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Sneakers Style

Nike Air Huarache Celebrates 30th Anniversary With Off-Noir

Long-awaited.

Highly anticipated.

And thirty years going strong.

The Nike Air Huarache “Off Noir” is back and better than ever as we continue these opening weeks of 2022. The Air Huarache colorways first hit the scene circa 1991, and now the “Off-Noir” is here to throw us back to a time in sneaker culture where things were much simpler.

GOAT
Air Huarache “Off Noir”

When you see the “Off-Noirs,” you automatically think of 90s style varsity jackets, leather, jumpsuits, and denim (at least we do), and since 90s fashion never truly goes out of fashion, the iconic colorway fits right in as we start really rocking our winter fits and transition to spring.

Hypebeast
Air Huarache “Off-Noir”

The Air Huaraches were designed by the one and only Tinker Hatfield, and the Off-Noir sports a simple all-black upper along with black overlays. The white midsole provides a sleek smooth contrast, and while the shoe comes with black laces, you can easily swap them out for white/cream to create a totally different look.

The Nike Air Huarache “Off Noir” is set to go for $120 USD, and is officially out today.

Categories
Sneakers Style

Bape and Reebok Announce SS22 Sneaker Collaboration

2022 is off to a hot start, and while we knew January was going to bring the heat with new drops, announcements, and collaborations, we weren’t expecting the massive rollouts to start this early. Today, Reebok and BAPE announced their latest collaboration, which is an interesting and unique refresh of the Club C 85 and Instapump Fury.

While these two iconic brands have teamed up before (they have multiple other collabs under their belt), this capsule marks their first time updating the well-known Instapump Fury and third time designing a Club C 85.

By now you already know BAPE’s signature style—cutting edge Harajuku streetwear with elements of urban and goth. In the decades since their 1993 founding, they have emerged into a legendary, celebrity-desired brand renowned for their bold graphic designs and imprints.

This collection zones in on both BAPE and Reebok’s legendary styles, combining BAPE’s recognizable graphics and design sensibilities with Reebok’s foundation and heritage, giving fans a new take on the silhouettes we know and love. 

Bape x Reebok

Bape x Reebok

The Club C 85 features several of its traditional design components blended with new details, including red and blue contrast stitching and the BAPE® STATM logo.

On the Reebok side, The Instapump Fury showcases an exclusive combination of BAPE® CAMO—a mix of the streetwear label’s COLOR CAMO and 1ST CAMO prints.

Reebok x Bape

Reebok x Bape

Cool, right? Well that’s not all. This Reebok x BAPE® campaign creative also features some recognizable names as their stars. Bryson Tiller, label mates Ryan Trey and Nia Sultana, and Bryson’s longtime collaborator, Ro.Lexx are the leaders of this campaign, and are all photographed rocking both silhouettes along with BAPE apparel.

Both the Club C 85 ($150) and Instapump Fury ($200) will be available globally in BAPE STORE locations and via their official website, starting Saturday, January 15 and worldwide on Reebok and select retailers on Friday, January 21 at 10AM ET.

So you now that you have a sneak peek, you can start getting ready for the big drop. In the meantime you can follow BAPE and Reebok for more info and updates.

Categories
Sneakers Style

The 25 Most Comfortable Sneakers To Buy This Season

Picture this: You’ve just finished work and all you want to do is grab your favorite pair of comfortable sneakers before you head out for an evening run. Problem is, that you realized that you could use a new pair. Don’t worry, we’ve compiled a list of the 25 most comfortable sneakers to wear when you’re out and about.

The first mile after quarantine is always the hardest, but the best way to get back to pounding pavement is with a new pair of runners equipped for the task. Running sneakers rule the performance sneaker world and for good reason– more often than not they’re more comfortable and durable. The sneakers are fitted to do the job with plush ankle collars, wide toe boxes and other support elements designed to bring you farther and faster than before. 

We did the dirty work for you, mulling over lists, reading reviews, and taking a couple picks from our personal faves to bring you a definite list of the most comfortable sneakers designed for just about any activity you can think of. Take your pick of the 25 most comfortable sneakers available right now.

1. Asics Gel-Quantum 360 5
Asics

​​​​​​Asics has a great reputation as a strong running brand largely due to its Gel technology. The soft and responsive tech has graced a variety of performance and lifestyle silhouettes but really makes a mark on the Quantum 360, a very obvious 360 coverage of gel cushioning catches the eye from the robust and sharply designed midsole.

Review: “Very comfortable, true fit, constructed nicely, you can wear all day and looks good. Getting another pair.” – George on Asics.com

Buy
https://www.asics.com/us/en-us/gel-quantum-360-5/p/ANA_1021A113-102.html?width=Standard
2. Nike Zoom Fly 3
Nike

What’s up next for Nike is always a talking point. The sneaker brand continues to outpace and outperform its counterparts in the market and one of its more recent running sneakers, the Zoom Fly 3, is another example of how Nike continues its long-tenured reign on the throne of comfort and performance. The Zoom Fly 3 separates itself from the competition with Nike’s React technology as well as a full-length carbon fiber plate for extra support and comfort. The sneaker was part of the 2019 Zoom Series that introduced consumers to the next step in the Nike running line.

Buy
https://www.nike.com/gb/t/zoom-fly-3-running-shoe-ZzPPcv/AT8240-103
3. Adidas Boost 20
StockX

The Adidas Ultra Boost product line has been a bastion of comfort, second only to the Swoosh (depends on who you ask) and its been consistently putting out a super comfortable model on an annual basis. For their most recent offering the properly titled “Adidas Ultra Boost 20” has kept pace with the brand’s ability to deliver top-line comfort rival to Nike’s React and Air cushioning.

Review: “Love these shoes. They’ve become my go-to shoes for comfort and style. You won’t regret these. Can wear them comfortably all day.” – Gary on Amazon.com

Buy
https://stockx.com/adidas-ultra-boost-20-solar-red
4. Nike Space Hippie 01
StockX

The Nike Space Hippie is the most recent sneaker to feature recyclable materials. Although it seems to be on the heels of Adidas’ ongoing relationship with Parley it’s nice to see Nike doing its part even if it’s in retaliation to a competitor. The Space Hippie project features a number of sneakers, 01-04, and a Zoom-based midsole foam supplemented with other materials that the brand used to discard. This reused material makes for a comfortable ride, not to mention it’s in the running to set a benchmark for the future of innovative sneaker tech.

Buy
https://stockx.com/nike-space-hippie-01-vast-grey-hyper-crimson
5. Hoka One One Clifton Edge
Hoka One One

Hoka One One is a brand focused on providing the most comfortable and technical runners on the market. The Clifton Edge is just one of their highly engineered silhouettes to deliver such. The sneaker is on the bulkier side but most of their sneakers are, the chunky heel and midsole deliver prime comfort to the wearer and their ultra-lightweight is always a talking point.

Review: “Just received my Clifton Edge and it’s AMAZING. The best thing about it is that it’s the only shoe that felt super comfortable and “broken-in” right out of the box. It felt just right. Overall, it’s the best shoe I’ve owned so far. Highly recommend it.” – Sean on HokaOneOne.com

Buy
https://www.hokaoneone.eu/en/ie/
6. Saucony Grid 9000
StockX

Saucony has a great and bulky silhouette designed to hold as much of the molded EVA foam in the midsole as possible. The extra-thick midsole delivers great support and comfort from a lifestyle sneaker. 

Review: “Overall, I want to say these shoes fit great and are incredibly comfortable. I find myself wearing them both at the gym and just hanging out.” – Ryan N. on Amazon.com

Buy
https://stockx.com/saucony-grid-9000-sparring
7. Asics Gel-Lyte III
StockX

Carrying the same great and comfortable Asics gel technology found in their most serious running sneakers, the Gel-Lyte III carries on the tradition in a lifestyle/casual vehicle. The III is one of the more popular Asics silhouettes, its bold color schemes and striking collaborations with Kith’s Ronnie Fieg, the silhouette has become a fan favorite as well as a staple of the casual sneaker world.

Buy
https://stockx.com/asics-gel-lyte-iii-og-green-yellow-2019
8. Nike Epic React Flyknit 2
StockX

In 2019 Nike answered back to Adidas’ Boost technology with a cushioned, responsive foam of their own – React. The running sneaker was a big announcement for the brand, they put an extra emphasis on the energy return and marketed the sneaker for some serious mileage but don’t let your amateur running status discourage you from getting into Nike’s most current tech while saving with an older silhouette.

