [We asked] how do we impact the kids that live on the same block and help them know that there’s more light in life besides what they’ve been exposed to?

So, why coffee and tea?

Johnson: We describe ourselves as over-enthusiastic consumers. We spend a lot of time in coffee shops—Pernell is more of the coffee guy, and I drink tea. We wanted to have some representation on the other side of the counter, because that doesn’t exist at scale. There certainly are other Black-owned, women-owned coffee brands, but not enough given how frequently we are consumers of said products. Considering its uncharted space, we saw that as an advantage going forward.


Cezar: When we looked at our [career] backgrounds and how they overlapped in the competitive business landscape, [we realized] there is uncharted territory. [We have become] the first Black-owned coffee brand that’s nationally distributed and the first domestic-social impact model within coffee that has national distribution.

Pernell Cezar

Even if you have a product that’s poppin’ you still have to figure out how to navigate these big corporate spaces. 

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In your opinion, why has there not been a Black-owned nationally distributed coffee brand before?

Cezar: This isn’t just unique in coffee—when you look at Black representation in brands that have national awareness and national accessibility, we’re crowded in very few industries, [which include] entertainment, beauty and fashion. 

But when you look at food and beverages—not so much. There’s a lot of red tape that comes with getting started. There’s tons of barriers of entry [including] financial resources, and even if you have [a product] that’s poppin’ you still have to figure out how to navigate these big corporate spaces, where you generationally have never had access to or understand how to talk the talk or walk the walk. [Rod and I] are exceptionally fortunate that our unique backgrounds in our perspective areas allow us to merge [our knowledge] together. 

Before you launched, what was an aspect of your job that you knew nothing about? 

Cezar and Johnson: Everything. 

Johnson: It’s exciting, to embark on something that you don’t necessarily have knowledge of visibility to—it puts you in a vulnerable state as well, because there’s some ignorance that comes along with it. Because we are lifelong learners, we fully embraced the task of figuring out how to best roast beans.

Cezar: I’ve never gone skydiving, but I can imagine it’s something like doing that for the first time. Entrepreneurship is an ongoing journey. Hustle is a verb that is never-ending. It doesn’t have a period at the end of it.

Johnson: It’s more of an ellipsis. 

Cezar: Add the question mark some days, exclamation point some days. Imposter syndrome is very real, but the more people you end up talking to, the more you realize they’re still trying to figure out what they’re doing as well.

Pernell Cezar

Entrepreneurship is an on-going journey. Hustle is a verb that is never ending.

What piece of advice would you give to someone looking to launch a business in 2020?

Johnson: Be honest with yourself. What’s emphasized often in entrepreneurship and startups is the glitz and the glamour and the end product. But there’s a long road in order to get to that that isn’t for everybody. You need to be introspective, very honestly, if you are going to embark on that type of journey. 

Cezar: Master your lane. Study whatever you pursue—you’re going to have to continue to be the best at that. You can always have new competition, or your old competition can get better. 

How would you describe your coffee?

Cezar: It’s a whole mood.

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Entrepreneurs Grind

Meet Colin and Samir, the YouTube Pair Who Leveraged Storytelling to Partner with Huge Brands

YouTube creators, filmmakers, and podcasters Colin Rosenblum and Samir Chaudry always keep in mind their “north star” a goal they strive for to keep the wheels turning and their direction on course. 

Back in 2012, as recent college grads, the pair’s goal was to work with Nike. They had just launched a YouTube channel “The Lacrosse Network” and Chaudry, aware of people’s doubts about the network, kept his north star in clear view. “Everyone was like “a lacrosse-focused YouTube channel sounds like the worst idea,” Chaudry explained. “I had to create a direction in my head of why: what is the goal here? And my goal was to work with Nike. I said: I’m building a platform, there’s only magazines [covering] lacrosse, there’s no video platform, and so when Nike gets into lacrosse, there’s only going to be one place for them to advertise.”

By 2015, not only had The Lacrosse Network been acquired, Rosenblum and Chaudry were creating sponsored content for the very brand they had originally set their sights on, Nike.

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Colin Rosenblum
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Samir Chaudry

When I arrived to meet the pair, who go by “Colin and Samir,” in their downtown Los Angeles studio, they were on two different wavelengths. An occurrence that I gathered was abnormal for them.

“I’ve had one too many coffees today, so I’m firing on certain types of cylinders that I never knew existed,” said Chaudry. “On the other side of it, I haven’t had a coffee in five days,” said Rosenblum. “So if Samir answers a lot of the questions today, that’s probably why. I’m in a zen state.”

Together, the two have built a loyal following of fans and viewers on YouTube—first, on The Lacrosse Network, and more recently on their own channel where they discuss news and pop culture: everything from Lil Nas X to Logan Paul. “Colin and Samir” have a special way of storytelling and explaining things that makes you want to actually listen—their dynamic with each other appears effortless, an easy-going cadence that makes it obvious they’re actual friends—not just business partners. 

