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How to Harvest Cannabis with Homegrown Cannabis Co

Okay, so it’s time to harvest your cannabis plants. First off, congrats on making it this far—especially if you’re a beginner. You’ve obviously read up and studied all my guides at the Homegrown Cannabis Co; you should pat yourself on the back for a job well done. If you need a refresher on growing in general, check out our last piece.

This quick guide will show you when to harvest your plants, how to harvest and what to do with your plants once you’ve cut them down.

Too many growers miss the optimum harvest time because they don’t know how to read the plants, while others can easily make a mess of the drying process.

This won’t happen to you! 

I’ll show you step by step exactly what to do and when. You’ll soon be showing other people how to harvest like an expert.

Homegrown Cannabis Co.

What’s so important about harvesting?

Cannabis plants have special ways of communicating with growers, with YOU. They let you know when they’re well-fed and happy, and when they’re under-nourished or suffering at the roots. They also let you know when they’re ready for harvest.

I will show you how to spot these signs to ensure you harvest at the right time. If you harvest too late, the terps and cannabinoids start to degrade. Harvest too early and the plants won’t have reached their full potential—meaning weaker, tasteless buds.

You also need to dry them properly. Without optimum drying conditions, they might dry too fast (buds like sawdust) or too slow (buds full of mold). 

There’s lots to learn.

Now that I have your full attention—let the lesson begin!

Homegrown Cannabis Co.

Knowing when to harvest.

The first thing to consider is the flowering time provided by the breeder. Note the date you flipped the plant into flower and, if it has an 8 – 10 week flowering time, you should start to see the following signs around the 7 – 8 week mark. 

One good sign is the pistils turning red; once this happens, you’re close! But it’s not enough to check the pistils alone, you need to mike the triches.

Miking the triches is simple: you look at the trichomes under a microscope, or, more commonly, a jeweler’s loupe. 

For the majority of flowering, the trichomes (tiny, mushroom-shaped growths on the leaves and buds) will be clear—glittering like little crystals. 

Around a week out from optimum harvest time, the trichomes will turn cloudy or opaque. This is when you get your drying preparation started. 

Over the next few days, a percentage of the trichomes will start turning amber and brown. Once this percentage is up to 5 – 10%, it’s time to take down the plants.

Homegrown Cannabis Co.

What to do leading up to harvest.

So, now you know what’s coming, how do you prepare for it? What do you need to do during the last few weeks of flowering?

From around five or six weeks into flowering, take these steps.

  • Week five / six: no more nitrogen.
  • 3 weeks before harvest: no more micronutes, reduce phosphorous by 50%.
  • 2 weeks before harvest: flush – feed only enzymes and water.
  • 1 week before harvest: feed only water.
  • 1 – 2 days before harvest: stop watering (but don’t allow your plants to completely dry or wilt).
Homegrown Cannabis Co.

You also need to prepare your drying space. This could be a separate room or closet, or even the tent you used to grow the plants (if indoor). It needs to be dark, 68 – 70°F, with a relative humidity of 50 to 60%.

You can achieve these conditions using fans, dehumidifiers etc, but try to do this as passively as possible. Don’t point anything directly at the plants. You want to affect the environment rather than the plants themselves.

How to harvest your plants.
Homegrown Cannabis Co.

My preferred method is to cut the plants down whole, close to the base. Why? Chopping them into smaller pieces often leads to them drying too fast. You want them to dry nice and slow, retaining that little bit of moisture needed for the perfect cure.

Hang them on drying lines and let them lightly touch each other; they’ll soon shrink as they dry. If you’ve set up the room just right, they’ll take 7 – 10 days to dry perfectly, 2 weeks at the most.

Note: If you’re an outdoor grower with huge, 10 foot plants, you might want to cut them up a little before you hang them. Cut them down an hour or so before sunrise, when their terpenes and cannabinoids are at their peak.

Homegrown Cannabis Co.

What comes next?

Once they’ve been hanging close to a week, you should start regularly checking them. Here’s a few simple ways to tell your plants are dry enough to be cured.

  • Bud test. Squeeze the buds. They should be dry but with a little springiness left.
  • Snap test. Try breaking a branch. It should snap with a satisfying crack, rather than bend and squash.
  • Smoke test. Grind a little into a joint and light it. If it stays lit, it’s probably ready.
Homegrown Cannabis Co.

Now everything is properly dried, you need to buck, trim and cure your buds—this will guarantee the best quality cannabis possible. Maximum flavor and effect, maximum smokability.

Happy harvesting.

Knowing when to harvest is all about paying attention to your plants, learning their language and responding to their needs. Skills that underpin all aspects of being a successful cannabis cultivator. 

Once you’ve mastered harvesting, it’s time to master the cure. 

You can check out my curing guide at the Homegrown Cannabis Co, along with hundreds of other helpful blogs and videos.

Master your craft. Be the best grower you can be. Give it your all.

Your plants deserve it!

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Homegrown Cannabis Co: A Beginner’s Guide to Growing Cannabis at Home

Almost anyone who has a home can grow cannabis, and grow it well. My first grow was in a closet and my first plant grew buds the size of soda cans. I’m not exaggerating! 

I’m going to help YOU nail everything first time, too. 

Beginner to expert in one article. 

Well, not quite – there’s lots of things only experience can teach. 

What I promise is to get you close. Zero to hero by the bottom of the page. 

You’ll learn how to set up your grow and germinate your seeds.

How to care for your plants during all stages of the grow. 

I’ll show you how to harvest and how to cure your buds for optimum flavor and potency. 

I will show you the path, all you have to do is walk it.

Homegrown Cannabis

How to get the most from this article.

You want to learn to grow AMAZING CANNABIS and you want to learn fast, so I’m making some assumptions here…

Assumption One: You’re growing cannabis indoors. This is my area of expertise.

Assumption Two: You’re growing in soil and using water-based nutes. Don’t raise your eyebrows. This is what you’re doing.

Assumption Three: You’re growing six plants and you’re growing them in a tent. If you want to scale up or down, the basics are the same and you can find all the additional info at the Homegrown Cannabis Co.

Assumption Four: It’s LEGAL to grow cannabis where you live. If you set up a 1400 plant grow in Arkansas and end up in jail, don’t come crying to me.

Assumption Five: You’re ABSOLUTELY AMPED and CAN’T WAIT TO GET STARTED.

If you’re still on board, let’s go!

Preparing your indoor cannabis grow.

Your first steps should be choosing your space and buying your stuff. 

Depending on the room you have, you can buy anything from a 24″ x 24″ x 36″ tent, to a giant 16 foot circus ring. 

As I said, we are going to keep it manageable and focus on quality, not quantity – that comes later. 

Our tent is going to be 4 x 4: an easy way to grow six cannabis plants. 

Important! Make sure you have enough outlets to supply the tent. You might need to add an extra sub-panel to cope with the extra demand. If in doubt, ask a professional.

Here’s your shopping list. If it looks expensive, remember this: growing your own marijuana is an investment in YOURSELF. 

You know that old saying: give a man a fish and he can eat for a day, teach him how to fish and he can eat for a lifetime?

The same is true about growing weed. 

But I would rather have weed every day than fish!

Homegrown Cannabis Co

Setting up your cannabis grow.

You’ve bought everything you need, now it’s time to put it all together. 

My advice? Get a few friends around to help. 

Depending on your friends, you might want to smoke AFTER you’ve finished.

Keep everything clean and nicely spaced.

Use the ratchet straps to hang your lights – you can adjust the height as your plants grow taller.

Tip: Ratchet straps are perfect for hanging other appliances and they make great drying lines!

Homegrown Cannabis

Choosing your lights.

My advice here is to buy the best LED lights you can afford. 

Something like Photo-Bio MX would be perfect. 

If you choose to go with traditional heaters or High Intensity Discharge (HID) lamps, you’ll need two bulbs. 

Most modern lights are interchangeable, accepting both Metal Halides (MH) for vegging and High Pressure Sodiums (HPS) for flowering. 

Depending on how well you can cool the tent (AC is an option) and your particular climate, you can use up to 1000 watts. 

Modern HID’s are adjustable by both wattage AND voltage (110v-220v). If you decide to add more watts later you simply buy a different bulb.

You need the tent to stay below 85 degrees with the light on. Cooler is better, that’s the MAX. 

You can always leave the tent open and use fans to direct cool air in and hot air out.

Hanging a thermometer by the plant tips will let you know if the lights are too close. 

The temperature at the leaf tip should be 80 degrees or less.

Some growers change the light cycle to give the growing plants a rest, adjusting to either 18/6 or 20/4 (light/dark).

LEDs can be kept closer as they don’t give off nearly as much heat.

Tip: Don’t forget to use your timer. This little appliance will save more heartache and effort than pretty much anything else you will buy. 

Mess up the light cycle and you could end up with hermaphrodites. Hermies lead to pollinated buds, full of seeds. Not cool!

Homegrown Cannabis

Choosing your cannabis seeds.

You’re a beginner so here comes another assumption: you want a cannabis plant that’s low maintenance and easy to grow. 

Many beginners choose autoflowering plants but we are growing photoperiods. 

Why? 

You’ll learn more and you’ll get a bigger yield with photos. 

Still with me? Great!

I’m also assuming you’re growing recreationally, not medically, but these principles apply for high CBD cultivars, too. 

Tip: Always buy a few more seeds than you need. If you want to grow 6 plants, buy a pack of 8. Be prepared.

Germinating your cannabis seeds.

Germinating your seeds is easy. I PROMISE! 