Review: “Most comfortable sneakers I’ve ever worn. Great cushioning and energy return or ‘bounce’ when walking.” – User on Amazon.com

Buy
https://stockx.com/nike-epic-react-flyknit-2-black-sapphire-hyper-pink
9. Karhu Fusion 2.0
Karhu

Karhu is a great, low-key Finnish brand that makes a great “If you know, you know” addition to any rotation. The brand has a vintage running heritage that goes back to the 90s. Their chunky silhouettes are a great casual sneaker that’s not from a major sneaker brand and the construction and quality are top-notch. Little details like rope laces and bold colorways make the sneaker a slept-on must-have.

Buy
https://karhu.com/usa/catalog/product/view/id/16674/s/fusion-2-0-campanula-bright-white/category/22/#
10. Brooks Revel 4
Brooks

Brooks offers runners a serious running sneaker built for them that also doesn’t look half bad. For really logging miles, the Brooks Revel 4 is one of their better silhouettes that is also loved by their fans. The Revel 4 provides a comfortable, “springy” run that helps support you each step of the way.

Review: “This is one of the most comfortable shoes I’ve ever worn for walking, the support and cushion are awesome!” – Curtis M. on Brooks.com

Buy
https://www.brooksrunning.com/en_us/revel-4-mens-running-shoes/110347.html
11. Diadora N902 x Packer
StockX

Diadora got its start like most brands, moving low cut, high quality, leather tennis sneakers. The simple silhouettes turned into chunkier runners with rich suedes, mesh overlays, and other synthetic materials. The brand displays the nostalgia of vintage heritage on their multiple runners which pack comfort, style, and quality into one package.

Review: “Most comfortable shoe I’ve owned in a long time, excellent for the gym with plenty of support for weightlifting and treadmill use, yet still stylish and clean enough for a lunch date.” – PZ on Amazon.com

Buy
https://stockx.com/diadora-n9002-packer-shoes-on-off-pack-off
12. Salomon Xt-4 ADV
StockX

Salomon is one of those brands known for their high tech, outdoorsy silhouettes. With a cinch lace system, waterproof construction, and treaded outsole the sneaker has all the tools for conquering the elements. The Xt-4 ADV silhouette provides great comfort via a chunky midsole designed for all-day comfort and providing support while hiking outdoors. The sneaker has also become something of a streetwear accessory with the least likely outdoors people getting in on the trend of extreme comfort.

Buy
https://stockx.com/salomon-xt-4-adv-high-risk-red
13. New Balance 992
StockX

New Balance is known for its supreme comfort and there’s maybe no better sneaker to experience the brand’s next level support with the 992, a sneaker with twice the amount of midsoles on most sneakers. The brand doubles down on its midsole expertise by placing an ABZORB midsole with an ENCAP midsole right on top of each other. The sneaker is essentially a New Balance midsole sandwich with comfort in the middle.

Buy
https://stockx.com/new-balance-992-blue-teal-rose
14. Li-Ning Arc Ace
StockX

Li-Ning is probably best known for its relationship with former NBA star Dwayne Wade. The Chinese athletic brand has been providing Wade with sneakers for the court but at a recent fashion show in 2019, the brand introduced the world to the next iteration of Li-Ning sneakers. Now in the post-Wade world, the brand is changing its image with a slew of silhouettes that rival the competition and catch the eye of anyone who sees them. The construction features a funky double helix-like lattice on the midsole with a variety of TPU and nylon making up the rest of the construction. The sneaker pays homage to early tennis silhouettes and ushers in a new wave of innovation and conceptual design in footwear.

Buy
https://www.farfetch.com/shopping/men/li-ning-low-top-sneakers-item-14575478.aspx?fsb=1&size=27&storeid=12795
15. Reebok Zig Kinetica
StockX

Reebok’s newest offering is the Zig Kinetica, material from the British sneaker company that adapts to your run. The sneaker makes for a flexible midsole designed to stretch and snap back, providing comfort and energy return. The sneaker is a fairly early release, gracing the sneaker world with the below BBC collab back in February.

Buy
https://stockx.com/reebok-zig-kinetica-bbc-ice-cream
16. New Balance Fresh Foam 1080v10
New Balance

When it comes to comfort, there’s something about a running sneaker designed to complete a marathon that gives you an assurance it’s going to be a comfortable sneaker. The New Balance Fresh Foam 1080v10 is a tried and tested NB silhouette that’s notorious for its comfort and performance. The sneaker comes packed with NB’s foam material in the midsole with assurances of comfort like an ortholite cushion insert for extra support.

Buy
https://www.newbalance.com/pd/fresh-foam-1080v10/M1080V10-32890-M.html#style=M1080M10
17. Asics Gel-Nimbus 22
Asics

The Asics Gel-Nimbus 22 is one of the brand’s best runners and for good reason. Not only does it include the cloud-like softness of Gel tech, but the sneaker doubles down on support with Flytefoam, a lightweight material that provides expert cushioning.

Review: “All around great shoes and comfortable, which is what is important when I was looking for a pair of shoes. This was my first pair of Asics and left a great impression in terms of comfort and fit.” – BeRNs on Asics.com

Buy
https://www.asics.com/us/en-us/gel-nimbus-22/p/ANA_1011A680-402.html?width=Standard
18. Nike Daybreak
Nike

The Nike Daybreak is a simple, retro runner from the Swoosh’s early days that has made a resurgence. The sneaker features a simple, yet comfortable foam midsole. The real comfort, however, is the waffle print outsole, which helps to distribute weight and pressure in turn helping you be more comfortable. The new iteration of the sneaker features the classic suede and nylon hit the sneaker has always featured but with a translucent upper dyed in the teal tint from which the sneaker’s colorway gets its name.

Buy
https://www.nike.com/gb/launch/t/daybreak-teal-tint
19. Mizuno Wave Sky Waveknit 3
Mizuno

The Mizuno Wave Sky Waveknit 3 is not only a mouthful to say but it isn’t particularly the most attractive sneaker to look at it, however, it does know a thing or two about comfort. The unassuming sneaker is packed to the brim with XPOP PU foam and Mizuno Foam Wave which is supposed to deliver a top-notch comfort, perfect for any activity.

Review: “Neutral trainer with amazing comfort, cushion, & responsiveness. Arguably the most under-rated plush trainer on the market. Outstanding shoe” – Kathy Connor on Amazon.com

Buy
https://www.mizunousa.com/product/running-wave-sky-waveknit-3-mens.do
20. Brooks Ghost 12
Brooks

Brooks has a lot of models with different specialties for runners but the Ghost 12 seems to be one of their more comfortable sneakers on the market currently. The system is two-pronged, each with Brooks’ serious running tech; DNA LOFT softness and BioMoGo DNA responsiveness bring the Ghost 12 to a level of comfort that’s challenging to match.

Review: “Excellent design/comfort and a perfect fit. I’ve owned the ghost 10/11 previously and these are at least equal if not more comfortable.” – Paul on Amazon.com

Buy
https://www.brooksrunning.com/en_us/ghost-12-mens-road-running-shoe/110316.html
21. Suede Classic ‘Red’
GOAT
Puma Suede

Classic and comfortable. The OG pumas will always be a closet staple and a reliable go-to.

BUY NOW, $75
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2Fpuma-men-suede-classic-352634-65
22. Under Armour Curry Flow 9
StockX
Under Armour

Why not? Steph just broke the record right? The biggest way to show support is to keep buying his releases, and while all of the Curry Flow iterations are dope, our favorite is the new Sesame Street colorway.

BUY NOW, $287
https://www.underarmour.com/en-us/c/curry-brand-shoes-and-gear/shoes/?cid=PS_DG_US_11135_ZGT19WCALE_under+armour+curry+shoes_p64664718741&gclid=Cj0KCQiAw9qOBhC-ARIsAG-rdn6wKiXjUIrVfJy07_4aXMYMPiPz3Zcgt55x2g_LCBoOuVJS1C6-ioMaAi-_EALw_wcB&gclsrc=aw.ds
23. adidas NMD_R1
adidas
adidas NMD-R1

Not only are the NMD_R1s crisp and cutting edge, but they are also very comfy. We’ve owned a couple of versions over the years, and we can personally attest to it. Nothing better than looking and feeling good.