“I started The Lacrosse Network from my bedroom in my parents’ house after college,” said Chaudry. “Colin joined about a month in because we were looking for a producer in lacrosse. There was only one person who was making [lacrosse programing] like actual documentary storytelling, and it was Colin,” he said. 

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At that time, Rosenblum was working remotely from Boulder, Colo.—having only recently bought a used camera off Craigslist and teaching himself how to shoot. He had a knack for it. Six months later, Chaudry talked Rosenblum into moving to California to work full-time at the YouTube-based network. Their business partnership quickly blossomed into a friendship. 

“I think [our friendship] made us better business partners because we had a mutual respect for what each other wanted to do in their life,” said Rosenblum. “Once you have that, it’s sort of like, okay, I respect what you want to do, and you respect what I want to do, and we’ll work together to compromise and make it happen.”

Colin Rosenblum

Our friendship made us better business partners.

In 2014, The Lacrosse Network was acquired by Whistle Sports (now Whistle) and Chaudry became the lead of a growing operation that was the new LA arm of Whistle. The decision to sell the company didn’t come easy. “It was the most taxing experience I’ve ever really been through,” he said. “I was 24 when we sold, and I had never been through anything like that, no one in my family had ever been through anything like that. So navigating the conversations around an acquisition was very challenging,” he said.

Their new roles within Whistle meant having more resources and sales reps—which lead the two to begin creating sponsored video content. They had a leg up, understanding how the YouTube platform worked, and what their audience liked—something that was still a relatively new concept to major brands in 2014.

It was landing a deal with Nike—not once but twice—first in 2015 with Vine star KC James, and again in 2016 with The Lacrosse Network, that made the picture come full circle. “It was like a snowball. We [began] working with every brand we could have dreamed of: Gatorade, Nike, New Balance, Adidas,” said Chaudry.

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At the end of 2016, at the height of their success with Whistle, Chaudry and Rosenblum had a new north star. They decided to leave the company and follow their passion for filmmaking and storytelling outside of the lacrosse world. 

“There was just so much pent up creative energy outside of sports that we wanted to explore,” said Chaudry. The two retained a consulting contract with Whistle, and with a little bit of what Chaudry calls “over confidence” from their success with the network, they began going out and creating. Their first video was about streetwear and Fairfax Avenue—the famed street in LA that’s home to Supreme and Canter’s Deli. 

Creating for YouTube gave “Colin and Samir” freedom that they both acknowledged is simply not available in the traditional Hollywood film industry. The two believe that storytelling can be more than YouTube videos. “Storytelling isn’t reserved just for filmmaking. It’s everything,” said Chaudry. Citing inspiration from Youtube creators Casey Neistat, and Jenna Marbles as well as major brands such as Warby Parker, the two find inspiration everywhere.

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With their own channel, they have also redefined ‘success’ on their own terms. Having achieved commercial success in their 20s, the two have refocused on simply what makes them happy. Rosenblum cited their podcast, which provides a revealing and raw side of the two to a very loyal following. 

For Rosenblum, it’s like his “therapy.” “Honestly for me, [the podcast] doesn’t even need to [be published]. I like that people get to understand us better, but, when I finish a podcast, I walk away feeling better. So that’s a successful period of time well-spent,” he said.

Although success is a constant moving target, an ever furthering north star for the two, Chaundry summed it up: “At 30 years old as a creative, I think success is now a little bit more in the vein of our day to day. To enjoy what we’re doing every day. And that’s a hard thing to achieve,” he said. “I think that’s when you start to realize what success means. If I wake up and I’m excited about what I’m creating and I feel really good and there’s a community of people around me that I really respect and love and I’m plugged into [that] community, that’s success.”

Categories
Style What To Buy

Meet Eric Whiteback: TikTok’s Favorite Supreme Collector

Eric Whiteback, who’s known as the “Supreme Guy,” has amassed large amounts of Supreme apparel and rare accessories since 2011. But being a collector is just the tip of the iceberg for this extremely eloquent and focused college grad. 

Whiteback is a certified social media maestro who has over 1 million followers across different platforms. His most recent measure of success is TikTok, the new and buzzing wild, wild west of social media. He was already killing it on Instagram with hundreds of thousands of followers and off-the-charts engagement. Still, with some creativity and thoughtful editing, he transferred that same energy to TikTok. One of his most popular TikTok viral videos has soared to 40 million views and his number of followers exploded from 40,000 to 450,000 in five days. 

Intrigued by his unique social media approach, we visited the Pennsylvania native’s pad in Manhattan’s Financial District to learn more about his strategically crafted online brand and results-driven content strategy.