What follows is Homegrown’s very own germination guide, pulled directly from the site. 

This is how you germinate your seeds. 

This is how you achieve SUCCESS. 

This is how you get Homegrown Cannabis Co. to guarantee germination and replace ANY seed* that fails.

What you need: seeds, jug of purified or bottled water, plates, paper towels, tweezers.

*Conditions Apply

Homegrown Cannabis

1. Have everything you need in hand. Purified or bottled water, tweezers, paper towels, your seeds and a dinner plate.

Homegrown Cannabis

2. Fold your paper towels and place one neatly onto your plate.

Homegrown Cannabis

3. Add a little water to moisten the towel.

Homegrown Cannabis

4. Take your seeds and place them neatly onto the towel, leaving an inch or so of space between each one.

Homegrown Cannabis

5. Place the other paper towel over your seeds, adding enough water to keep everything moist.

Homegrown Cannabis

6. Make sure there is no free standing water by lifting up the paper towel.

Homegrown Cannabis

7. Put the plate in a warm dark place, a cupboard or a drawer will suffice.

Homegrown Cannabis

8. Leave the seeds for 24 to 120 hours or until they have popped a taproot.

Homegrown Cannabis

9. Once your seeds have a healthy taproot, they are ready for planting.

Tip: Want guaranteed success? Buy your cannabis seeds from Homegrown. Easy.

Planting your seeds.

Once your seeds have popped a taproot, you need to plant them in soil. 

Prepare 6 solo cups: pierce holes in the bottom and fill them with moistened soil, leaving about an inch from the top. 

Make a little indent about ½” deep for the seed and gently place it in, taproot down, then cover loosely with soil. 

Repeat for all six cups and create a terrarium with plastic wrap and elastic bands.

Pierce a few holes in the top and put them all under a light, preferably fluorescents or T5s. Anything but soft light at this point can exterminate young sprouts.

Standard house lights will do but make sure the seedlings are kept warm. 

When the first leaves appear you can remove the plastic and watch them grow! 

Tip: make sure the soil is watered BEFORE you add the seed; watering after can disturb the seed and flip it upside down.

Homegrown Cannabis Co

Transplanting the young plants.

Your plants will need a transplant within 7 to 10 days. 

Beginners, you should transplant into an intermediate pot, rather than straight into the final pot. 

This will help you practice the watering cycle (more on that later).

Take your 1 to 1.5 gallon pot and fill it with dry soil. 

Make a hole big enough for the young plant (you’ll be transplanting EVERYTHING from the solo cup, inc soil). 

Seat the plant in the hole. 

Gently pack soil around so the young plant is seated without gaps in the soil. 

You can now put your plants under the main LED or HID lights: 400, 600,  750 or 1000 watts and start your watering plan!

Tip: When preparing the pots, don’t pack the soil too firmly. Plus, always leave an inch or two from the top so you can water easily.

Homegrown Cannabis (Kyle transplanting)

Feeding and Watering your cannabis plants.

Good cannabis nutrients will always have a feeding guide. Follow it. The guide will tell you what to give your plants, I will tell you how to know when to water.

The best way to water your plants is to cycle wet to (almost) dry. Each time the moisture recedes, the roots will search and grow. 

This builds a solid, healthy root ball. More root, more fruit!

Don’t forget that nutes can affect the pH of the soil. 

Check your inputs and run-offs regularly. Input pH should be between 5.8 – 6.2 to maintain a runoff pH between 6.2 and 6.5 

You can use off-the-shelf products to adjust the pH if necessary. 

Basic pruning and maintenance.

I’m not going to dive too deeply into my supercropping techniques, you can locate tutorials online. These simple tasks will improve plant health and boost your yield.

  • Selective leaf pruning: remove the crowding shade leaves (anything below the first two layers) that point towards the inside of the plant.
  • Branch pruning: remove lower branches that don’t receive much light. Usually the tips that don’t reach halfway up the plant. This diverts energy to the exposed bud sites and results in larger buds and colas.
  • Node pruning: remove all but the top three nodes from each branch, an important step before flipping into flower. Again, reduces larfy, underdeveloped buds.
  • Topping: snipping the tip of the main central branch will cause it to grow back with two tops. Lower, secondary branches receive more energy, causing the plant to grow more evenly and receive equal light throughout the cycle.

    Topping multiple times is tricky, but can be used to create plants which are wider than they are tall.

Tip: Wait until your plant is growing vigorously before you use any of these techniques.

Flipping Your Plants

Switching the light cycle of your plants is a vital stage of the grow, and will go a long way to determine the overall yield. You can get the same yield from 1 x 5ft plant as you can from 5 x 1ft plants.

The plant will stretch to 2 to 3 times its (pre-flip) height so make sure you have room. 

Flip too early: poor yield. 

Flip too late: plants outgrow the tent.

When you’re ready to flower/flip, switch the light cycle to 12/12 and adjust the feeding/watering schedule accordingly. 

Tip: always note the date you flipped your plants so you can correctly adjust the feeding schedule. It’s also a great way of knowing when to harvest.

Homegrown Cannabis

Harvesting your plants

At Homegrown, the flowering time of your cultivar can be found on the product page, giving you a good idea of when to harvest.

You should always judge ripeness and the exact day yourself.

One way of doing this is to mike the trikes using a magnifying loop.

Trichomes look like tiny mushrooms. They’re clear all the way through flower but grow cloudy towards harvest time. 
When roughly 5 to 10% have turned amber, it’s time to harvest your plants.

Homegrown Cannabis

Harvesting and drying is always an exciting time! Here’s what you gotta do:

  • Remove all the large water leaves (leaves attached to the branches to main stem, not buds) from the plant. These can be removed 2 weeks before harvest.
  • Flush the plants (refer to your feed chart). Fresh water only for 1 – 2 weeks before harvest.
  • Stop using any foliar sprays for the final 2 weeks.
  • Stop watering 1 – 2 days before harvest, without letting the plants completely dry.
  • Prepare your drying space: dark, ventilated, cool (68 – 70°F), with only 50 – 60% humidity.
  • Cut and dry the WHOLE plant: smaller pieces dry too quickly.
  • When hung, let them lightly touch each other. They should dry for 7 – 10 days (2 weeks at most). Gentle air circulation is important.
Homegrown Cannabis

Tip: never aim fans or humidifiers directly at the drying plants.

Curing Your Cannabis

A good cure can be the difference between average weed and amazing weed. 

Don’t settle for average. Throw the dice and aim HIGH!

First, let the plants dry to perfection. 

Check them after 7 days and every day until you can answer all the following questions with a YES.

  • Squeeze the dry buds: do they have a bit of spring left in them?
  • Check the stems: do they make a snapping, cracking sound when you try to break them?
  • Break off a bud: does it bring a little hempy bit of stem with it?
Homegrown Cannabis

If it’s YES to all three, it shows there’s still a little moisture left in the plant, the perfect time to buck it, trim it and put it in jars. 

BUT THERE’S ONE MORE STEP – YOU GOTTA SMOKE SOME.

Seriously, folks. Take some bud, roll it up into a joint and light it. If it stays lit, it’s a pretty good sign you can seal those buds up and let them cure. 

If it needs re-lighting, allow the herb to dry out a little more before curing.

Homegrown cannabis is the BEST cannabis.

Thanks to this beginner’s guide, you can grow your own cannabis WITH CONFIDENCE.

All you have to do is follow my advice and don’t be afraid to ask questions.

This is just the tip of the Homegrown iceberg. 

For 100s of free videos and blogs about cannabis and cannabis growing, visit both the Homegrown Cannabis Co. on Instagram and Kylekushman420.

See you in the grow room!

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Bill Gates’s Leadership Style: 5 Strategies He’s Famous For

What started as a passion to bring “a computer on every desktop and in every home,” Bill Gates has become a household name, as well as one of the richest people in the world.  Through perseverance, innovation, and hard work, Gates turned Microsoft into an uber-successful software company before stepping down as chairman in 2014. 

Greatness is never by accident, and being a strong leader is integral to many businesses’ success. Rumored to be a demanding boss who makes unrealistic asks of his team, it’s also been said that Gates is reasonable and well-liked, always championing his team’s achievements and encouraging dissent. 

Here’s a rundown of five leadership strategies Gates is known for.

He adapts to any situation.

In the early days of starting his company, Gates was so focused on becoming successful that he was a grueling boss that policed his employees, making sure they were working as hard as he was.  Known for regularly pulling all-nighters, Gates would even walk around the parking lot to see what time everyone had come into the office. “I worked weekends, I didn’t really believe in vacations,” Gates told BBC’s “Desert Island Discs”. “I knew everybody’s license plate so I could look out at the parking lot and see, you know when people come in.”

Knowing that this wasn’t a sustainable model (and that his employees didn’t appreciate this), Gates relaxed as the company grew. “When I was at Microsoft, I was tough on people I worked with. Some of it helped us be successful, but I’m sure some of it was over the top.” Gates wrote in his annual letter in 2019. “Learning to deal with your anger was something we all related to. It’s an important life skill, part of becoming a mature adult.”

He encourages curiosity.
Getty Images

If you’ve ever worried that asking questions might display your lack of knowledge, rest assured that curiosity is a strength. Harvard Business Review has found,, “People with higher CQ are more inquisitive and open to new experiences. They find novelty exciting and are quickly bored with routine. They tend to generate many original ideas and are counter-conformist.”