BUY NOW, $150
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.adidas.com%2Fus%2Fnmd_r1-primeblue-shoes%2FGZ9260.html%3Faf_channel%3DSearch%26af_click_lookback%3D30d%26af_reengagement_window%3D30d%26c%3DPLA%26cm_mmc%3DAdieSEM_Feeds-_-GoogleProductAds-_-NA-_-GZ9260%26cm_mmca1%3DUS%26cm_mmca2%3DNA%26dfw_tracker%3D24819-GZ9260-0011%26ds_rl%3D1257009%26ds_rl%3D1256970%26gclid%3DCjwKCAiAtouOBhA6EiwA2nLKH7wwDxwbdt0qbPbC94ATUxHBdCSEzIGOHcK88ehasqMtVnKYv8P0sRoCjzgQAvD_BwE%26gclsrc%3Daw.ds%26is_retargeting%3Dtrue%26kpid%3DGZ9260%26pid%3Dgoogleadwords_temp%26sourceid%3D543457011GZ9260
24. New Balance Fresh Foam Arishiv2
New Balance
New Balance

New Balance is another company that consistently delivers on the latest and greatest in the sneaker world, while still staying true to their focus on comfort and mobility. You can pick any New Balance shoe on their website, but we like these because of the neutral color.

BUY NOW, $49.99
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.newbalance.com%2Fpd%2Ffresh-foam-arishiv2%2FWARISRP2-B-07.html%3Fecid%3Dps_Google_pla_192662522454_1683794630%26crtp%3Dpaidsearch%26ncr%3Dtrue%26%26CATARGETID%3D172000630002405104%26CADevice%3Dc%26gclid%3DCjwKCAiAtouOBhA6EiwA2nLKH0nYzuTdBTGYCQL4il5GXBv1mmixGyCED-d0BkCohhGSMADh3oI4_RoC7LsQAvD_BwE%26gclsrc%3Daw.ds
25. Nike Wearallday
Nike
Nikewearallday

And you can always opt for Nike for a fluid “wear all day” sneaker. There are many different colorways available for your choosing depending on your personal style and preference. Take a look whenever you have a chance.

Categories
Sneakers Style

The 21 Best Sneakers of 2021

It’s now officially been twelve months since we started our weekly sneaker series, and now the time has finally come for us to narrow down our top selections of 2021. This is a tough one. This year was a unique but dynamic one in the world of sneakers. While the interest has always been present, 2021 sort of reaffirmed this weird space that we’re in when it comes to the pandemic, and how it’s forever changed the way we cop our sneaker releases. Gone are the days where we would stand in a long line outside of Nike in sometimes brutal temperatures for what felt like forever. The sneaker game is forever changed, and as they say, sometimes change can be a good thing. Motivational speech aside, you came to this article for our list of the best 2021 sneaker drops, and that’s what we’re here to do today. Let’s jump right into it.

1. Air Jordan 6 Carmine
GOAT
Air Jordan 6 Carmine

Release Date: 2/2021

This is a no-brainer, right? Now there were some production issues where a small percentage of the sneakers were affected in terms of discoloration issues, but plenty still took the risk and hit on what’s easily considered Jordan 6 staples. One thing is for sure, the Carmines will always result in sneakerhead chaos.

BUY NOW, $203
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2Fair-jordan-6-retro-og-carmine-2021-ct8529-106
2. Reebok Pump Omnizone II Dee Brown
GOAT
Reebok Pump Omni

Release Date: 3/2021

Another obvious selection. Taking it all the way back to 1991 when NBA legend Dee Brown brought the house down with his historic “no-look” dunk, the “Omnipumps” have since become a living legend. We got to experience the magic again this past March, and it’s been a full-circle moment in the Brown family, with WNBA champion Lexie Brown (Dee’s daughter), signing on to the Reebok family.

BUY NOW, $375
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2Freebok-pump-omni-lite-og-retro-dee-brown-j15298
3. Nike Dunk Low City Market
GOAT
Nike Dunk Low City Market

Release Date: 3/2021

Massively underrated in our opinion. This sneaker is so “New York” that it isn’t even funny. The early 2000s graffiti design upped this shoe to the next level (especially with y2k fashion making a comeback), and our point still stands that the “City Market” colorway is a shoe that you aren’t going to see very often. Hopefully, Nike continues to push the boundaries when it comes to sneakers like these.

BUY NOW, $290
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2Fdunk-low-thank-you-for-caring-da6125-900
4. Adidas Yeezy QNTM
StockX
Adidas Yeezy QNTM

Release Date: 3/2021

Known for their cultural impact in the realm of hoops and entertainment, The ‘QNTMs’ remain relevant for their impact in the hoops and entertainment industry despite being one of the more quiet “Yeezys.” This doesn’t have the unique design and elements as the others that have been released this year, and that is absolutely okay because sometimes simple works just as well.

BUY NOW, $120
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fstockx.com%2Fadidas-yzy-qntm%3Fcountry%3DUS%26currencyCode%3DUSD%26size%3D19%26g_network%3Dg%26g_productchannel%3Donline%26g_adid%3D244607812448%26g_campaign%3DOD%2B-%2BSegment%2B-%2BSneakers%2B-%2BAdult%2BSizes%2B-%2B%2528US%2529%26g_keyword%3D%26g_adtype%3Dpla%26g_keywordid%3Dpla-424142573907%26g_acctid%3D709-098-4271%26g_ifcreative%3D%26gclsrc%3Daw.ds%26g_adgroupid%3D50672857117%26g_productid%3De018c13e-8f7a-460c-89c3-aeda56995e3c%26g_merchantid%3D111829866%26g_partition%3D424142573907%26g_campaignid%3D1032998786%26g_ifproduct%3Dproduct%26%3Futm_source%3Dgoogle%26utm_medium%3Dcpc%26utm_campaign%3DOD-Segment-Sneakers-AdultSizes-(US)%26utm_campaignid%3D1032998786%26content%3D244607812448%26keyword%26gclid%3DCjwKCAiAzrWOBhBjEiwAq85QZ1RTHdgHBU-GZn9AivgBCmFBjux1ktlCwLctSBCGPa_VcAnnGyVXHhoCKmgQAvD_BwE
5. Air Jordan 35 Black Red
GOAT
Air Jordan 35 Black Red

Release Date: 1/2021

Nike brought the heat early with the ‘Air Jordan 35 Black Red’ colorway that dropped in January. The shoe sported a Chicago Bulls design in the upper and included suede overlays in the back, the classic Jumpman tongues, and a white midsole. The Breds continue to remain one of the most popular Js in the sneaker community.

BUY NOW, $142
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2Fair-jordan-35-pf-bred-cq4228-030
6. Air Jordan 1 Retro High OG “Patina”
GOAT
Air Jordan 1 Retro High OG “Patina”

Release Date: 3/2021

Ah. The “Patinas.” These were called ugly, but apparently, they weren’t ugly enough to stop the madness that occurred on the SNKRS app. These sold out almost immediately, once again proving the power of AJ1s. Apparently 1s are so dynamic that even an “ugly” iteration can be snatched up with the quickness.

BUY NOW, $174
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2Fair-jordan-1-retro-high-og-fresh-mint-555088-033
7. Nike Dunk High Game Royal
GOAT
Nike Dunk High Game Royal

Release Date: 6/2021

Another underrated release that slipped under the radar in our opinion. University-themed colorways are always exciting because it signals the beginning of the college sports season approaching. Modeled after the Kentucky Wildcats logo and team spirit, the “Game Royal” colorway was another fun summer drop that didn’t get the attention that it deserved.

BUY NOW, $120
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2Fdunk-high-gs-game-royal-308319-125
8. Air Jordan 1 High OG Light Fusion Red
GOAT
Air Jordan 1 High OG Light Fusion Red

Again, the power of the Jordan 1s. We called these the “McDonald’s” colorway because of the red, white, and yellow mixtures, and boy where they fire. Sometimes you need a shoe that’s going to be an instant eye-catcher, and this definitely one of them for sure.

BUY NOW, $140
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2Fair-jordan-1-retro-high-og-light-fusion-red-555088-603
9. Nike Lebron 18 Lebronold Palmer
GOAT
Nike Lebron 18 Lebronold Palmer

Release Date: 4/2021

It’s always super cool when a popular classic makes it way back on the current scene. Pulling from Bron’s days as a member of the Miami Heat, the shoe once again gave us those tropical island sweet tea/lemonade appearance and was a great spring/summer transition sneaker that could be paired with a lot in your closet.