ONE37pm: When did you start amassing Supreme items? How many pieces would you guess that you own right now?

Eric Whiteback: I think the first time I was in a Supreme store was probably around 2011. But it was a slow rise for me. I didn’t go crazy with it right away—I started really getting into collecting around, probably, 2014. And now I probably have less than people think. I have about 150 to 200 pieces. 

How would you describe your online personality and brand?


Whiteback: I try to keep my online personality fun and lighthearted. Supreme is a brand that’s interested in being extremely gritty, very street and very, like, hard. I’ve sort of tried to juxtapose myself a little bit in that way. I want to be someone who makes Supreme fun, accessible and something that everyone can enjoy.

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You have a solid presence on Instagram. When did you migrate to TikTok, and what made you decide to get on the app?


Whiteback: I started TikTok several months ago. The first time that I got on the platform, it was still Music.ly. After reading Crushing It!, believe it or not, I got on there, and I was like, “You know what? I don’t want to be on this platform. I don’t think it makes any sense for me, but I’m going to secure my username.” So I got the Eric Whiteback username like two years ago.

I started to follow along with Gary Vaynerchuk and what he was doing and saw that he was going heavy on TikTok and that a lot of people seemed to be doing exceptionally well. I still wasn’t sold on it yet, so I wasn’t creating original content at first. About three months ago, I started posting some of my Instagram content and repurposing it for TikTok and saw success with it right away.

The first video I posted got 500,000 views. I think the second one did about 1.4 million, and I had 30,000 followers overnight. I was repurposing stuff from my other platforms. Then, I eventually decided to make the shift into actually making some edits to the content before I posted the TikTok. That’s where I saw a lot of new success. Almost overnight, I went from about 50,000 followers to a little over half a million.

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How do you approach creating content for TikTok versus Instagram?

Whiteback: TikTok is interesting because if I want to post something to Instagram that relies on the audio for context, it doesn’t always work because a lot of people on Instagram are watching videos without audio. If I’m doing something for TikTok, everyone is watching with their volume on, so I can create content that’s more reliant on sound.

Is there a particular TikTok video that launched your growth in terms of getting followers and views? 


Whiteback: There was a video of me tie-dying a Louis Vuitton Supreme box logo tee shirt that received over 40 million views. That was three times my second best piece of content ever posted on any other platform. So about three hours after posting, I saw that it has 3 million views and thought it was pretty crazy, and I was thinking, it might get 10 million views. Ultimately, I ended up getting over 40 million views. I was gaining almost a hundred followers a minute. So I went from around 40,000 followers to over 450,000 followers in five days.

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Eric Whiteback on his TikTok growth

I went from around 40,000 followers to over 450,000 followers in the span of five days.

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What are a few tips that you would give creators who are trying to gain traction on TikTok?


Whiteback: The biggest tip that I can give you is to consume content on TikTok. You’re going to quickly see and pick up on a lot of the trends. You’re going to see a lot of patterns. I think that’s the best way to figure out what content is going to play well on the platform.

Next, know that production value is not extremely important on TikTok. It’s almost inversely important: It’s better to create content that’s low production quality. TikTok has this sort of barrier to entry in creating TikToks; it needs to feel intimate. I think that people need to sacrifice their production quality.

Thirdly, if you’re a business trying to do TikTok, I think that you need to find a team of people—or even just one person—that you trust, and give them complete control. TikTok is a world that moves extremely fast. So if a new trend pops up, you need to have someone on your team that can create content very quickly and post promptly. I think a lot of businesses tend to get in trouble when they’re so big and so cumbersome that it takes so long for them to move—they aren’t able to create content quickly to be successful.

Categories
Culture Music

Moneybagg Yo Tells Us About His New Album’s Theme and His Love for Designer Drip

Memphis has always been a fertile city for breeding some of hip-hop’s biggest stars. Names like Juicy J, Project Pat, Yo Gotti, Young Dolph and BlocBoy JB come to mind. In the past few years, one of the most memorable Memphis upstarts has got to be Moneybagg Yo, a brash, immensely skilled rapper with unmistakable slang and ferocious mic energy. 

Moneybagg Yo burst on the scene in 2016 as Yo Gotti’s protege with the well-received collab album, 2 Federal. He followed that up with his impressive solo project, Heartless, and from that point on, his place in rap’s landscape has been firmly entrenched. Recent highlights of his career include scoring a cameo feature from J. Cole on the 2018 track “Say Na,” and making mainstream noise earlier this year with the club banger “All Dat” with Megan Thee Stallion

On a recent NYC run to prep his next album, he stopped by ONE37pm to share info on his upcoming music, a newfound respect for timing and his passion for rocking fly gear.

ONE37pm: Tell us about this new album—is it part of your Heartless series? 