Also know that you’re in good company.  When Bill Gates went back to his former high school to talk to students, he was asked what skills they needed to acquire to thrive in the coming years. “For the curious learner, these are the best of times because your ability to constantly refresh your knowledge with either podcasts or lectures that are online is better than ever.”
As we saw in 2020, the environment we are in can change at any time, forcing us to quickly adapt with new processes, climates, and industries. Staying curious can help us adjust faster and also aid in creating new solutions for problems.  One good way to stay curious? Read.  It’s a well known fact that Gates reads about 50 books a year, and credits it as the best way he learns.

He gives feedback.

Sometimes it’s hard to gauge how you’re doing in a role if you don’t hear anything from your boss.  Scott MacGregor believed that was never an issue with his colleague: “A lot of people don’t like their jobs because they don’t get any feedback. You always knew what Bill thought about what you were doing. The goal, the motivational force for a lot of programmers, was to get Bill to like their product.”

Employees constantly seeking approval from their managers isn’t always beneficial either, but having regular touch bases and at the moment feedback can do a lot in aiding growth and keeping up morale and motivation.

He admits when he’s wrong.
Getty Images

All leaders have made some mistakes, but it takes some real self-reflection to admit to it. 

Steve Wood, a programmer at Microsoft, believed that Gates’ ability to change his mind was unique. “He can be extremely vocal and persuasive in arguing one side of an issue, and a day or two later he will say he was wrong. There aren’t many people who have the drive, intensity and entrepreneurial qualities to be that successful who also have the ability to put their ego aside. That’s a rare trait.”
Personal matters weren’t the only thing that Gates admitted fault. When it came to business, he would admit that his greatest mistake was to allow Google to develop the Android phone. “These are winner-takes-all markets. So the greatest mistake ever is whatever mismanagement I engaged in that caused Microsoft not to be what Android is,” he acknowledged during a Village Global event in 2019. He went on to say that mistake potentially cost his company $400 billion dollars. “We would be the company. But oh well.”

He promotes collaboration.

Finding a vaccine for COVID has been a priority for Gates; in December 2020, the Bill & Melinda Gates Foundation pledged an additional $250M to support “research, development, and equitable delivery of lifesaving tools in the global effort against COVID-19.” Gates also took this moment to call for global commitments and collaboration from different companies in various countries to help fight the pandemic. “…creating alliances, of Indian manufacturers and Western manufacturers, or different people working with antibody capacity, these types of collaborative forums have turned out to be super important,” he said in a video interview with the dean of Stanford School of Medicine. 

Working with others and utilizing different skill sets can be the difference in success and failure.  Gates knows that he can’t do it alone, even with all the money and resources he has access to, so he encourages partnerships in working towards a joint effort.

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Green Street’s Magic Hour Is The Best Cannabis Conversation Around

As the taboo around cannabis continues to dissipate, the industry’s business side is becoming increasingly complicated and interesting. As members of such a new legal industry, cannabis innovators are faced with numerous questions regarding how to build their brand and how to do it appropriately. The best way to learn is by asking questions and hearing from successful folks in the burgeoning space.

That’s where Green Street‘s “Magic Hour” comes in. Formerly a real-life party, the event has now found its home on the exploding social media app, Clubhouse. Clubhouse was actually a great medium for the event; speakers took turns answering questions from people in the industry, moderated by Green Street president Rama Mayo.

They covered a wide array of topics over the course of the three-hour Clubhouse chat last night, February 4th. Co-founder of Green Street/lawyer Joshua Shelton spoke a lot about the unique legal positioning of cannabis companies over the past few years. Jamie Feaster, the co-founder of Eaze and current CEO of Country, spoke about the emergence of data mining for cannabis companies. Team GaryVee’s very own D. Rock and Andy Krainak spoke about storytelling and its role in marketing a successful brand. The artist Greg Mike spoke about working with clients from the POV of an artist, his mural project, NFT tokens, and the future of art. Rapper Harry Mack did a themed freestyle for the event. The Hall of Flowers team jumped on to chat about some upcoming physical shows this fall and how brands can make the most out of these kinds of events. Comedian Mike Glazer pitched some unique business ideas to the Green Street team and Josh, the owner of RAW papers. The list goes on.

One through-line throughout the entire evening was federal legalization. How will it impact brands? Are brands preparing for it already? When do leaders in the space foresee it happening, if ever?

Magic Hour is just that, magic. Whether you work in the cannabis space or are an aficionado interested in learning more about the fledgling industry, keep your eye on Green Street’s IG to find out about future events. The next Magic Hour will take place on Thursday, February 11th, so make sure you get onto Clubhouse before then. You won’t want to miss it.

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Joe Rogan Book List: 35 Books He Recommends

This phrase gets overused a lot, but you truly must be living under a rock if you don’t know about the kind of impact that Joe Rogan has. If hosting Fear Factor and commentating for the UFC weren’t enough, his podcast that launched back in 2009 has since become the biggest and most successful in the world. In April of 2019, Rogan claimed to receive 190 million monthly downloads of it. When The Joe Rogan Experience moved to Spotify in September of last year, it was for a deal reportedly worth $100 million. The show boasts guests like Mike Tyson, Robert Downey Jr., Elon Musk, Lance Armstrong, and Kevin Hart, to name a few.

As you might be able to imagine from the versatile list of names above (which is just a small sample size), the conversations that take place on the show can go to a lot of places. A running joke is that the only topics that Rogan covers are DMT and hunting, but there’s so much more to things. Along with the clichés, Rogan is a massive fan of martial arts, working out, and, of course, reading.

Many take his word as gospel, so if you want to share some of the same reading material as Joe, we’ve compiled a list of 35 books that Joe recommends and loves. Take a look at them below in alphabetical order.

1. American Buffalo by Steven Rinella
Amazon

As the name suggests, this one recounts Steven Rinella’s unique hunt for the rare American Buffalo.

Buy, $15
https://www.amazon.com/American-Buffalo-Search-Lost-Icon-ebook/dp/B001MYA396/ref=sr_1_1?dchild=1&keywords=american+buffalo+book&qid=1611805658&s=digital-text&sr=1-1
2. Best Evidence by David Lifton
Amazon

Joe called Best Evidence has favorite conspiracy book ever. It takes a look at the Kennedy Assassination.

Buy, $53
https://www.amazon.com/Best-Evidence-David-Lifton-1982-04-01/dp/B01N1XPV32
3. Black Elk by Joe Jackson
Amazon

Joe came across this one due to his fascination with Native American History and it’s the one to check out because he calls it his favorite on the topic.

Buy, $12
https://www.amazon.com/Black-Elk-Life-American-Visionary-ebook/dp/B01EROYPI2
4. Blood and Thunder West by Hampton Sides
Amazon

Hampton Sides’ offering takes a look at how the West transformed throughout the 1800s.

Buy, $14
https://www.amazon.com/Blood-Thunder-Epic-American-West/dp/0385507771
5. Breath by James Nestor
Good Reads

We all breathe, but few of us have done the research into breathing as James Nestor has.

Buy, $15
https://www.amazon.com/Breath-New-Science-Lost-Art-ebook/dp/B0818ZZNLR
6. Chaos by Tom O’Neill
Amazon

Chaos boasts some fascinating revelations about the FBI’s involvement in the case of the Manson murders.

Buy, $12
https://www.amazon.com/Chaos-Charles-Manson-History-Sixties/dp/0316477559
7. Coyote America by Dan Flores
Amazon

Everything you need to know about coyotes is covered here. Joe Rogan thinks it’s amazing.

Buy, $8
https://www.amazon.com/Coyote-America-Natural-Supernatural-History-ebook/dp/B01BZ7XJ86
8. DMT: The Spirit Molecule by Dr. Rick Strassman
Good Reads

No surprises that Joe loves this seeing as though he hosts the documentary version.

Buy, $8
https://www.amazon.com/DMT-Molecule-Revolutionary-Near-Death-Experiences-ebook/dp/B003N3U3J4
9. Empire of the Summer Moon by S. C. Gwynne
Amazon

Although other tribes are mentioned more often than them, the Comanches were the most powerful Native Americans that had an incredible impact in their time.

Buy, $10
https://www.amazon.com/Empire-Summer-Moon-Comanches-Powerful/dp/1416591060
10. Food of the Gods by Terence McKenna
Amazon

This one explores the relationship between humans and plants and the roles of things like spices and spirits in society.

Buy, $15
https://www.amazon.com/Food-Gods-Original-Knowledge-Evolution/dp/0553371304
11. Going Clear by Lawrence Wright
Washington Post

An insight into Scientology that Joe Rogan called “one of the weirdest books” he’s ever read.

Buy, $13
https://www.amazon.com/Going-Clear-Scientology-Hollywood-Prison-ebook/dp/B00A9ET54E
12. Industrial-Strength Denial by Barbara Freese
Good Reads

Barbara Freese writes about corporations that negatively impact the earth but are still managing to thrive.

Buy, $17
https://www.amazon.com/Industrial-Strength-Denial-Corporations-Defending-Indefensible/dp/0520383087
13. Ladies and Gentlemen – Lenny Bruce!! by Albert Goldman
Amazon

All that needs to be said about this is Rogan called it “required reading for aspiring stand-ups”.

Buy, $32
https://www.amazon.com/Ladies-Gentlemen-Lenny-Albert-Goldman/dp/0140133623
14. Outliers by Malcolm Gladwell
Amazon

In Outliers, Malcolm Gladwell details the factors that make successful people successful. 

Buy, $7
https://www.amazon.com/Outliers-Story-Success-Malcolm-Gladwell/dp/0316017930
15. Race Matters by Dr. Cornel West
Amazon

A deep dive into debates about skin color in the United States by former JRE guest, Cornel West.