BUY NOW, $99
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2Flebron-18-low-lebronold-palmer-cv7562-300
10. Nike SB “TV Signal”
GOAT
Dunk High SB Signal

Release Date: 5/2021

A U.K. specialty sneaker, the TV signal SBs paid homage to those old school televisions with broken/disruptive signals. For those who are Gen Z’ers and can’t even begin to fathom such a thing, this was primarily common with older televisions (pre-streaming days) from the 70s, 80s, 90s, and even early 2000s. Nike has definitely gotta bring this one back.

BUY NOW, $111
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2Fdunk-high-sb-tv-signal-cz2253-100
11. Air Jordan 1 Retro High OG “Shadow 2.0”
GOAT
Air Jordan 1 Retro High OG “Shadow 2.0”

Release Date: 5/2021

We called these the “Digital Remaster.” Previous versions of the Shadow colorway had been almost impossible to cop, but diehards got another shot at snagging the coveted shoe this past May. We don’t have to give you a breakdown of the final results (quick sellout) because this sneaker wasn’t going to do anything but sell out quick, fast, and in a hurry.

BUY NOW, $249
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2Fair-jordan-1-retro-high-og-shadow-2-0-555088-035
12. Union x Air Jordan “Desert Moss”
GOAT
Union x Air Jordan “Desert Moss”

Release Date: 6/2021

Released in commemoration of Union’s 30th anniversary, these joints were fire. Union and Jordan did their thing on these. The sick contract of the green laces against the yellow upper was a killer, and the shoe technically could have been one for Los Angeles Lakers fans. Just saying.

BUY NOW, $368
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2Funion-la-x-air-jordan-4-retro-desert-moss-dc9533-desert-moss
13. NERF X Pump Omni Zone II Light Jammer
StockX
NERF X Pump Omni Zone II Light Jammer

Release Date: 6/2021

Reebok did an incredible job of giving us nostalgic throwback sneakers this year, and one of those was the NERF Pumps from this past June. NERF automatically those Nickelodeon commercials from the early 2000s, and were a perfect way to unleash the child that is still very much a part of us.

BUY NOW, $175
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fstockx.com%2Freebok-pump-omni-zone-ii-nerf-light-jammer-orange%3Fcountry%3DUS%26currencyCode%3DUSD%26size%3D9.5%26g_network%3Dg%26g_productchannel%3Donline%26g_adid%3D244607812448%26g_campaign%3DOD%2B-%2BSegment%2B-%2BSneakers%2B-%2BAdult%2BSizes%2B-%2B%2528US%2529%26g_keyword%3D%26g_adtype%3Dpla%26g_keywordid%3Dpla-307700849492%26g_acctid%3D709-098-4271%26g_ifcreative%3D%26gclsrc%3Daw.ds%26g_adgroupid%3D50672857117%26g_productid%3Db73203b2-557a-4844-afa6-95a2174a334b%26g_merchantid%3D111829866%26g_partition%3D307700849492%26g_campaignid%3D1032998786%26g_ifproduct%3Dproduct%26%3Futm_source%3Dgoogle%26utm_medium%3Dcpc%26utm_campaign%3DOD-Segment-Sneakers-AdultSizes-(US)%26utm_campaignid%3D1032998786%26content%3D244607812448%26keyword%26gclid%3DCjwKCAiAzrWOBhBjEiwAq85QZxfuogYq-6UI8_4aRq7DaYncIerqr_guZO9vLoPIB5ybS7iDmqHipBoCFngQAvD_BwE
14. Supreme X Nike Air Max 96 Metallic Silver
StockX
Supreme X Nike Air Max 96 Metallic Silver

Release Date: 5/2021

The early part of 2021 was heavily focused on that early 2000s futuristic theme that we’ve talked about earlier. This shoe was very much TLC “No Scrubs” with the metallic silver and red design. We would certainly welcome this trend continuing in 2022.

BUY NOW, $148
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fstockx.com%2Fnike-air-max-96-supreme-silver-bullet
15. Nike Air More Uptempo “Bulls”
GOAT
Nike Air More Uptempo “Bulls”

Release Date: 4/2021

More love for the Uptempos! That’s all we’ve got to say. There are so many colorway options to choose from when it comes to the Uptempos, and the “Bulls” are still readily available.

BUY NOW, $90
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsearch%3Fquery%3DNike%2520Air%2520More%2520Uptempo%2520%25E2%2580%259CBulls%25E2%2580%259D
16. Nike Dunk Low WMNS ‘Green Glow’
GOAT
Nike Dunk Low WMNS ‘Green Glow’

Release Date: 4/2021

Dunks, Dunks, and more Dunks y’all. There were tons of Dunks released this year, but for some reason, we couldn’t stop thinking about these. Not only were they different, but they were just in time for the spring season with the neon lime green. Of course, they sold out immediately as expected. One of these days we’ll have the conversation about the dunk resell prices, but for now, we will leave it alone.

BUY NOW, $215
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2Fwmns-dunk-low-green-glow-dd1503-105
17. Adidas D Rose 11 “Boardwalk”
GOAT
Adidas D Rose 11 “Boardwalk”

Release Date: 4/2021

If you are an avid reader of our weekly sneaker series, then you already know how important it is for us to showcase sneakers outside of the regular Nike/Jordan releases. We’ve always maintained that Derrick Rose has some of the best sneaker drops amongst NBA Players, and it’s the absolute truth. Rose’s sneaker drops are similar to his demeanor as an athlete—quiet yet deadly. The “Boardwalk” drop from April is one of our favorites from this year.

BUY NOW, $100
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2Fd-rose-11-boardwalk-fz1274
18. DQM x Nike Air Max 90 “Bacon”
GOAT
DQM x Nike Air Max 90 “Bacon”

Release Date: 3/2021

Here. We. Go. The “Bacon” drop honestly feels like a lifetime ago, but boy was it a time. These were released during Air Max week, and to say they caused a stir would be yet another understatement when it comes to the year 2021 in sneakers. The ‘Bacons’ are arguably one of the most sought-after Air Maxes of all time, and Nike brought back the 2005 design after fifteen plus years of requests. Nike and DQM have always had a great partnership, and it was cool to see them collaborate again. Maybe we’ll get another Bacon drop in 2036?

BUY NOW, $210
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2Fdqm-x-air-max-90-bacon-2021-cu1816-100
19. CLOT x Nike Air Max 1 “Kiss of Death”
GOAT
CLOT x Nike Air Max 1 “Kiss of Death”

Release Date: 3/2021

And then there were three. It’s getting close to the finish line guys. CLOT and Nike have some pretty legendary drops in their collection, and there were two different opportunities to get your hands on these this year. The color schematics were insane, the tan gave it that versatile pop and the red/orange overlays were the extra little oomph. Wish we had gotten our hands on these. 

BUY NOW, $141
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2Fclot-x-air-max-1-kiss-of-death-2021-clot-am1-kod-21
20. PSG x Air Jordan 7
GOAT
PSG x Air Jordan 7

Release Date: 5/2021

The PSG x Air Jordan 7s were heavily rumored for a long time, and we sneaker fans got our long-awaited wish in May when they finally dropped. The red, white, and blue went right along with the theme of Memorial Day Weekend, and while simple, they were definitely powerful. The kind of shoe that made you do a double look.

BUY NOW, $195
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2Fparis-saint-germain-x-air-jordan-7-retro-cz0789-105
21. Power Rangers F/S Hi Women’s Shoes
Run Walk
Power Rangers F/S Hi Women’s Shoes

Release Date: 5/2021

And then there was one. This is an editor’s choice. People didn’t appreciate the cool factor enough. Look at the 3D Silver Clip. Seriously, look at it. What other shoe has that feature?! The Reebok Power Ranger’s were progressive with incredible technology, and they didn’t get talked about nearly enough. These belong in a movie. Seriously.

BUY NOW, $120
https://runnwalk.com/reebok-womens-power-rangers-f-s-hi-shoes/

That’s going to do it! It’s been a fun year in the world of sneakers, and we sincerely look forward to doing it all over again in 2022. It will certainly be cool to see what this upcoming year holds for us in terms of cops, drops, and Ls on SNKRS, Confirmed, and Finish Line (kidding). Check y’all in ‘22.