Moneybagg Yo: Actually it’s part of the Federal series, but I’m not calling it that. I’m calling it Time Served because this album [release date TBD] is all about perfect timing. It’s me telling you that timing is everything. It’s about 15 tracks on there, and ten of those tracks are what you’d expect from me, but I’ve got some different vibes too. 

What kind of different vibes are you serving up? 

Moneybagg Yo: I’ve got some laid-back West Coast vibes, fun vibes, songs that are really easy on the ear.

Who are the producers you’re working with on this album? 

Moneybagg Yo: I’ve got my in-house producers like YC, somebody that I just signed to my label. And I got Wheezy and Tay Keith on there too. Actually, I think the first single is the Tay Keith joint with me and Lil Baby. 

What’s the rollout looking like for this project? 


Moneybagg Yo: I’m shooting videos for the whole album. Every single song is going to have a video, and then I’m going on tour in March, so we’re stretching it all the way. And after I get off tour, I might drop an EP too. The whole key is keeping consistent.

Moneybagg Yo

When it comes to drip, I always say this, ‘It has to be in you, not on you.‘ It’s got to be a part of you like washing your face or brushing your teeth, so I take it seriously.

ONE37pm is all about maintaining a grind mentality and not procrastinating. How would you describe your own grind mentality? 

Moneybagg Yo: The first thing I do when I wake up in the morning is pray before I get the day going. Next, I set my goals for the day and then get to it. I always have the mindset that we’re going to keep going and nothing’s slowing us up. 

Did you always have this go-getter mindset? 

Moneybagg Yo: No, that’s what this album is explaining. Timing is everything. I had to mature and grow into this state of mind. I feel that there’s no better time than now, because when I first got the money, I just blew it. 

What about the days when you’re not feeling the positive energy, and you need an extra spark—is there anyone you go to for inspiration or motivation? 

Moneybagg Yo: I talk to Kevin Gates a lot. If my day is going terrible, I definitely talk to him. He’s older than me and he’s been in the game longer, so he guides me and teaches me about a lot of stuff. And I talk to Yo Gotti a lot too. I also have a lot of Day 1s around me who keep me grounded. 

Let’s talk about your drip game because you’re one of the rappers that’s always fresh to death.

Moneybagg Yo: When it comes to drip, I always say this, “It has to be in you, not on you.” It’s got to be a part of you like washing your face or brushing your teeth, so I take it seriously. And also in this industry, appearance and image is everything. 

What are some of your favorite fashion brands and how often do you shop?

Moneybagg Yo: I like Louis Vuitton, I like Off-White, I like Gucci, Supreme, VLone, Fear of God. I like mixing it up. 

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How often do you shop? 

Moneybagg Yo: Every day. It doesn’t matter what city I’m in. I’m always like, “Where’s the mall at?” Sometimes I will stock up, so I will be good for about two weeks, and then I’ll chill with the shopping.

Switching gears, can you tell us about your other side hustles apart from rap? 

Moneybagg Yo: I’ve got my merch thing, and you can find that at BreadGangStore.com. I also got the acting situation going. I have a movie coming out next year called 24 hours. I just like to keep busy. 

How do you make time for everything in your life?

Moneybagg Yo: If you have goals, you can’t rush everything all at once. You have to plan things out and really know what you want to do.

So the Grammy nominations came out and one of the artists you’ve collaborated with—Megan Thee Stallion—didn’t get any nods, even though she had a monster year. Do you have any thoughts about that?

Moneybagg Yo: It is what it is—she’ll be alright. Timing is everything. It’s going to get better and better. You can’t get discouraged. You just got to keep pushing, and it will all eventually happen. 

Categories
Culture Music

Flipp Dinero Tells Us How Church, Poetry & Drake’s Co-Sign All Led to ‘Love for Guala’

Flipp Dinero isn’t shy to talk about the journey leading up to Love for Guala. Just days before the Nov. 22 release of this project, the 24-year-old rapper pulled up to ONE37pm’s office in New York City, dripping in designer clothes and custom accessories. When it was time to talk about the new project, the Brooklyn-born artist was nothing short of humble, singing the praises of everyone who has helped him along the way, including God. 


In 2018, Flipp Dinero rose to fame after the release of “Leave Me Alone,” which garnered co-signs from Drake and DJ Khaled, which resulted in instant stardom and credibility for Flipp. A year later, Flipp is releasing a project full of new music. Blending vulnerable lyrics with impeccable production, Love for Guala has the capacity to resonate with listeners on an emotional level. “People tend to think of rappers in this generation as mumble artists, but I’m not a mumble rapper. I sing, I do poetry and I actually put thoughts into my lyrics,” he told me in a candid interview.