Buy, $12
https://www.amazon.com/Race-Matters-25th-Anniversary-Introduction-ebook/dp/B071LRZ3X1
16. Savage Son by Jack Carr
Good Reads

Carr’s work appears on this list multiple times, which says all that needs to be said about what Joe thinks of it. He recommended it on Instagram last year.

Buy, $18
https://www.amazon.com/Savage-Son-Thriller-Jack-Carr-audio-cd/dp/1508299617
17. Sex at Dawn by Christopher Ryan
Scribe

Sex at Dawn is about human mating systems, how they developed, and the idea of monogamy in the greater context of humanity.

Buy, $7
https://www.amazon.com/Sex-at-Dawn-audiobook/dp/B004ADQAPM
18. Something Deeply Hidden by Sean Carroll
Amazon

Rogan calls this both “excellent” and “perplexing.” It’s a look at why people misunderstand quantum mechanics.

Buy, $13
https://www.amazon.com/Something-Deeply-Hidden-Emergence-Spacetime-ebook/dp/B07NTYJJDX
19. Son of the Morning Star by Evan S. Connell
Amazon

A non-fiction account of the Battle of the Little Bighorn in the late 19th century. Rogan calls it “intense.”

Buy, $12
https://www.amazon.com/Son-Morning-Star-Custer-Bighorn/dp/B002HXDHTY
20. Stealing Fire by Steven Kotler
Amazon

A book about meditation, the limits of humans, and how and why alternate states of consciousness should be achieved.

Buy, $13
https://www.amazon.com/Stealing-Fire-audiobook/dp/B01N2HREQU
21. The Art of Living and Dying by Osho
Amazon

A good read on living and dying that is not as morbid as it sounds—questions like how to approach death and reincarnation attempt to be answered.

Buy, $14
https://www.amazon.com/Art-Living-Dying-Celebrating-Death-ebook/dp/B0728G2YYP
22. The Four Agreements by Don Miguel Ruiz
Amazon

A self-help book that endorses freedom from self-limiting beliefs, one of the only true causes of suffering.

Buy, $6
https://www.amazon.com/Four-Agreements-Practical-Personal-Freedom/dp/1878424319
23. The Happiness Hypothesis by Jonathan Haidt
Amazon

An exploration into historical ideas about happiness from the likes of Jesus and Buddha through the lens of modern psychological research.

Buy, $8
https://www.amazon.com/Happiness-Hypothesis-Finding-Modern-Ancient-ebook/dp/B003E749TE
24. The Hustler by Walter Tevis
Amazon

A rare fiction entry here, The Hustler is about a young pool hustler learning the true ways of winning and losing.

Buy, $21
https://www.amazon.com/Hustler-Walter-Tevis/dp/1560254734
25. The Immortality Key by Brian Muraresku
Amazon

Here, Muraresku writes about the role of psychedelics in the formation of Western society. According to Joe, “it’s fucking sensational.”

Buy, $20
https://www.amazon.com/Immortality-Key-Secret-History-Religion-ebook/dp/B0818QJHKF
26. The Journey of Crazy Horse by Joseph Marshall III
Amazon

A look into the true life of Lakota Indian, Crazy Horse. It seems to have been enlightening for Rogan.

Buy, $11
https://www.amazon.com/The-Journey-of-Crazy-Horse-audiobook/dp/B0007Y9KCS
27. The Madness of Crowds by Douglas Murray
Blackwell’s

A somewhat controversial take on the political correctness of dealing with different identity groups.

Buy, $12
https://www.amazon.com/Madness-Crowds-Gender-Race-Identity-ebook/dp/B07VK9J63L
28. The Sacred Mushroom and The Cross by John M. Allegro
Amazon

A unique take on the Bible and the linguistics of early Christianity.

Buy, $23
https://www.amazon.com/Sacred-Mushroom-Cross-Christianity-Fertility/dp/B010EVUY4G
29. The Talent Code by Daniel Coyle
Amazon

They say talent is something you’re born with. But is it? Daniel Coyle talks about rewiring the brain and the true benefit of the deep practice of any activity.

Buy, $13
https://www.amazon.com/Talent-Code-Greatness-Born-Grown/dp/055380684X
30. The Terminal List by Jack Carr
Amazon

A story about a Navy SEAL by a Navy SEAL. What more could you ask for?

Buy, $13
https://www.amazon.com/Terminal-List-Jack-Carr/dp/1683249437
31. The War of Art by Steven Pressfield
Amazon

Another one of Rogan’s favorites, The War of Art is about the barriers that artists, entrepreneurs, and more face.

Buy, $31
https://www.amazon.com/War-Art-Through-Creative-Battles/dp/B002YNS0VC
32. Tribe by Sebastian Junger
Amazon

Junger writes about what a lot of us can learn from tribal societies, including true loyalty.

Buy, $12
https://www.amazon.com/Tribe-Homecoming-Belonging-Sebastian-Junger-ebook/dp/B01BCJDSNI
33. True Believer by Jack Carr
Amazon

The third Jack Carr book on this list, Joe binged all of his works in a month. “I’m hooked!”

Buy, $9
https://www.amazon.com/True-Believer-Thriller-Terminal-List-ebook/dp/B07GNTMB9F
34. Your Dad Stole My Rake by Tom Papa
Amazon

This one is a comedic look on families, and Papa’s specifically. Rogan says, “Tom is an awesome, hilarious guy, so if you’re looking for a great read, your search is over.”

Buy, $11
https://www.amazon.com/Your-Dad-Stole-My-Rake-ebook/dp/B076H8WVM8
35. Zen in the Art of Archery by Eugen Herrigel
Amazon

A study on a form of Japanese archery called Kyūdō. The German philosophy professor’s book is credited with introducing Zen to the West in the 1940s and 1950s.

Buy, $11
https://www.amazon.com/Zen-Art-Archery-Eugen-Herrigel/dp/0375705090
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Grind Productivity

Grayson Allen on Gaming, The Grizzlies and Getting Into Stocks

When you are a member of the Duke basketball team, being on the receiving end of brutal trash talk is just part of the gig. Some players wear it like a badge of honor. 

Now Grayson Allen finds himself dealing with a whole new type of trash talk. In addition to being in front of the eyes of thousands in an NBA arena, Allen now faces the nastiest of nasty in the world of gaming hate. He and ONE37pm’s Tyler Schmitt talk about all of that and more on the latest episode of our series, Huh?

“I think it can be similar, but it is usually in a different context. In sports, it’s usually the opposing team. It is someone you are playing against. With the trolls, it’s usually not the people you are playing against. It is random people hating for no reason. You’re not playing against them. The trolls on twitch are for no reason. There is deeper hate from that part.”

When talking on Huh?, the conversation was a lot less about Allen’s career in the NBA and more about balancing that with his passion for gaming and connecting with a community. 

Schmitt: When you’re gaming, do you get the same juices you do when you are playing hoop?

Allen: Yeah. Close to it. There are some days that are more chill than others and it depends on who is in your lobby. Today was a big tournament day. So the pros aren’t playing ramped right now, so it’s a lighter day. Some days you get every single name that you recognize.

In the gaming world, there are two basic questions that set the tone for the remainder of the conversation:

  1. X-Box or Playstation?
  2. What are you playing right now? 

“Yeah, I just had an X-Box. Because when Halo 3 came out, it was an exclusive. But Playstation has some good exclusives now that I’ve wanted to play. Like seeing some of the Spider-Man clips…” What’s the Grizzlies player streaming right now? “I’ve been playing Apex,” said Allen.

With a busy schedule and not a whole lot of time, it would be understandable if Allen didn’t consume a whole lot of gaming content, but the Memphis Grizzlies’ guard still sneaks it in. 

Tyler asks him how much time if he’s been spending much time consuming content on Twitch. “Yeah I do a little bit. My GF gets a little annoyed at this, but even youtube videos that people put up. ‘Best game from their stream’.” 

Schmitt: Do you have any favorite streamers? 

Allen: The person I check in the most is Courage. Whatever game he is playing, it is super entertaining. Most times I am watching Twitch live, it is for an event. I always catch competitive Apex tournaments. 

There is a difference between enjoying something, having a passion, and having fun, but that isn’t Allen’s M.O.

He wants to be legit.

Schmitt: Do you get the same juices you do when you are playing hoop?

Allen: Yeah. Close to it. There are some days that are more chill than others and it depends who is in your lobby. Today was a big tournament day. So the pros aren’t playing ramped right now, so it’s a lighter day. Some days you get every single name that you recognize. 

Outside of playing in the NBA and gaming, Schmitt wanted to know what caught Allen’s curiosity and attention. Allen didn’t shy away from the conversation and gave a genuine answer. 

“I actually got really into trading stocks about a month or two ago. Because my brain works in that math way, I’ve been watching youtube videos. I’ve been reading different things on how to read stock charts. So the first week I didn’t invest anything. I just drew lines on charts like the youtube videos told me to. It was oddly satisfying. To see on some of them that you predict movement. It becomes super addictive, quick,” Allen explained.

Schmitt: Does it feel like video games, but with real money to you? 

Allen: Yeah, so the craziest thing to me is that when I use to play FIFA ultimate team a lot, there used to be that currency in there. And then there is a market for the cards you have. So no matter what player it was, it was Monday or Tuesday and you could buy a card for cheap and then on Friday sell it for 50 percent more. For me, I didn’t want to put a ton of money in the game so this was the way I had to do it. That’s what it reminded me of. It’s crazy.

Schmitt: Whose content are you watching? 