Categories
Sneakers Style

The 25 Best High Top Sneakers to Buy Right Now

Whether you’ve cleaned your apartment to within an inch of its life or smoked all of your weed in the first week, the walls are certainly starting to close in as quarantine goes full tilt. And despite all of the Zoom virtual happy hours that help you cling to your sanity, keep in mind that maybe for the first time ever, shopping from your couch has you in the running to be a quarantine hero. 

Use this time to stock up on incense, wear your sweatpants to “work” and finally pull the trigger on some excellent high top sneakers. From once-in-a-lifetime grails to standard picks for any rotation, ONE37pm took the liberty of assembling the 20 best high top sneakers and where you can buy them right now (from the couch, pajama bottoms optional).

1. Air Jordan 1
Fight Club

Surrounded in folklore, there’s hardly a high top sneaker, even a sneaker in general, with greater cultural importance than the Air Jordan 1. The genesis of Nike’s most legendary footwear line, the AJ1’s long lineage from its athletic beginnings to its transcendence in modern culture, skateboarding and footwear in general has cemented the high top silhouette as not only an on-court staple but a streetwear icon regaled by top athletes and influencers alike. The sneaker is one of the most recognizable designs ever and one of the only models to continually be retro-ed on an almost yearly basis since its original debut in 1985.  Best colorways include the Chicago, first Off-White collab, Pine Green and All-Star 2017.

Buy Now
https://www.flightclub.com/air-jordan-1-retro-white-black-varsity-red-011677
2. Supra Skytop
Supra

Of high top sneakers to make this list, I think the Supra Skytop is one of my favorites, with the potential to be top five. Based on pure historical context, the Supra Skytop was the ugly sneaker sweeping the nation before the phrase “Triple S” or “Arclight” meant anything to Balenciaga or LV. Straight from the IG mood boards of 2008, a bygone era of horrendous style, the Supra Skytop was one of the forefathers of the hyperbolically designed high top fashion-forward sneakers of the current era. Designed partially by Chad Muska, (famous for his stash pocket on other skate sneakers), the model is a living testament to the duality of footwear. Just athletic and functional enough to be passed off as a skate silhouette but easy enough to moonlight as a glossy, fancy shoe fit for a celebrity on the red carpet.

Buy Now
https://suprafootwear.com/collections/skytop
3. Converse Chuck Taylor
StockX

Whether you’re an ancient basketball player, streetwear enthusiast, or scene kid from 2010, the Converse Chuck Taylor probably holds a special place in your heart. The sneaker’s simple canvas upper and rubber midsole was fascinating technology for turn-of-the-century athletics but the simply designed high top has created a near-perfect template to open the door for collaborations. With an unmistakable silhouette, the brand can introduce and highlight almost any fabric restructuring and colorways due to the strength of the sneaker’s simple shape. With plain canvas and mostly tonal color schemes the sneaker also inadvertently invites the personal modification and collaboration with the wearer, just ask someone shopping for an “Asking Alexandria” t-shirt in Hot Topic. My favorite collaborations: Brain Dead, J.W. Anderson, Kith, and my sister during her goth phase.

Buy Now
https://stockx.com/converse-chuck-taylor-all-star-70s-hi-brain-dead
4. Nike SB Dunk High
Fight Club

Nike’s foray into the world of skateboarding was nothing short of controversial and iconoclastic, but no matter how you feel about the Swoosh’s place in skating, most skaters would show love to the Nike SB Dunk High. Almost as famous as its low counterpart, the Nike SB Dunk is high on the list of Nike’s best silhouettes. As circumstances would have it, a sneaker that was originally rejected by its target demographic took on a secondary role as a coveted commodity for sneakerheads looking to collect different colorways of their favorite dunk models. The most famous moment in all of sneaker history even had to do with a dunk sneaker: the “Pigeon” dunk release which landed sneakerheads on the cover of the NY Post and the Nike Dunk at the forefront of sneakerhead’s minds. Best colorways: Sea Crystal, California, Skunk and De La Soul.

Buy Now
https://www.flightclub.com/nike/nike-skateboarding/dunk-sb-high
5. Hoka One One Tor Ultra Hi 2
Bodega

Hoka One One (look up the pronunciation) has been on the up and up since the end of 2019, producing eye-catching silhouettes with a high emphasis on materials and functionality. Their utilitarian vibe corresponds with current styles as hiking and outdoorsy silhouettes from brands like Salomon have been enjoying a long stride as a footwear favorite with everyone from actual hikers to SoHo socialites. Hoka One One’s Tor Ultra Hi 2, like most of the brand’s sneakers, features a bulky and built out silhouette with a neutral set of colors, giving off the aesthetic of a military boot. Despite their obtuse shape, the sneaker is incredibly light. Hoka must-haves: collaboration with Engineered Garments.

Buy Now
https://bdgastore.com/products/tor-ultra-hi-2-wp-1?variant=31084694503498
6. Vans Sk8-Hi
Vans

It’s the Air Jordan 1, but for skateboarders. A confirmed classic, timeless, iconic and evergreen. The Vans Sk8-Hi originally debuted in 1978, and ever since it’s been an iconic silhouette for skating performance as well as lifestyle. The sneaker features a matchup of both suede and leather overlays with a padded ankle collar and staple rubber waffle print outsole. Skaters were originally drawn to the added protection of the high collar as well as the all-over stylish design and jazz stripe, a white banner that now graces most Vans styles was first seen on the Sk8-Hi. Classic colorway: Stick with the OG black/white colorway for a vintage dash of timeless style and performance.

Buy Now
https://www.vans.com/shop/sk8-hi-black-black-white
7. Adidas Rivalry Hi
Adidas

The brand with the Three Stripes is not necessarily known for its relevance or prevalence on the basketball court, but the time-tested brand does have some heat still tucked away in the archives. The Adidas Rivalry Hi launched initially to some hype thanks to Patrick Ewing and features its most notable “Knicks” colorway which sees the silhouette in a mostly white colorway with blue and orange accents throughout. Since then, the sneaker has had some help from the likes of Eric Emmanuel and Keith Haring, two recent drops that have brought some attention to the archival silhouette. Three Stripes for the court: Keith Haring or Eric Emmanuel.

Buy Now
https://www.adidas.com/us/rivalry-high_tops
8. Nike AF1 High
Nike

The Nike Air Force 1 High features one of the brand’s best selling sneakers in a high top format. The low silhouette has garnered a reputation as a sneakerhead’s ultimate go-to, a “buy one pair every six months” type of sneaker which speaks to the reliability sneakerheads have come to enjoy over the years since the sneaker’s late ‘80s debut on the court for Nike. The high top iteration of the silhouette includes a high ankle collar with an adjustable strap that crosses in front of the tongue. Best colorway: All except for all-black, collaborations with OBJ, and yours—make your own in NikeID.

Buy Now
https://www.nike.com/w/air-force-1-high-top-shoes-5sj3yz6lqy0zy7ok
9. Balenciaga Speed Trainer
Balenciaga

As easy as it might be to stay away from high-end designer sneakers, it’s time to give the Balenciaga Speed Trainer its due. As a high top sneaker, the sock-like design separated it from other sneakers—sock-like design seemed to rule sneakers for a moment, most notably the Reebok x Vetements sock sneakers…which I still see in my nightmares. In short, Balenciaga, for all of their lack of sneaker savvy or sneaker cultural relevance, did a good job capitalizing on the sock sneaker moment and created one of the better high tops from that weird moment in sneaker history. Best of Balenci: Keep it classic in the black/white colorway and, for the love of God, stay away from the ones with the laces.

Buy Now
https://www.balenciaga.com/us/speed-sneakers_cod11153244ma.html
10. Nike Air Yeezy
StockX

Straight out of the mythology of Nike is their uber-famous time spent with Kanye West, who is proving to be, perhaps, the most interesting designer of the last decade. Whether you remember Ye’s work with the Swoosh or if you can only recall the 350 Turtle Dove (probably depends on your age), the product of Nike x Kanye was the stuff of instant legend. The Nike Air Yeezy was a confirmed classic when it dropped in 2009 and only went on to more fame and circumstance with the fans when the Nike Air Yeezy 2 dropped in 2012, continuing to stroke the flame of Ye’s popularity at Nike. Want to feel like Pablo? Pick up the “Red Octobers.”