The 13-track project provides a permanent home for “Leave Me Alone” and includes features from Rich the Kid, Jay Critch, Lil Baby and Kodak Black. Flipp recently released “How I Move,” the second track and latest single from Love for Guala, to give fans a snippet of the project. “How I Move” attracted more than 1 million streams in just three days. ONE37pm got to listen to Love for Guala before it came out to ask Flipp about his creative process and the elements that drive his artistry. 

ONE37pm: Tell us about your inspiration for Love for Guala. What were your goals when making this project and what do you hope fans will take away from it? 

Flipp Dinero: The trials and tribulations I was going through and the pain I was facing. There are certain points that I’m making in certain songs. The message that I want to get across is that Flipp isn’t just a stereotypical artist, there’s more to me. I’m more vibrant and deeper than you think. I’m more cautious and more conscious. People tend to think of rappers in this generation as mumble artists, but I’m not a mumble rapper. I sing, I do poetry and I actually put thoughts into my lyrics.  

Which song is your favorite from the project and why? 

Flipp Dinero: “Take a Little Time.” It captures a vibe and is a perfect description of me. It’s smooth and expresses how I feel to the people that I love. It’s the type of music when you’re on the highway and driving, 65, 70, smoking, you’re just chilling. 

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Sarah Jacobs for ONE37pm
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What made you want to collab with Rich the Kid, Jay Critch, Lil Baby and Kodak Black on this project?

Flipp Dinero: I just love the vibe that they all bring in their music. Jay Critch is my brother, we’re good friends. When I pitched the track to him, he loved it instantly. He gave me a verse, just like that. Rich the Kid is like my big bro. He blessed me with a verse and I was thankful for that and he knows I got him with whatever he needs. Kodak Black, we did it one some Haitian shit. He sent me the verse, and when we linked up in person, it was all love—we hugged each other, dapped each other up, we conversed for a little while and that was it. Lil Baby, the streets wanted that, so I had to give them that.  

What’s working with DJ Khaled like? 

Flipp Dinero: Khaled is really positive. He’s very passionate about his craft. What you see online is really him. He’s really hands-on with his craft and alert. He’s the best, we the best. Khaled motivates me to keep going harder, that’s really my big brother. 

Flipp Dinero

As I got older, I did poetry, I participated in poetry contests and I just mixed the poetry with the singing, and that’s how the rapping bars came about. I elevated with it, I meditated on it, and it grew. 

Tell us about your relationship with music. When did you start rapping and singing and what made you decide to pursue a career in it?

Flipp Dinero: I’ve been making music all my life. I grew up in the church, and my mother and father were singing in the choir. So it was just instilled in me to sing. It just so happens, as I got older, I did poetry, I participated in poetry contests, and I just mixed the poetry with the singing and that’s how the rapping bars came about. I elevated with it, I meditated on it, and it grew. 

What were you doing before pursuing music full-time?

Flipp Dinero: I was definitely in the hood, trapping. Doing my thing. I had like two, three, 9-to-5s, but I quit. I couldn’t do it. I was in college, getting good grades, but I just felt music was my calling, so I quit everything. I quit my job, dropped out of college and just devoted my time to music. I just knew I wouldn’t be emotionally satisfied if I wasn’t doing what I was passionate about. 

So you’re first-generation Haitian, tell us about how your upbringing and growing up in Brooklyn trickles into your music and creative process. 

Flipp Dinero: I grew up in a household that was very strict. My mother and father always instilled being as smart as I can possibly be. They also told me that common sense isn’t that common. That stuck with me, and I always challenged myself as a young kid to be better than all the young kids in my age bracket. I just turned 24, but I tell everyone all the time, “Yo, I don’t feel 24, I feel 30, 35,” but I am still learning. And being in Brooklyn, I was born in Flatbush and I moved to Canarsie, and that area is what molded me. I’ve seen a lot of shit, and it just pushed me to be different. 

Your song “Leave Me Alone” arguably skyrocketed your career. Just two months after its release, it went gold. A month after that, it went platinum. It made Apple Music’s The A List: Hip Hop playlist and Spotify’s popular RapCaviar playlist. Tell us about that experience. Were you expecting it? Did you ever think, “Yeah, this one is gonna be the hit”?


Flipp Dinero: Nah, not even. When I made that song, it was just another one in the books. I always made music and I have a lot of songs that are tucked, but to see the way the song caught flight is what baffled me. I was like, “Oh, shit, this shit is really climbing,” and when Drake had posted it, I was on tour with Tory Lanez. I was sleeping in an SUV, doing a 48-state tour, going hard, it was super hard. But, I woke up in the SUV and I’m looking at my phone, and I’m seeing all these notifications from people saying Drake just posted my track. I found out through other people, from social media, that’s why it’s so essential. And from that point on, it took off. Bonkers. Crazy. Khaled showed me love too, and it skyrocketed. The whole effect was crazy.