Allen: Kind of just some random stuff on youtube. And then there are a bunch of Twitter accounts, which I completely found a new side of Twitter where people are talking about stocks all day long.” He goes on: “I have a super addictive personality, so once I figured out the charts I knew I was already hooked into it. 

Schmitt: Any companies that you have been diving deeper more into? 

Allen: When you are going around throughout your day, you see things differently. ‘What’s the company behind that?’ Electric vehicle stocks have been going crazy the past couple of weeks. I was coming back from the gym yesterday and one of the city busses was driving by and the side of the bus said “made with hybrid-electric technology.’ Which surprised me. I was thinking in my head, ‘there is this company called XL fleet that is creating something like that.’ They transform regular cars, trucks, bigger vehicles into electric. I want to get in on them. 

Schmitt: Are you in the crypto world at all? 

Allen: A little bit, but I am not trading crypto. There is a stock called MARA, I’ve been in it for a few weeks. It’s been going up as Bitcoin made its run. 

For Allen, he seems aware that he may not think the way that people expect him to. He’s okay and at peace with that. For the most part, he knows what he likes and tries to trust his innate curiosity to see himself expand outside of his existing passions. 

This episode was recorded on December 5th, 2020.

Since then, Allen has had a good start for the Memphis Grizzlies. He hit a game-winner against the Suns on January 18th. 

He is shooting 36% on three point attempts while averaging eight points a game.

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Grind Productivity

How to Clean a Bong (or Any Glass) in 10 Easy Steps

Using glass pieces is a top-tier way to consume cannabis, there’s no way around it. Knowing how to clean a bong (or any glass for that matter) is easier said than done. The seasoned bong users know the feeling all too well. You draw a milky hit, only to find the flavor tainted by a buildup of resin and other unwanted intruders. On the flip side, hitting a bong for the first time after a deep clean is one of the most supreme smoking experiences available to the modern stoner.

There are numerous ways to clean a bong, but they all ultimately boil down to the same thing: Soak it, shake it, and rinse it. If you’re smoking daily, it might be hard to remember all the steps (no hate), so I put together an easy step by step guide to help you keep your glass looking fresh, and most importantly, supremely smokable.

1. Take it apart!
Stephen Hatala / ONE37pm

This first step might seem like a no-brainer, but many first-time glass-cleaners will overlook it. Whether you’re cleaning a bong, pipe, dab rig, or any glass, the first thing you’ll want to do is take out the bowl and downstem (some pieces might have a few more removable pieces, but definitely start with those two). Once you’ve got your piece down to its parts, you’re ready to move onto step 2.

2. Put all the smaller pieces in a ziploc bag, bowl or any secure vessel for soaking.

Once you’ve got your little pieces in a container, you’ll want to add your cleansing product. There are tons of options on the market, but essentially you’ll want to use isopropyl alcohol (the higher percentage, the better) and salt. Listen, I may be biased, but my cleaner, “Illcohol,” is definitely the best one on the market. It doesn’t have any frills or dyes to make it vibrant; it’s just a jug of alcohol that comes with salt to add for each cleaning, and that’s all you need. It comes in a huge gallon size, so just one purchase will last throughout multiple cleaning sessions. 

3. Let them soak!
Stephen Hatala / ONE37pm

You’ll want to use enough of your cleaning solution for the pieces to be fully submerged. Then just let them soak and let the alcohol work its magic! The longer you can leave them, the better. But if you’re feeling impatient, you probably only need about ten minutes in the bath. Remember, the longer you let them soak, the easier it will be to remove all the residue in the later steps. 

4. Fill the main chamber of your piece with solution.

While your little bits and bobs are in their bath, now’s your chance to clean the inside of the entire piece. Slowly pour your cleaning solution into the chamber of the bong—you can pour through any opening. Don’t worry about filling the entire piece. Just pour enough in that you’ll be able to get a good shake out of the liquid.

5. Shake it up!

Using your hands (you can also use a wine cork or other stopper you have lying around), go ahead and cover up all of the holes of the piece. Now comes the fun part. Shake it up! Shake the piece as hard as you can for as long as you can; the longer, the better. You’ll watch the resin miraculously begin to dissipate. Even if some resin remains after vigorous shaking, don’t fret. In the next step, I’ll be sure to cross the Ts and dot the Is.

6. Wipe down.

Once you’ve gotten a good shake in, you can pour out the solution. But before you rinse with water, now’s your chance to capitalize on the residual solution (which is still a powerful cleaning agent) and a little bit of elbow grease to get rid of the rest of the blemishes. For the largest openings of the piece, you can use a rag or piece of paper towel, and you’ll want to get in there and wipe away any remaining grime. When it comes to longer openings, you can use a drumstick or water bottle cleaning tool (if you have one) with a rag draped over it to really get in deep and smudge everything off. 

For the smaller openings (especially if you’re using a smaller piece like a pipe), you can use a paperclip, pipe cleaner (it’s in the name!), toothpick, or really anything that will fit in the hole. Don’t overthink it. 

After you’ve cleared all the grime out of the piece, now you can do the same with the little fellas that have been stewing in the bath. Most of the grime will have dissipated from the pieces after a long soak, but now you can go through with a rag or cotton swab and get to business. 

By the end of this step, your glass should be looking polished and should be pretty free of all residue. It’s okay if some smears remain, as we’ll be rinsing the pieces a few more times before returning the piece to the shelf (or loading it up).

7. Rinse!

This step is super important. Isopropyl alcohol evaporates really easily (in under a minute), so you don’t need to worry too much about it remaining on the glass, but to eliminate the chemical odor, you’ll want to rinse everything thoroughly with water. You can rinse the small pieces in their bath by refilling it with water and shaking them around. Then do what you did with the large chamber in steps 4 and 5, but this time with water instead of a cleaning solution. You might want to rinse them a few times with fresh water to fully eliminate any remnants of the alcohol solution. 

8. Let them dry.
Stephen Hatala / ONE37pm

You’re pretty much done! Now you can just let all of the pieces dry on their own, or feel free to wipe them down with a rag. Once everything feels nice and dry, it’s time to put the piece back together and admire your handy work.

9. Smoke!

I know that I didn’t really have to include this step, but the experience of smoking out of a freshly cleaned piece is too magnificent not to include. I’m not going to sit here and explain to you how to smoke, but there are definitely some good ways to take advantage of your freshly cleaned piece. 

Bong-permitting, I suggest loading up your chamber with some fresh cold water and your favorite flower for a delightful hit experience that only comes around once every few weeks. If you have a strain that you love specifically for the flavor, now’s a great time to tap those buds, as you’ll get to experience the flavor in its purest form.

10. Do what makes you happy.
Stephen Hatala / ONE37pm

You’ve got a fresh piece of glass, an absolute bombshell of a hit coursing through your veins and the whole world ahead of you. Next up? Do whatever makes you happy after a smoke. You worked hard, you deserve it. 

Some tips and tricks:

Don’t overthink it!

It really just comes down to soak, shake, and rinse. The steps above are great to refer back to if you have questions, but overall you can trust your gut. It’s not rocket science.

Clean all of your glass at once.

If you have multiple pieces, it’s a good idea to clean them all in one fell swoop. You can soak all of the removable items from multiple pieces at once, diminishing the time you spend cleaning. The goal is to get back to smoking, after all.

Save your best weed for the post-clean smoke.

I said it earlier, but it deserves repeating. It’s a great idea to save your premium bud for a session immediately following cleaning, as this way, you’ll have the most opportunity to taste the flower and savor the intricacies of its profile.

Clean your glass frequently.

The more frequently you clean, the less tedious the process will be each time. If you do it before a lot of residue builds up, you’ll be able to shake and rinse without having to worry about getting in there with a tool to wipe everything down.

Buy a reusable wine cork.

This may seem silly, but if you get a wine cork or any kind of stopper to pop in the glass’ opening, it will make it much more convenient to conduct your shaking. Rather than covering the hole with your hand while simultaneously shaking, you can just cork it and shake freely.

Clean before you smoke.

I know I said this already as well, but it too bears repeating. The last thing you’re going to want to do after a strong sesh is spend time meticulously cleaning your glass, so I recommend getting all of the pesky cleaning out of the way before you settle down for your smoke.

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Grind Productivity

The 35 Best Gifts for Photographers and Video Editors

The list of gear required for a photographer is truly endless. Sometimes it can be hard to know where to start. That’s why I compiled a list of the best gifts for photographers and video editors, so you don’t have to. From technical gear like lenses and microphones to more fun gifts like LED lights, this is my list of some of the best pieces on the market to buy for the photographer or video editor in your orbit. 

1. Tmango Camera Lens Coffee Mug
https://www.amazon.com/dp/B083XHPNQH?tag=davidrock-20
Amazon

I love filmmaking and storytelling; this is such a fun gift for creatives of all ages to fuel those long days behind a computer screen. Just don’t mix up the lens and the mug when you’re throwing your dishes into the kitchen sink!

Buy Now at Amazon, $13.99
https://www.amazon.com/dp/B083XHPNQH?tag=davidrock-20
2. Sony a7 III ILCE7M3/B Full-Frame Mirrorless Interchangeable-Lens Camera
https://www.amazon.com/dp/B07B43WPVK?tag=davidrock-20
Amazon

I’ve used the Sony a7s ii for years, literally. Sony checks all the boxes for a do-it-all camera. The interchangeable lens capability means you can customize it how you want, while the built-in SteadyShot capability stabilizes all of your shots (which is great for that classic run and gun style us documentary filmmakers tend to shoot). I’ve been thoroughly pleased with Sony’s mirrorless cameras and I’m excited for all the things to come.