Buy Now
https://stockx.com/air-yeezy-2-red-october
11. Adidas Yeezy 750
StockX

Starting out hot from his switch to Adidas, Kanye blessed us with the Yeezy 750—the first of countless numbers of silhouettes and versions to come from the collaborative efforts of West and members of the brand with the three stripes. Hyped up off the anticipation of West’s first move since Nike, the 750 was hailed for its high top style and its high top price point, coming in at around $220. The drop was an expensive but accurate representation of what the two had cooking. Return to the start of West x Adidas with the “Grey” 750 that launched the partnership.

Buy Now
https://stockx.com/adidas-yeezy-boost-750-light-brown
12. Common Projects Tournament Leather High Top
Neiman Marcus

No matter your feelings about the brand Common Projects, their ability to produce a clean, high-end silhouette is far from arguable. Their simple design mixed with super high-quality materials has made them the clean and classic go-to of the designer sneaker world. (A similar case might be made for Golden Goose, but that’s for another time.) Common Projects takes a super basic sneaker design and elevates it past the point of functionality by adding a serving of extra luxe to make it something worth bragging about. The Tournament Leather sees a classic high top sneaker in a variety of simple colorways with gold foil accenting and high-quality grade leather which covers the upper. A nice detail is a zipper on the heel with both stylistic and functional design. Sometimes all-white or black isn’t a bad thing.

Buy Now
https://www.neimanmarcus.com/p/common-projects-tournament-leather-high-top-sneakers-prod190790035
13. Nike Air Mowabb
StockX

At the heart of Nike is one of their lesser-known lines, All Conditions Gear—better known as ACG. Among these outdoorsy and hiking-focused silhouettes is the Nike Air Mowabb, a sleeper pick from deep in the archives that carries the energy of an @organic.zip IG story and some of the biggest IYKYK vibes ever. The sneaker is bulky, busy, and features a variety of design components like a huarache ankle collar, sock liner and upper with premium materials. The Air Mowabb stands out for a couple of reasons, primarily it looks the best in the colorway of “RATTAN/BRIGHT MANDARIN-BIRCH” which is now widely referred to as “Mowabb.” Additionally the Air Mowabb clashed with the creative designers from Comme des Garcons, another three-lettered acronym brand that subtly replaced the “ACG” branding hit on ankle collar of the Mowabb with “CDG” a perfect detail that makes the simple black and white collab all that better. Outdoors and high fashion. Who would’ve thought?

Buy Now
https://stockx.com/air-mowabb-acg-rattan-birch-2015
14. 11 by Boris Bidjan Saberi x Salomon Edition Bamba 3
SSENSE

If you’re tickled fancy by outdoorsy sneakers, trail-running, and super treaded outsoles then Salomon is a brand you’re probably familiar with. If not, it’s probably worth warming up to—with recent collaborations with streetwear juggernaut Palace, the brand’s Xt-6 and S-Lab sneakers are some of the hottest streetwear accessories right now. The high top versions of the Salomons are just as high-tech, incredibly durable, and somehow incredibly attractive to non-hiking sneakerheads looking to give their style a more technical edge without shelling out for ACRONYM and other brands hawking high tech for a high price. Get extra dirty with Salomon’s collaboration with 11 by Boris Sidjan Saberi.

Buy Now
https://www.ssense.com/en-us/men/product/11-by-boris-bidjan-saberi/grey-salomon-edition-bamba-3-sneakers/4785791?gclid=Cj0KCQjwybD0BRDyARIsACyS8mv6pqR7p3V15lfesJxUKL0XsQkQbbhaA8DuQf0XlgPu1gv7Kv9b4CwaAjToEALw_wcB
15. Reebok Shaqnosis
Reebok

The Reebok Shaqnosis was a no-brainer. The brand doesn’t have much to offer in terms of palatable high top sneakers, but this wavy design from ‘96 plus the cosign from the big man is certainly enough for real heads to recognize the legitimacy and impact of the Shaqnosis. Taking an interesting concept to fruition and using a simple black and white color scheme are just some of the attributes that make this sneaker a winner. The seamless transition of the graphic from the upper to the midsole and also considering that 1996 was the first year of Shaq’s long-reigning tenure as a Los Angeles Laker are just a few additional details that round out the shoe as a successful concept. Yes, they’re still available, you just need to know where to look.

Buy Now
https://www.reebok.com/gr/shaqnosis-shoes/EF3069.html
16. John Geiger 002 High
John Geiger

Maybe the only non-major brand high top sneaker to be included in the list, the John Geiger 002 is a clean and classic high top sneaker that features a unique lacing system to help the silhouette stand out from other minimalistic, designer sneakers out there. If you haven’t heard about John Geiger, well now’s your chance to tune in—the Pittsburgh creative has had “big things coming” for the past few years and has yet to fail in delivering a well thought out and fantastically designed project. Gieger has some hot colorways out there but opt for the “Bred” version—that is, if you can track one down for a reasonable price.

Buy Now
https://johngeigerco.com/products/002-by-john-geiger-black-black-red
17. Dior B23
Dior

All prejudice from the Dior x Air Jordan 1 collaboration aside, the Dior B23 high top sneaker is not only a good model but a successful execution of repeating patterns and the use of translucent materials on footwear. The sneaker looks like the Off-White x Converse Chuck Taylor but less translucent (smart) and more high end (something Off-White also failed to do), so let’s hear it for Dior one time. The sneaker features a Dior logo repeating pattern with other versions featuring floral arrangements and even dinosaurs. The price is a little too spicy but if you got it like that then this is the sneaker to spend it on.

Buy Now
https://www.dior.com/en_us/products/couture-3SH118YJP_H069-b23-high-top-sneakers-in-dior-oblique
18. Tom Sachs x Nike Mars Yard Overshoe
StockX

Quite possibly the weirdest high top sneaker of the last decade has been the Tom Sachs x Nike Mars Yard Overshoe. As a follow up to the equally expensive and hard to get Mars Yard 2.0 sneakers from 2017, Tom went overboard, taking the sneaker and affixing it with a large white bag and new outsole made from thick rubber with two lockdown straps over the forefoot. Drawing style inspiration from space, the price followed suit, the sneaker sits around the $500 mark on reselling platform StockX.com. The best thing about this sneaker is what creatives did once they bought it, slashing away the white plastic covering the sneaker, a Mars Yard 2.0 can be found at the core of the silhouette. Get DIY with it and slash away until the Tom Sachs Mars Yard 2.0 (or some version of it) is finally yours.

Buy Now
https://stockx.com/nike-mars-yard-overshoe-tom-sachs
19. Yeezy 500 High
StockX

The Yeezy line has a lot going on at the current moment, but don’t worry about trying to keep up with the avalanche of 350 releases. Turn your focus to the 500—undoubtedly a top Yeezy of all time. From the clash of neoprene, suede, and leather, the silhouette seems to channel comfort on every twist and turn of the sneaker. The 500 recently saw a high top iteration of the model and overall it looks great. The sneaker is an excellent go-between having to opt for a Yeezy boot (900, I think) or return to the 750 to get a high top style from the YZY line. The 500 high only came out in 2019, but with no new colorways to speak of, perhaps the creative team has moved onto other models and colorways. Either way, the 500 High is a sleeper pick from the oversaturated world of Adidas x Yeezy and offers the incredible comfort of the 500 plus the added lockdown and feel of an athletic high top sneaker. Personal advice: Don’t sleep too hard on these.

Buy Now
https://stockx.com/adidas-yeezy-500-high-slate
20. Nike Mag
StockX

The Nike Mag (famously mislabeled as Nike Air Mag) is the granddaddy of maybe all sneakers but most certainly high tops. A futuristic spin on what “sneakers are supposed to look like in the future” courtesy of Back to the Future Pt. II, the sneaker saw an initial release in 2011. Following up in 2016 Nike reintroduced the silhouette, this time with self-lacing, an opportunity to bring the sneaker from the film to life and for Nike to introduce their E.A.R.L. (Electro Adaptive Reactive Lacing) technology to the sneaker world. For most, the Mag is the grail of grails and if it isn’t then you probably don’t care about sneakers too much. If you’re going to take the dive, go all the way in and get the self-lacing iteration which included a super limited release of 89 pairs.