Sarah Jacobs for ONE37pm
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Sarah Jacobs for ONE37pm
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In an interview with MTV, you mentioned that you read the Bible frequently and owe a lot of your success to God, tell us a little bit about your religious faith and the impact it has had on staying grounded and humble.

Flipp Dinero: Of course. Growing up in a Haitian household and having spiritual parents from the Caribbean, it changes your outlook on shit. Your third eye is just a little stronger. My mother would tell me that she had a dream that something bad had happened and to not go outside, so I would stay in all day and something bad would literally happen. So I keep my faith in God, I remain spiritual and humble. I have a temper though, don’t get it fucked up, I’m a savage. Haha. But you gotta stay humble, stay winning and put your head down. Let your actions speak for you. 

You’re known for having a raspy, grungy voice and spoken about turning auto-tune down in the past. How do you think your voice sets you apart and what makes you give autotune a hard pass?

Flipp Dinero: I’m just not a fan of it. When other people do it, it sounds cool. But when I do it, it’s just not me. I want people to hear the pain and really feel what I’m saying. I want them to hear my pronunciation when I say a word a certain type of way. I don’t need you to put a corrector on it. Some tracks people play with, if I’m trying to go a certain type of route, like a radio route, then I’ll experiment with it, but as far as it goes with me and my preference, I’m not for it. I just don’t do it. 

You’re big on consistency, how do you feel it’s helped in your success? 

Flipp Dinero: Consistency has helped my success in multiples ways. A lot of people get it misconstrued. Just because you don’t show what you’re doing on the forefront doesn’t mean you’re not working. I feel like people thought “Leave Me Alone” was going to make me a one-hit wonder. And I get it, because y’all didn’t hear from me for a long time. But that doesn’t mean I wasn’t working. So now I have this body of work that’s about to drop, and it’s filled with a bunch of bangers. And the fact that the “How I Move” snippet I gave got 1 million-plus streams in three days can speak for my consistency. 

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Flipp Dinero and writer Brianna Holt

Categories
Culture Music

Bowling with Berhana, the Artist Being Compared to Frank Ocean and Donald Glover

I first heard Berhana’s music in 2016, after I had just moved to Bushwick, a neighborhood in Brooklyn. My friend Ariana had texted me, “Now that you’re an official Brooklynite,” with a link to Berhana’s song “Brooklyn Drugs.” The opening track on the Ethiopian American singer’s first EP instantly grasped my attention as I recognized Amharic dialogue in the intro and thought, “Wow, this is different.” 

Born Amain Berhane in Atlanta, Berhana cannot be tied to one genre. His experimental projects blend hip-hop, R&B, alternative rock and electro-pop. Oftentimes compared to Frank Ocean, Donald Glover and Masego, the 27-year-old singer continues to set himself apart with influences from both Japanese and Ethiopian culture combined with funk, retro-pop, jazz and soulful melodies. Berhana recently released his debut album HAN, a work of instrumental genius. The album, embroidered with exhilarating effects and short fictional airplane announcements leading you into the next track, stands apart in creativity and storytelling. This sophomore project raises the bar with finely calibrated with soulful hooks and futuristic composition.

Macey J Foronda for ONE37pm
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Macey J Foronda for ONE37pm
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Macey J Foronda for ONE37pm
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The Los Angeles-based musician is currently gearing up for his tour, which will last through December. One of his stops included Brooklyn, so we met up at Brooklyn Bowl to talk music and to bowl. I immediately warned Berhana that I was not skilled in this sport and to not judge my lack of upper body strength. He laughed and assured me that he wasn’t a professional either. After losing, I whipped out my laptop so we could talk about his tour and more. “What I love so much about touring is that you get to play around with how long certain songs are, since you’re not stuck to one track,” Berhana told ONE37pm. “Just messing around with that and seeing what works has been really exciting.” 

While this will be Berhana’s first time performing with a band, he’s no stranger to working alongside others on his music. While studying film at the New School, a friend asked him to sing vocals over one of his beats. “He had heard I could sing and it was received pretty well, and I just had a really great time doing it. After that, it all started to snowball,“ Berhana said. “It was actually during film school that I started simultaneously making music. I wanted to make movies and also write for TV, and it’s something that I’ve always loved and will continue to exercise on that muscle.” 

Macey J Foronda for ONE37pm
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Macey J Foronda for ONE37pm
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Macey J Foronda for ONE37pm
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Before sharing his music with a larger audience, the process was very personal. Berhana would write songs on his keyboard after school and sometimes perform them to friends. At an early age, thanks to the highly rotated artists that his mother and sister listened to, Berhana’s taste grew for legendary musicians like Stevie Wonder and Sam Cooke. His hip-hop favorites can be attributed to his older brother. “My brother loved playing Tribe Called Quest, The Love Below, Beastie Boys and Mos Def. So basically, I pulled from what was around me, and it became my childhood playlist.”