Buy Now at Amazon, $1,698
https://www.amazon.com/dp/B07B43WPVK?tag=davidrock-20
3. Canon EF Lens to Sony E Mount T Smart Adapter
https://www.amazon.com/dp/B0716RHXRB?tag=davidrock-20
Amazon

Say you’ve already invested money into your Sony A7III but you just saw an amazing Canon lens that you absolutely need to use. That’s where this adapter comes in; this handy adapter allows you to use Canon lenses on your Sony setup. Plus, I prefer Canon glass so I just use this metabones adapter—only downside is auto focus doesn’t work with the adapter, it’s all manual.

Buy Now at Amazon, $399
https://www.amazon.com/dp/B0716RHXRB?tag=davidrock-20
4. Sennheiser Pro Audio Sennheiser AVX Digital
https://www.amazon.com/dp/B010EYIH1U?tag=davidrock-20
Amazon

You can’t underestimate the importance of good audio for creating strong video content. These are the most reliable wireless lav mics to date. You can plug them right into your camera, there’s no syncing needed. The audio is so good that you could use these for your podcasts as well!

Buy Now at Amazon, $699
https://www.amazon.com/dp/B010EYIH1U?tag=davidrock-20
5. Rode VideoMic GO Lightweight On-Camera Microphone
https://www.amazon.com/dp/B00GQDORA4?tag=davidrock-20
Amazon

For those moments when we need good audio quickly—and there’s multiple people in the scene—this is a great run and gun mic. While the Sennheiser requires you to mic up your talent, this model connects to your camera, increasing the audio quality from a remote recording location.

Buy Now at Amazon, $95.29
https://www.amazon.com/dp/B00GQDORA4?tag=davidrock-20
6. Blue Yeti Microphone (Blackout) with Knox Gear Pop Filter
https://www.amazon.com/dp/B07SZ932T9?tag=davidrock-20
Amazon

For voiceover or other standalone audio, Yeti is still one of the best in its class. It’s so simple to use, plug it in and go! Coupled with the pop filter (you don’t want those Ts to be too cutting), the Blue Yeti is a great option.

Buy Now at Amazon, $160
https://www.amazon.com/dp/B07SZ932T9?tag=davidrock-20
7. SanDisk 32GB Ultra SDHC UHS-I Memory Card
https://www.amazon.com/dp/B07YFG7T8F?tag=davidrock-20
Amazon

The worst feeling in the world: you’ve captured what you needed to capture, emotions are high and then the files are corrupt or, even worse, the card breaks. SanDisk memory cards have been the most reliable to date. This model is great for less extensive shoots, but if you need a lot of space, consider the next option on the list.

Buy Now at Amazon, $7.95
https://www.amazon.com/dp/B07YFG7T8F?tag=davidrock-20
8. SanDisk 128GB Extreme PRO SDXC UHS-I Card
https://www.amazon.com/dp/B07H9DVLBB?tag=davidrock-20
Amazon

This disk is double the size of the above, which makes it a good option for longer shoots that require more storage.

Buy Now at Amazon, $34.80
https://www.amazon.com/dp/B07H9DVLBB?tag=davidrock-20
9. JOBY GorillaPod Mobile Vlogging Kit
https://www.amazon.com/dp/B084DHG8WD?tag=davidrock-20
Amazon

As far as “all-in-one” style kits go, you can’t really get better than Joby’s mobile vlogging kit. It comes with all the materials you need to create a semi professional vlogging setup with nothing more than your iPhone camera. This is an awesome gift choice for someone looking into starting to make video content. It can hold your microphones and you could even get phone extensions as well.

Buy Now at Amazon, $378
https://www.amazon.com/dp/B084DHG8WD?tag=davidrock-20
10. Peak Design Everyday Backpack 30L
https://www.amazon.com/Peak-Design-Everyday-Backpack-Midnight/dp/B07ZTLV477/ref=sr_1_1?cs_asins=B07ZTLV477%2CB07ZTQQGLP%2CB07ZTP5CBQ&cs_colors=4C516D%2C555555%2C555555&dchild=1&i_fs=0&qid=1608065379&ref_override=sr_1_1&refinements=p_4%3APeak+Design&rrid=2
Amazon

Photography requires a lot of gear, so a vessel for your equipment might be just as important as the equipment itself. The Peak Design Everyday Backpack is a great minimalist option for transporting your gear, all wrapped up in a sleek package. 

Buy at Amazon, $289.95
https://www.amazon.com/Peak-Design-Everyday-Backpack-Midnight/dp/B07ZTLV477/ref=sr_1_1?cs_asins=B07ZTLV477%2CB07ZTQQGLP%2CB07ZTP5CBQ&cs_colors=4C516D%2C555555%2C555555&dchild=1&i_fs=0&qid=1608065379&ref_override=sr_1_1&refinements=p_4%3APeak+Design&rrid=2
11. Joby JB01507 GorillaPod 3K Kit
https://www.amazon.com/dp/B074WC9YKL?tag=davidrock-20
Amazon

Joby makes a great tripod. This compact edition is amazing because of its convenience, but it’s also just an all-around great, steady tripod. 

Buy Now at Amazon, $47.76
https://www.amazon.com/dp/B074WC9YKL?tag=davidrock-20
12. Adobe Creative Cloud
https://www.amazon.com/dp/B07Q5VDGSF?tag=davidrock-20
Amazon

The Adobe Creative Cloud is an often overlooked gift for the burgeoning creative. It’s fairly expensive, but it’s truly one of the best ways to help jumpstart someone’s video/photo editing career, giving them access to a wide array of tools, tutorials and more to help them start their journey.

Buy Now at Amazon, $52.99
https://www.amazon.com/dp/B07Q5VDGSF?tag=davidrock-20
13. Apple iPhone 12
https://www.amazon.com/dp/B07ZPKZSSC?tag=davidrock-20
Amazon

This is the most powerful tool on this list. Both the iPhone’s camera and internal editing software available should not be underestimated. In 2020, you don’t need an insanely expensive camera in order to take amazing pictures or videos. It’s wildly underrated. 

Buy Now at Amazon, $700.50
https://www.amazon.com/dp/B07ZPKZSSC?tag=davidrock-20
14. Lume Cube Panel GO + DSLR Mount
https://www.amazon.com/dp/B08KL6NQ2X?tag=davidrock-20
Amazon

The Lume Cube Panel is a pocket-sized mounted LED light for shoots that require a little extra customization. You can adjust from 1-100% brightness and transition between warm and cool lighting, giving you a wide array of lighting options to get the right shot. 

Buy Now at Amazon, $119.95
https://www.amazon.com/dp/B08KL6NQ2X?tag=davidrock-20
15. UBeesize 10″ Selfie Ring Light
https://www.amazon.com/dp/B07QFV72LK?tag=davidrock-20
Amazon

This Selfie Ring is an integral part of a strong vlogging setup. The ring light can improve the lighting of your selfie shot from weak to near-professional, giving you a bright light that will improve the contrast and detail in your shots.

Buy Now at Amazon, $47.99
https://www.amazon.com/dp/B07QFV72LK?tag=davidrock-20
16. Canon EF 24-70mm f/2.8L II USM Standard Zoom Lens
https://www.amazon.com/dp/B0076BNK30?tag=davidrock-20
Amazon

This is the all-in-one lens that I use the most. I love its versatility, it can be used at a great distance and provides superb depth of field. 

Buy Now at Amazon, $1,899
https://www.amazon.com/dp/B0076BNK30?tag=davidrock-20
17. Canon EF 85mm f/1.8 USM Medium Telephoto Lens for Canon SLR Cameras – Fixed
https://www.amazon.com/dp/B00007GQLU?tag=davidrock-20
Amazon

If you know anything about lenses then there’s not much explanation needed; the overall quality is insane! This lens is great for headshots and landscape shots alike.

Buy Now at Amazon, $419
https://www.amazon.com/dp/B00007GQLU?tag=davidrock-20
18. Canon EF 16-35mm f/4L IS USM Lens – 9518B002
https://www.amazon.com/dp/B00K8942SO?tag=davidrock-20
Amazon

If you’re trying to add some fun wide shots into your shoots, this lens is unparalleled. Wide lenses are so much fun to shoot with. The shots come out crispy clear! 

Buy Now at Amazon, $1,099
https://www.amazon.com/dp/B00K8942SO?tag=davidrock-20
19. Bose Noise Cancelling Wireless Bluetooth Headphones 700
https://www.amazon.com/dp/B07Q9MJKBV?tag=davidrock-20
Amazon

Proper video editing requires a good pair of headphones. Especially with the escalation of remote work in 2020, you might be needing a pair of cans that will cancel out the sound around you. Look no further than the Bose Noise Cancelling headphones, which feature great quality and can help eliminate the pesky disturbances of a work from home setup. These are my FAVORITE headphones so far, because of how lightweight and compact they are. The battery life is insane! 

Buy Now at Amazon, $339
https://www.amazon.com/dp/B07Q9MJKBV?tag=davidrock-20
20. Apple AirPods with Charging Case (Wired)
https://www.amazon.com/dp/B07PXGQC1Q?tag=davidrock-20
Amazon

Airpods are controversial; some say there are better quality options on the market at the same price point. That may be true, but there are few options around that are more convenient to use on the go. That’s why they make our list; if you need something convenient for listening to music, a podcast or audio from a shoot, then AirPods are the best option for listening on the go.