Buy Now
https://stockx.com/nike-air-mag-back-to-the-future-bttf-2016
21. Chanel CC High Sneaker ‘Navy’
GOAT
Chanel CC High Sneaker ‘Navy’

It’s Chanel baby. This sneaker is a literally a purse in the form of a shoe. It’s luxurious with a rich quality that instantly catches your attention. Again, not surprising since it’s Chanel.

BUY NOW, $TBA
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2Fchanel-cc-high-sneaker-navy-g31762-y50578-0f329
22. Top Ten High ‘Blue’
GOAT
Top Ten High ‘Blue’

Who doesn’t love a blue high top? Adidas always has us covered in this regard, and they just recently dropped their latest iteration this past week. Make sure you check it out!

BUY NOW, $120
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2Ftop-ten-high-blue-g17746
23. ESPN x Top Ten High ‘SportsCenter’
GOAT
ESPN x Top Ten High ‘SportsCenter’

Don’t you just love a nice classic shoe? We know we do. This ESPN x Top Ten collab gives us major 1990s Stuart Scott ESPN vibes, and we’re absolutely here for it.

BUY NOW, $120-$145
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2Fespn-x-top-ten-high-sportscenter-gz1072
24. Air Jordan 1 Mid ‘Crimson Tint’
GOAT
Air Jordan 1 Mid ‘Crimson Tint’

These created a heavy stir on SNKRS. While not the most dynamic 1s we’ve ever seen, this version was a unique take from what we are normally used to seeing from 1s design wise.

BUY NOW, $183
5. Air Jordan 1 Retro High OG PS ‘Seafoam’
GOAT
Air Jordan 1 Retro High OG PS ‘Seafoam’

Look at the material. The neutral cream upper, the suede grey overlays, and the laces make these 1s the perfect eye candy material. Plus the shoe offers a lot of versatility in terms of lace swaps, so you can really create loads of different looks from this one.

BUY NOW, $85
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2Fair-jordan-1-retro-high-og-ps-seafoam-cu0449-002
25. Air Jordan 1 Mid ‘Black Gym Red’
GOAT
Air Jordan 1 Mid ‘Black Gym Red’

Red, white, and black colorways will always be heavy hitters. There’s no ifs, ands, or butts, about it. You can thank Michael Jordan and the Chicago Bulls for that.

BUY NOW, $190
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2Fair-jordan-1-mid-metallic-red-554724-122
Categories
Sneakers Style

The 20 Best New Balance Sneakers

If you’re looking for a sneaker designed for all-day comfort you should look no further than New Balance. The Boston brand has consistently been at the top of the lifestyle/casual footwear canon while simultaneously holding a top spot within the world of top-level performance. They have a strong reputation for supreme durability and ever since the “Dad” wave from 2017 that hasn’t seemed to crash, they’ve been enjoying an unusually high place in the sneaker world. 

With sneakers coming straight from the United States and the United Kingdom they’ve got a strong series of recent releases including some absolutely must-have collabs. New Balance doesn’t necessarily grab all of the headlines but real sneakerheads understand the importance of the brand and can recognize that they’ve certainly proven themselves as one of the best brands out right now. 

We took a look through New Balance’s extensive catalog and pulled out the 15 Best New Balance Sneakers available right now. Some collaborations, some rock-solid general releases, the brand is on an incredible sprint right now and there’s plenty of awesome opportunities to get in on New Balance.

1. New Balance 990v4 “Grey/Castlerock”
https://stockx.com/new-balance-990v4-grey
StockX

​​​​​​​Easily New Balance’s most iconic and timeless sneaker is the 990v4. Known for its classic “Dad” shape and high-quality comfort, the 990v4 is something of sneaker royalty. Everyone absolutely needs a pair, whether you’re trying to get a fit off or just taking a walk to the deli, it’s a sneaker that has bridged the gap from the simplicity and became a streetwear icon. Simply between its standing with regards to the “Dad” wave, DMV area, the v4 is a legend in its own right and is considered by most as the crown jewel of New Balance. 

Buy
2. New Balance 999 x Concepts “The Kennedy”
StockX

Turning up the “New England factor” up to 11, New Balance tapped Beantown boutique Concepts for a sneaker that paid homage to JFK’s famous vacation spot, Hyannis. The sneaker is a famous and high priced piece of Americana but for fans of the 999 and President Kennedy, it’s revered as one of the best sneakers to represent the northeastern United States. The sneaker features rich touches of suede and mesh with seaside motifs hitting the laces, sock liner, and tongue. ​​​​​​

Buy
https://stockx.com/new-balance-999-concepts-the-kennedy
3. New Balance 992 “Multicolor”
StockX

The New Balance 992 is a sneaker akin to the 993 but with a more chunky outlook on life. The overlays of synthetic and mesh uppers sit atop an extra-thick midsole. Unlike the 993, these colorways aren’t simple but bold, bright, and incredibly complicated, allowing the brand to get more in touch with their creative side. 2020’s “Multicolor” release was a great example of the brand’s colorful potential — the sneaker came drenched in a variety of eye-catching blue, yellow, green, and orange.

Buy
https://stockx.com/new-balance-992-multi-color
4. New Balance 754 “Classic Grey”
StockX

New Balance has a lot of classic sneakers, but none encapsulates the brand more than the all-day capacity of the 574. The “Classic Grey” stands tall as the perfect sneaker for almost anything and the patterning of suedes and mesh bring the sneaker full tilt. “Classic Grey” was one of three colorways and silhouettes to embrace the brand’s “Grey Day”, a moment that put the spotlight on the relaxed yet expert execution for a casual, simple sneaker.

Buy
https://stockx.com/new-balance-574-grey-day-classic-grey
5. New Balance 993 “Kith Grey”
StockX

The New Balance 993 is another great sneaker from the brand that epitomizes both the timeless cool and simplicity that they offer. The 993 has some very basic colorways making the sneaker an easy and incredibly comfortable go-to model. This 933 gets dressed up in a variety of grey hues making the perfect sneaker to go with any outfit.

Buy
https://stockx.com/new-balance-993-kith-grey
6. New Balance 998 “Moby Dick”
Flight Club

The New Balance 998 is one of the more slept on but better models from the brand. Not only is it the perfect “Dad” sneaker but turned the “Dad” level up with this 2014 release. They put an academic spin on the sneaker, and others, with a special pack honoring American literature. Of course, the sneakers are made in the USA which makes them a little more special, but these “Moby Dick” themed sneakers really take the cake. The result was a thematic and conceptual success, seen on other silhouettes like the 997 which came dressed as another American literary powerhouse; J.D. Salinger’s Catcher in the Rye.

Buy
https://www.goat.com/sneakers/m998-made-in-the-usa-moby-dick-m998md
7. New Balance 997S x Bodega “No Bad Days”
StockX

Similar to the creative strength of Concepts is Bodega, another sneaker boutique that’s made a name for itself in its physical brick and mortar stores and its ability to craft quality silhouettes and unique stories. The Boston-based creative outfit collaborated with New Balance on the 997S silhouette – another glowing example with the “No Bad Days” colorway. They also put their spin on another 997S but the “No Bad Days” was surely the must-have of the two projects. ​​​​​​

Buy
https://stockx.com/new-balance-997s-bodega-no-bad-days
8. New Balance 991.5 x Concepts “Lake Havasu”
StockX

Like a true New England legend, Boston-based brand Concepts is usually right on the mark when they get together with New Balance. The 991.5 “Lake Havasu” is another great example of the low key power of New Balance hybrid sneakers. The sneaker comes with a unique colorway that includes a rich teal upper and yellow hit on the heel cup, and it’s made in the UK. The sneaker’s name also is no accident, this sneaker comes with a quirky story as well.

Buy
https://stockx.com/new-balance-991-5-concepts-lake-havasu
9. New Balance 801 “Grey”
Foot Locker

NB has a great reputation as a running/performance brand but that part of the brand mostly takes a backseat to the casual/lifestyle sneakers that have brought the brand to new heights. Within their division of performance, they have some excellent outdoor options. With treaded outsole details found on silhouettes like the Trail buster, NB is a solid option for outdoorsy sneakers. The 801 is a super tough sneaker with a treaded outsole, giving sneakerheads another reason to pick New Balance.