Berhana’s genre-blurring sound can be heard heavily on the songs on HAN. “Drnuk” leads with a classic R&B sound, transforming into a futuristic delight by the outro. “I Been” emotes funk-wave brilliance, and “California” layers cinematic lyrics over a pulsating beat. Fundamentally, each track differs from the previous yet still builds a story, marking the singer’s most-compelling expression yet. Berhana’s favorite song on HAN is “G2g,” which he said felt like a mini project when making it. “I really got to hone in on the little things, all the specific details to make it feel like a cohesive project that lives on its own, but at the same time, together.” 

Macey J Foronda for ONE37pm
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Berhana prefers to take his time with his production, even if that means a two-year hiatus. “When I’m older and look back on this, it’s not going to be something that I just tried to throw out because I was trying to get on a playlist,” Berhana said. “But instead I can look back at all these things I created and be proud of them the way I want to be proud of them.”

Categories
Culture News

ComplexCon 2019 Photos: A Look at the Culture and Clothes

People from all over the world gathered this month to see the hype new trends and artists at ComplexCon, a two-day art, music and streetwear convention in Long Beach, California. This year, at the annual event’s fourth outing, Kid Cudi led the way as the first night’s music headliner with guest appearances from Timothée Chalamet and Pusha T. With no shortage of influencers and celebrities appearing throughout the day, attendees casually ran into stars like Pharrell Williams, LL Cool J and Lil Yachty. 

In a nutshell, ComplexCon embodies the ever-changing, mixed landscape of pop culture and hip-hop. Big-box brands like Billionaire Boys Club, Reebok and Asics Tigers made their presence known with fully interactive booths filled with exclusive merch. 

But what we loved the best were the new arrivals, the booths that focused on the environmental aspects versus fast fashion and hyped releases. Esper, the 25-year-old environmental advocate behind Come Back as a Flower, shared with us how using less water when dying garments and scaling to a handmade process helps. Esper’s business cards can even be planted to grow into flowers. Brenda Equihua of Equihua, which is rooted in Chicanx culture, reminded us how doing little things can meaningfully add up. There is little to no wasted material in her design process. When designing a piece, she spends time to create from the remaining fabrics and textiles of larger garments. She even has a Lady of Guadalupe T-shirt made from recycled bottles.

Here is every cool thing we saw at ComplexCon.

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Atrak, founder of Fool’s Gold Records
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Fool’s Gold merch
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Takashi Murakami’s art work greets all the guests
Sarah Jacobs/ONE37pm
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Gary Vaynerchuk at his K-Swiss booth

Sarah Jacobs/ONE37pm
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Sarah Jacobs/ONE37pm
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Esper, creator of Come Back as a Flower
Sarah Jacobs/ONE37pm
https://www.instagram.com/sarahjake/
Come Back as a Flower
Sarah Jacobs/ONE37pm
https://www.instagram.com/sarahjake/
Jeff Staple of Staple Design
Sarah Jacobs/ONE37pm
https://www.instagram.com/sarahjake/
Staple wearing the Nike Adapt Huarache ‘Opti Yellow’
Sarah Jacobs/ONE37pm
https://www.instagram.com/sarahjake/
Complex’s sneaker of the year: Nike X Sacai LDWaffle
Sarah Jacobs/ONE37pm
https://www.instagram.com/sarahjake/
Sean Witherspoon, co-founder of Round Two Vintage

Sarah Jacobs/ONE37pm
https://www.instagram.com/sarahjake/
Sarah Jacobs/ONE37pm
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Attendees hang outside the Long Beach Convention Center
Sarah Jacobs/ONE37pm
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Sarah Jacobs/ONE37pm
https://www.instagram.com/sarahjake/
https://www.instagram.com/extravitamins/?hl=en
Sarah Jacobs/ONE37pm
https://www.instagram.com/sarahjake/
Extra Vitamins
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https://www.instagram.com/sarahjake/
Sneakers sold at Rhude
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Sarah Jacobs/ONE37pm
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Set Free, founder of The Compound

Sarah Jacobs/ONE37pm
https://www.instagram.com/sarahjake/
Brenda Equihua of Equinua
Sarah Jacobs/ONE37pm
https://www.instagram.com/sarahjake/
Cherry-Fukuoka
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Sinners Club
Sarah Jacobs/ONE37pm
https://www.instagram.com/sarahjake/
Sinners Club
Sarah Jacobs/ONE37pm
https://www.instagram.com/sarahjake/
Kanye merch inside the Def Jam booth
Categories
Culture Music

Photographic Proof That Post Malone’s Style Influences His Fans’ Fashion

Aside from Post Malone’s incredible streaming numbers—which made news this summer because his song “Sunflower” was the second-most streamed song at the mid-year mark only behind Lil Nas X’s record-breaking “Old Town Road”—Post has also been busy collaborating with a plethora of brands and influencing his fans’ fashion choices. 