Buy Now at Amazon, $124.99
https://www.amazon.com/dp/B07PXGQC1Q?tag=davidrock-20
21. Kiorafoto Professional Water-Resistant Anti-Shock Holder Storage
https://www.amazon.com/dp/B01B4GT4A0?tag=davidrock-20
Amazon

This is the best way to not lose your memory cards. Memory cards are fragile, so a good protector for your cards should not be overlooked. This water-resistant option from Kiorafoto can hold up to 12 cards and is easily connected to a carabiner. This is an affordable but priceless purchase. 

Buy Now at Amazon, $8.99
https://www.amazon.com/dp/B01B4GT4A0?tag=davidrock-20
22. Manfrotto Travel Befree Live Aluminium Tripod Twist
https://www.amazon.com/dp/B077J11CCW?tag=davidrock-20
Amazon

While some of the JOBY tripods on this list are convenient, mobile options for your iPhone, you’ll also need a true tripod for your more serious shoots. This is one of the best options on the market.

Buy Now at Amazon, $239.88
https://www.amazon.com/dp/B077J11CCW?tag=davidrock-20
23. Manfrotto Xpro Aluminum Video Monopod with 500 Series Video Head
https://www.amazon.com/dp/B01MDR8K49?tag=davidrock-20
Amazon

If you’re seeking a bit more agility and freedom on your shoots instead of the stable tripod above, you might want to consider a monopod—this is great for some of your more “run-and-gun” shots! 

Buy Now at Amazon, $299
https://www.amazon.com/dp/B01MDR8K49?tag=davidrock-20
24. Apple Macbook Pro
https://www.amazon.com/dp/B081FV1Y57?tag=davidrock-20
Amazon

Another Apple product to make this list, the MacBook Pro is a great option for photographers and video editors to revise their content. Couple this with the Adobe suite and you’ll be making professional quality edits in no time. I mean, come on, it’s Apple! 

Buy Now at Amazon, $2,499
https://www.amazon.com/dp/B081FV1Y57?tag=davidrock-20
25. LaCie Rugged Mini 4TB External Hard Drive Portable HDD
https://www.amazon.com/dp/B01789QMUW?tag=davidrock-20
Amazon

While the SD cards on this list will hold your images locally on your camera, you’ll need a larger hard drive to house all of your projects. The LaCie hard drive is best in its class; the 4 TB version is a great option to store tons of projects, and the drive’s durability makes it easier to carry around than some of the more fragile options on the market. 

Buy Now at Amazon, $129.99
https://www.amazon.com/dp/B01789QMUW?tag=davidrock-20
26. SanDisk 1TB Extreme PRO Portable SSD
https://www.amazon.com/dp/B08GV9M64L?tag=davidrock-20
Amazon

Although this drive isn’t as large as the above LaCie (1 TB vs. 4 TB), it’s extremely portable, making it a great option for a drive you take with you everywhere. If you travel a lot and you’re tired of all those clunky drives you’ll love these hard drives! 

Buy Now at Amazon, $229.99
https://www.amazon.com/dp/B08GV9M64L?tag=davidrock-20
27. DJI Mavic Air 2 – Drone Quadcopter UAV
https://www.amazon.com/dp/B086X7QKHD?tag=davidrock-20
Amazon

In 2020, a videographer’s setup isn’t complete without a drone. If you want to get those jaw-dropping aerial shots, you’ll need a good drone cam. The Mavic Air 2 is an amazing option; from its tracking capabilities to its ability to capture high-definition shots, this drone is a great choice for anyone needing to get some images from a bird’s eye view. Safe flying! 

Buy Now at Amazon, $799
https://www.amazon.com/dp/B086X7QKHD?tag=davidrock-20
28. Neewer 2.6M x 3M/8.5ft x 10ft Background Support System
https://www.amazon.com/dp/B019GTCNXC?tag=davidrock-20
Amazon

This kit from Neewer includes pretty much everything you need to set up a studio. Between the backdrops, lighting options and all the necessary stands, with one purchase you’ll have everything you need to complete amazing product shoots or interview-style content in front of a green screen. 

Buy Now at Amazon, $169.99
https://www.amazon.com/dp/B019GTCNXC?tag=davidrock-20
29. Logitech MX Master Wireless Mouse
https://www.amazon.com/dp/B07DHDFW5V?tag=davidrock-20
Amazon

The job of a photographer and video editor doesn’t end with the click of a shutter, you’ll also spend copious amounts of time on your computer poring over your images. For those days, a good mouse is paramount. This entry from Logitech is comfortable, responsive and easy to set up. THIS IS MY ALL TIME FAVORITE MOUSE! And it’s not even close! 

Buy Now at Amazon, $69.99
https://www.amazon.com/dp/B07DHDFW5V?tag=davidrock-20
30. SmallHD Focus HDMI 5″ Touch Screen Camera Monitor Kit
https://www.amazon.com/dp/B0752VP3N6?tag=davidrock-20
Amazon

Depending on the camera you’re using, you may need a supplemental monitor during your shoots to get the best real-time picture of your subject. Look no further than the SmallHD Focus, a 5” LCD monitor that provides great picture, even in harsh daylight.

Buy Now at Amazon, $299
https://www.amazon.com/dp/B0752VP3N6?tag=davidrock-20
31. Led Lights Smart Led Strip Lights
https://www.amazon.com/dp/B089D3WDNS?tag=davidrock-20
Amazon

Although these aren’t intended specifically for photography, the potential uses for LED smart lights are endless. You can use them to create interesting color palettes in a shoot, or just hang on to them to spruce up the lighting in your home. Who doesn’t like a moody vibe when editing? 

Buy Now at Amazon, $42.99
https://www.amazon.com/dp/B089D3WDNS?tag=davidrock-20
32. Autonomous Ergo Chair 2 – Premium Ergonomic Office Chair
https://www.amazon.com/dp/B087L48G41?tag=davidrock-20
Amazon

For those long days of editing, you’ll want a great office chair to keep you comfortable. The Autonomous Ergo Chair fits the bill; sit in it once and you’ll never want to go back to your old hunched-over lifestyle. I didn’t invest until this year and I wish I did it years ago. This chair is a life saver. 

Buy Now at Amazon, $300+
https://www.amazon.com/dp/B087L48G41?tag=davidrock-20
33. Fully Remi Standing Desk
https://www.amazon.com/dp/B08FWH3V9P?tag=davidrock-20
Amazon

I’m a big fan of standing desks, but why not enjoy the benefits of standing and sitting? Being cooped up behind your monitor can take a toll on your back, so wouldn’t it be great to get to stand up and work for a bit? That’s where the Fully Remi Standing Desk comes in. You can sit behind it for as long as you want and then adjust the height to standing-level when you need to get on your feet. 

Buy Now at Amazon, $499
https://www.amazon.com/dp/B08FWH3V9P?tag=davidrock-20
34. Apple New Apple iPad Pro (12.9-inch, Wi-Fi, 256GB)
https://www.amazon.com/dp/B0862HNWGK?tag=davidrock-20
Amazon

The iPad is a great tool for drawing, sketching and ideating on your productions as well as creating graphic assets. Why not have something you can use to watch Netflix on while simultaneously editing graphics? It’s basically a second monitor and an easy way to remain mobile and take breaks from working at the desktop all the time! Change up your scenery! 

https://www.amazon.com/dp/B0862HNWGK?tag=davidrock-20
35. Apple New Apple Watch Series 6
https://www.amazon.com/dp/B08J5R3K3Q?tag=davidrock-20
Amazon

The Apple Watch has numerous capabilities that allow for more freedom on your shoots. It’ll keep you off your phone, so that you can focus on your gear and the shoot ahead. I use it to timestamp a lot of my shoots. If I want to remember something at a specific time, I’ll capture the time but also be able to monitor my calendar for those high paced days. Hustle mode on! 

Buy Now at Amazon, $449.99
https://www.amazon.com/dp/B08J5R3K3Q?tag=davidrock-20
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Grind Productivity

30 James Baldwin Quotes to Inspire You in Your Everyday Life

James Baldwin was a man of many talents. A novelist, activist, playwright, and essayist, Baldwin was an important part of the Civil Rights Movement of the 1950s and 1960s. Words have a way of being more powerful than we think, and Baldwin used his voice and writing to provide hope to people in a time where hope seemed bleak. 

Decades later, Baldwin remains an influential figure whose work has been championed through generations. As a celebration of his life, we have put together a list of some of his most inspirational and heart-tugging quotes. Remember that it’s not necessarily about the amount of time you live, but what you do with the years here.

1. “Love takes off the masks that we fear we cannot live without and know we cannot live within.”
Getty Images

2. “People can cry much easier than they can change.”
3. “The most dangerous creation of any society is the man who has nothing to lose.”
4. “You have to go the way your blood beats. If you don’t live the only life you have, you won’t live some other life, you won’t live any life at all.”
5. “I imagine one of the reasons people cling to their hates so stubbornly is because they sense, once hate is gone, they will be forced to deal with pain.”
6. “You think your pain and your heartbreak are unprecedented in the history of the world, but then you read.”