From Crocs to Arnette sunglasses to Bud Light merch, anyone could potentially deck out their entire outfit with Post Malone fashion collaborations. Post Malone Crocs, which he’s now released two versions of, sell out in mere minutes. The limited Bud Light merchandise, which came out in August, included hoodies, T-shirts, crop tops and jackets. “Feels good to give the fans something that represents a good-ass time,” he said when the merch first dropped along with beer cans with Post Malone’s face on them.

While fans are snatching up these products, Post Malone is also inspiring their personal style with his own—a mixture between high- and low-brow designers. Post Malone’s outfits include Amazon belt buckles and Heron Preston pieces. His stylist, Cathy Hahn, has been tailoring his look to match his laid-back vibe with his rock star status.


To see just how much influence he has, ONE37pm sent photographer Alejandro Garcia to Post Malone’s first of two Madison Square Garden shows in New York City in October on his 2019 Runaway Tour to capture the wildest fan fits. At that show, Post Malone opened with “Hollywood’s Bleeding,” brought out DaBaby and Swae Lee—both of whom were in town for Rolling Loud—and closed the first night with “Congratulations.” Our photographer asked the fans how Post Malone has influenced their style or which Posty lyric of his makes for the best Instagram caption.

Alexis, 14: “I fall apart every time I see Post Malone.”
Alejandro Garcia for ONE37pm
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Alejandro Garcia for ONE37pm
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Marjonel, 17: Post Malone’s style “makes me not give a fuck what people think cause he wears the stupidest shirts.”
Alejandro Garcia for ONE37pm
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Alejandro Garcia for ONE37pm
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Jake, 17: “Post Malone doesn’t care what people think, and that’s inspiring.”
Alejandro Garcia for ONE37pm
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Alejandro Garcia for ONE37pm
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Regan, 19: “Post Malone makes me feel laid-back and not have a care.”
Alejandro Garcia for ONE37pm
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Alejandro Garcia for ONE37pm
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Liam, 17: “Post Malone wears weird shit, that’s why I picked what I’m wearing tonight.”
Alejandro Garcia for ONE37pm
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Alyssa, 16: “I like this outfit because it’s more dark and it can get away with it being streetwear as well.”
Alejandro Garcia for ONE37pm
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Alejandro Garcia for ONE37pm
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Jonathan, 26: Lyric caption of choice: “Congratulations.”
Alejandro Garcia for ONE37pm
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Alejandro Garcia for ONE37pm
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Brian, 30: “I don’t really have an opinion of his style really, we both do our own thing.”
Alejandro Garcia for ONE37pm
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Alejandro Garcia for ONE37pm
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Logan, 14: Lyric caption of choice: “Take what you want.”
Alejandro Garcia for ONE37pm
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Hannah, 19: “I love him for his style. He’s different but not trashy with it, like Tekashi 6ix9ine but not trashy.”
Alejandro Garcia for ONE37pm
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Alejandro Garcia for ONE37pm
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Categories
Culture News

New York Comic Con Cosplay: These Outfits Caught Our Attention at NYCC 2019

Three friends in matching Spider-Man outfits hopped off the subway, a duo dressed as Game of Thrones characters Daenerys and Khal left their hotel and countless other cosplayers from around the world converged in the Big Apple with the same destination in mind—New York Comic Con 2019. The four-day pop culture convention, which attracted more than 250,000 attendees last year, returned Thursday to play host to fans of comics, gaming, movies, TV shows, anime, graphic novels and manga inside NYC’s Javits Center. The merch was next level. And the cosplayers, like clockwork every year, stepped up to the Comic Con plate and knocked it out of the park.

It’s quite entertaining to see the heroes and villains doing everyday things—like shopping, sipping on coffee or making phone calls. But alas they are just like us. Behold. 

Sarah Jacobs/ONE37pm
Sarah Jacobs/ONE37pm
Sarah Jacobs/ONE37pm
Sarah Jacobs/ONE37pm
Sarah Jacobs/ONE37pm
Sarah Jacobs/ONE37pm
Sarah Jacobs/ONE37pm
Sarah Jacobs/ONE37pm
Sarah Jacobs/ONE37pm
Sarah Jacobs/ONE37pm
Sarah Jacobs/ONE37pm
Sarah Jacobs/ONE37pm
Sarah Jacobs/ONE37pm
Sarah Jacobs/ONE37pm
Sarah Jacobs/ONE37pm
Sarah Jacobs/ONE37pm
Sarah Jacobs/ONE37pm
Sarah Jacobs/ONE37pm
Sarah Jacobs/ONE37pm