7. “Nakedness has no color: this can come as news only to those who have never covered, or been covered by, another naked human being.”
8. “Love does not begin and end the way we seem to think it does. Love is a battle. Love is a war. Love is growing up.”
9. “It was books that taught me that the things that tormented me most were the very things that connected me with all the people who were alive, or who had ever been alive.”
10. “Trust life, and it will teach you, in joy and sorrow, all you need to know.”
11. “A writer has to take all the risks of putting down what he sees.”
Getty Images

12. “True rebels after all, are as rare as true lovers, and in both cases, to mistake a fever for passion can destroy one’s life”
13. “Rage cannot be hidden, it can only be dissembled. This dissembling deludes the thoughtless, and strengthens rage and adds, to rage, contempt.”
14. “Drive to the heart of every answer and expose the question the answer hides.”
15. “I’m beginning to think that maybe everything that happens makes sense. Like, if it didn’t make sense, how could it happen?”
16. “It is certain, in any case, that ignorance, allied with power, is the most ferocious enemy justice can have.”
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17. “If you’re treated a certain way you become a certain kind of person. If certain things are described to you as being real they’re real for you whether they’re real or not.”
18. “You have to decide who you are and force the world to deal with you, not with its idea of you.”
19. “A society must assume that it is stable, but the artist must know, and he must let us know, that there is nothing stable under heaven.”
20. “One is responsible to life: It is the small beacon in that terrifying darkness from which we come and to which we shall return.”
21. “Love is like the lightning, and your maturity is signaled by the extent to which you can accept the dangers and the power and the beauty of love.”
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22. “If one cannot risk oneself, then one is simply incapable of giving. And, after all, one can give freedom only be setting someone free.”
23. “Those who say it can’t be done are usually interrupted by others doing it.”
24. ” Children have never been very good at listening to their elders, but they have never failed to imitate them.”
25. “The world is before you and you need not take it or leave it as it was when you came in.”
26. “People can cry much easier than they can change.”
Getty Images

27. “The role of the artist is exactly the same as the role of the lover. If I love you, I have to make you conscious of the things you don’t see.”
28. “The betrayal of a belief is not the same thing as ceasing to believe. If this were not so there would be no moral standards in the world at all.”
29. “Trust life, and it will teach you, in joy and sorrow, all you need to know.”
30. “The moment we break faith with one another, the sea engulfs us and the light goes out.”

Sometimes we are so caught up in the whirlwind of our lives that we forget to take a moment to reflect and analyze. These quotes are a good reminder that the biggest room in the world is the room for improvement. James Baldwin will always be remembered for his historic contributions to the world.

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Grind Productivity

A Bronx Tale: Overcoming Survival From The Streets To Achieving Major Success

Inner.U® CAREER is the revolutionary online coaching platform that’s the “secret weapon” to breaking through obstacles and overcoming the odds. Making the program work for you is easy: access it on your own time, from whatever setting you choose, and use The Handel Method® coaching modules to uplevel your life. In other words, it’s coaching for the modern hustler and the everyday go-getter. Sign up today for 50% off with code ONE37PM.

On October 20, 2009, Grammy award-winning artists Jay-Z and Alicia Keys teamed up to release “Empire State of Mind.” In the song, Keys sings this line from the chorus: “Concrete jungle where dreams are made of; there’s nothin’ you can’t do.” The song became an unofficial anthem for many New Yorkers who were born, raised, and taught to master the art of the hustle and grind—myself being one of them.

These lyrics were a perfect testament for me (a Brooklyn native), as well as for a young man who overcame major odds to be where he is today: Tyreek Moore. Moore is not your average New Yorker. He’s an example of how being a “product of your environment” can fuel your success. In Moore’s case, to become a role model for the next generation of movers and shakers.

Moore, a native from the South Bronx, is currently the president of the Diversity and Sports Divisions at Handel Group—an international executive, life, and performance coaching firm. With five different divisions organized to provide a strong sense of accountability while maximizing a client’s potential, this firm provides amazing techniques and advice to help big-name corporations and well-known public figures produce amazing results through culture-shifting exercises and plans.

So, how did Moore get here? Let’s start from the beginning.

The Benefits of Tough Love

“Omari—it was bullets that flew by my head multiple times,” Moore told me as he showed me a tattoo of the street he grew up on—just one building over from 1620 Sedgwick Avenue, home to the birthplace of hip-hop. “We used to live in apartment 3H and bullets came through our window so many times that my mother moved us up to apartment 18E. Notice, I didn’t say move us out of the building. Leaving the ghetto was not an option.”

Moore knows how it feels to be surrounded by an environment that is not conducive to productivity. His mother worked hard to not let her four kids fall victim to drugs that were so prevalent in New York City during the ’80s. Moore used to question his mother’s sensitivity as he would describe her as very mean at times. But as he got older, he grew to understand why she had been like that with him—it was only in order to prepare him for the life he would face in adulthood.

Add a strong religious faith to that tough love upbringing and a breakthrough happened for Moore. Known for being an excellent student whose potential was brighter than the lights of Time Square, Moore got attention from educators like his literature teacher, Ms. Sherry Brown from CIS 229 who made sure he was pushed to reach his full potential through a program called Privates for Success. This initiative was created to help promising students in neighborhoods with a high crime rate garner assistance and the opportunity to attend a boarding school. Moore, who always an outstanding student, was one of the recipients and was able to attend The Kent School in Connecticut.

Everything Is Mine

While at The Kent School, Moore was a two-sport athlete in football and basketball. He was so talented that he receives interest from top tier Division I programs, as well as playing for the storied AAU national powerhouse hoops program, the New York Gauchos. This program has produced many NBA greats such as Jamal Mashburn, Kenny Anderson, Mark Jackson, Chris Mullin, Kyrie Irving, Kemba Walker, and the man he competed against growing up—Stephon Marbury.


But it wasn’t until Moore was sixteen years old when a simple conversation with his friend made him reevaluate his thought process and get even more serious about his pursuit of being successful. One day, he saw a neighborhood friend driving a BMW. He asked his friend how he was able to get that car. His buddy replied, “My dad got it for me.” Now hearing this during the plight of the drug epidemic in the ’80s, Moore became skeptical. He asked his friend again, “How did your dad get it?” It was his friend’s answer that it changed Moore’s perception of the hustle and grind forever. His friend responded, “The same way we are going to get it—we’re going to go to good schools, get a good job and make a lot of money.”

A young ambitious Moore did some self-evaluating and felt that if he could see it, the he could achieve it. He proceeded to go through a mental revamp and told himself that “everything is mine.” From that point on, Moore applied and was accepted to some of the top colleges in the country.

Tyreek Moore/ The Handel Group

Shoot Your Shot

He went on to attend Boston University and joined the Sigma Chapter of Alpha Phi Alpha Fraternity. Moore graduated with a Bachelor of Science in Computer Science and eventually got a job at an IT company. But wasn’t fully satisfied. After realizing that he wasn’t being paid what he felt he was worth, he started his own IT lab: Absolutions IT. His hunger and the memory of that conversation he had with his friend added more fuel to the fire and he decided to shoot for the stars and apply to graduate school at Harvard.

While living in Virginia, Moore sacrificed his time to take a trip to Cambridge, Massachusetts to network and meet individuals at Harvard University. He was able to develop strong relationships with faculty members and board members, as well as students. After a year of consistent visiting and networking, he applied and got admitted to the School of Business. “I remember when I went there, somebody asked the question and I was ready for it. I was waiting. ‘Like, what’s the main reason, you know, people don’t get into Harvard?’ The guy who gave the answer was the director of the Technology Innovation and Education Department, Professor Joe Blatt. He said the main reason that people don’t get into Harvard is that they don’t apply. I was like, that’s it?”

Like the EA Sports slogan, “If it’s in the game, it’s in the game,” we miss 100 percent of the shots we don’t take on life-changing opportunities because we were too afraid to see the results. This mentality would stay with Moore as he continued to try different areas of entrepreneurship throughout his life.

Tyreek Moore/ The Handel Group

Supporting In Leadership: Discovering Your Calling

Life was good once Moore was able to open his IT business, despite the country going into a recession. His company never hit a deficit, he was receiving consistent business and he graduated from Harvard with his Masters.

But Moore still wasn’t happy.

“I grew up very poor. Now, I’m making real money. I always thought the key to happiness was getting out of this poor state into a more financially comfortable state. But I still wasn’t happy. I was experiencing real bouts of internal conflict. I had a crisis of conscience.”

After a long conversation with one of his best friends, he discovered that he’s a natural supporter. He realized that he came from a close circle of people that helped support him, and he wanted to pay it forward. After brief stints of motivational speaking in the Northeast region, Moore decided to put his Master’s degree in Technology Innovation and Education to full use. After realizing certain students don’t learn the same way, Moore decided to introduce a new initiative that creates engagement with students as they comprehend new information they are learning. While doing that, he decided to become a professor at Monroe College in the Bronx teaching Project Management, Entrepreneurship, and Sports Management.

His newfound passion for helping and positioning people to win experienced another upgrade when, in 2013, he became the Chief Operating Officer of the New Heights Charter School in Harlem, New York. When Moore arrived at the school, the fifth graders were reading two grade levels lower than the standard requirement. His program helped create dramatic improvements which led to students being accepted to Ivy League institutions. After this amazing breakthrough, Moore felt that he could elevate his game yet again. After he looked back at his accolades, he felt like there was a push for one more major accomplishment.

He had an epiphany and told his wife that he wanted to be a full-time life coach. With experience working as a Nurse and Director of Esthetics at Evolve Science, his wife had a conversation with a client who was a life coach. The client his wife was talking to was Lauren Zander, the co-founder of the executive life coaching company Handel Group.

And the rest was history. 

After completing the rigorous two-year training program to become a certified Handel Group coach, Moore joined the ranks of the corporate coaching division and quickly worked his way up to executive status. Today, he works with executives, entrepreneurs, and athletes, teaching the principle of Personal Integrity and accountability, and helping each and every one of his clients get out of their own way and reach their desired results and highest ideals for themselves in record time.