Buy
https://stockx.com/new-balance-801-bringback
10. New Balance 990v5 “Black”
StockX

The 990 is one of New Balance’s best and most iconic silhouettes. The brand continues to revolutionize and further the model with iterations that have soared to the heights of sneaker popularity like the v4. Similar to the body of the v4, the v5 delivered again but with a fresh, new take on the staple design last year. The v5 originally came dressed in the classic white/grey colorway you typically see from the v4 but of the new colorways for the v5, I personally enjoy the murdered out look of the triple black colorway.

Buy
https://stockx.com/new-balance-990v5-made-in-usa-triple-black
11. New Balance 827 x Aime Leon Dore
StockX

The New Balance 827 made a strong first impression with a multi-colorway collab courtesy of Aime Leon Dore. The NYC boutique has made a name for itself among the streets of SOHO and brought the same upscale, super luxe, and chic style to the vintage-styled runner. The 827 has seen the creative imprint from other brands (see their Stray Rats project) but didn’t sing as true or bright as the playful color scheme from ALD which yielded three perfect for summer sneakers.

Buy
https://stockx.com/new-balance-827-abzorb-aime-leon-dore
12. New Balance 1500.9 “Make in England Summer Nine Pack”
StockX

The New Balance 1500.9 is a sleeper silhouette from the brand, a hybrid mixture of multiple silhouettes the 1500.9 delivers on a sleek look and playful “Summer Nine” colorway with richly colored suedes and an upper of mesh and synthetics. Another interesting point is that it’s made in England, one of the few releases from the brand that’s from the UK, both rare and refined and everything that’s great about the brand. The colorway is truly unique with a mint green on the heel, navy blue on the rand, and a nice pink touch on the branding hit and tongue.

Buy
https://stockx.com/new-balance-1500pt9-summer-nine
13. New Balance 1300JP
StockX

For rare sneakers, New Balance probably isn’t your first idea or last stop, but it should be. The New Balance 1300JP is a sneaker so rare it’s only released every five years and 2020’s contribution was certainly what fans of the brand were expecting. The design hails from 1985 and was originally loved by runners who described them as a “sports car for your feet.” The colorway is the same as the original design and with production only running every five years for the 1300, you can bet it’s going to be top-notch. Another cool detail is that the sneaker is made in Japan, a nice note for anyone trying to add to their collection of non-USA made New Balance sneakers.

Buy
https://stockx.com/new-balance-1300jp-2020
14. New Balance 327 x Casablanca “Green/White”
StockX

The New Balance 327 saw its debut in 2020, but before the general release of the new waffle runner, the brand partnered with luxe streetwear brand Casablanca for a hot summer collab. The partnership brought two sneakers, one in green, one in orange, to the public, giving them a sneak peek at the brand’s new silhouette. The Parisian brand elevated the style of the silhouette and set forth a strong precedent for future collabs with the 327.

Buy
https://stockx.com/new-balance-327-casablanca-green
15. New Balance 850 OG Reissue “White/Blue”
StockX

If you’re even slightly familiar with New Balance you know that they have strong ties to vintage running. Among those early runners is the 850, a 1996 classic brought back to life by the brand in 2019 with an OG Reissue. The wide-soled sneaker is a pillar of stability with opportunities for skating, working out, and casual wear. The sneaker looks best in it’s white/blue colorway covering which highlights the mesh and suede upper with an ABZORB midsole to finish off the simplistic and minimalistic design.

Buy
https://stockx.com/new-balance-850-og-reissue
16. Kawhi Leonard “Sunrise”
GOAT
Kawhi Leonard “Sunrise”

Kawhi Leonard has been one of eBay’s biggest sellers over the course of this past year, proving not only his star power, but the power of New Balance in general. While Leonard has released multiple colorways with the brand, the “Sunrise” iteration remains arguably his most popular.

BUY NOW, $69
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2Fkawhi-leonard-x-997s-sunrise-ms997kl1
17. New Balance 550 “White Green”
GOAT
New Balance

Dropping this past June, the “White Green” colorway was just in time for college football aka “University Season” if your team happened to have white and green colors. Yes we’re in winter, but white and green colorways always work well with the spring and summer seasons, and sneaker buying is always about planning ahead.

BUY NOW, $209
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsearch%3Fquery%3Dnew%2520balance
18. 530v2 Retro “Khaki”
GOAT
530v2 Retro “Khaki”

There are two “automatics” in the sneaker world, retro styles and neutral colors. The 530v2 has both. It’s a classic look that can be paired with anything, and while isn’t too “overbearing,” it does stand out (especially when paired with the right outfit).

BUY NOW, $105
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2F530v2-retro-khaki-mr530sh
19. 550 ‘Shifted Sport Pack – Team Red’
GOAT
550 ‘Shifted Sport Pack – Team Red’

Another university/team classic. If you’re even in doubt about whether or not a sneaker is going to work, go with a University Red colorway. It has never failed anyone in the history of sneakers.

BUY NOW, $105
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2F550-shifted-sport-pack-team-red-bb550hr1
20. 990v5 Made In USA ‘Grey’
GOAT
990v5 Made In USA ‘Grey’

Every sneaker list needs a grey colorway. Don’t ask us why, it’s an unspoken sneaker rule. The 990v5 “Made In USA” dropped summer 2019, and while it’s been two years, they are very much still in style.

BUY NOW, $159
https://go.skimresources.com?id=27667X1584577&xs=1&url=https%3A%2F%2Fwww.goat.com%2Fsneakers%2F990v5-grey-m990gl5
Categories
Sneakers Style

Louis De Guzman and Foot Locker Team Up For an Exclusive New Balance Release

Christmas is the time of collaborations, and Greenhouse, Foot Locker, Inc.’s multi-faceted incubator, just released an exclusive footwear and apparel collection with Louis De Guzman, the Chicago-based visual artist and designer, and New Balance. Through the curated lens of De Guzman, the collection blends his colorful geometric color-blocked motifs for a range of apparel and a reinterpreted version of the classic New Balance 574, while also mixing suede and leather materials that are color-blocked in De Guzman’s signature color palette.

Louis De Guzman
Louis De Guzman x New Balance

When asked about the collection, Guzman had this to say:

“I am beyond honored to be joining New Balance in reimagining their iconic 574. This mixed media footwear piece draws inspiration from my personal color palette from my ongoing body of work entitled “In Between The Lines,” which is a representation of raising self-awareness and confidence in oneself.

Being able to apply the body of work and subject matter towards the color blocking and tooling of the 574 has been a humbling process. Proving the fact that the journey is truly the best part of accomplishing our own goals and aspirations. I hope this footwear piece reminds those to keep going and to keep evolving. I am proud to present Louis De Guzman 574.”

Louis De Guzman
Louis De Guzman x New Balance

In addition to the footwear, De Guzman has also designed a cut & sew collection of apparel inclusive of nylon shorts, nylon jogging pants, socks, t-shirt, and hooded sweatshirts, with retail prices set to range from $15 to $70. 

The New Balance x Louis De Guzman collection will be available for purchase beginning Tuesday, December 7, 2021 at 12:00pm ET exclusively on the Greenhouse app and will see a wider release online and in-store today at Foot Locker, FootAction and Champs Sports.

Categories
Sneakers Style

Converse Is Bringing The Heat For The Holidays

It’s the most wonderful time of the year! The holiday season, peppermint hot chocolate, and the beautiful gift of sneaker giving. If you’re having a hard time deciding what to get the sneakerhead lovers in your life, Converse is here with the assist. The world renowned brand is bringing the Holiday fever, for you and yours with a restock of some of the most popular collections, capsules, and collaborations you know and love, along with fresh, never-before-seen drops. 

Converse
Converse x Carhartt

Starting December 1 and rolling out through December, the Converse Holiday Heat restocks, and new launches will be available at Converse.com, and it’s going to look a little something like this. 

Converse
Chase The Drip

December 1: A-COLD-WALL* Restock

· The Converse x A-COLD-WALL* Chuck Taylor All Star Lugged utilizes premium materials, stylish distressing, and the best techniques of modern craftsmanship, creating a shoe that’s ready to weather anything this winter. 

December 2: Peace & Unity

· The Peace & Unity collection includes four silhouettes that feature a blend of modern and folk graphics emanating warmth, hope, and positivity, and serve as a reference to the traditions that bring us all together each holiday season.

December 3: Surprise Restock

· A hallmark Converse collaboration will be restocked on December 3 – stay tuned for more.

Converse
Converse Holiday

December 6: Carhartt WIP Restock

· The ongoing collaboration between Converse and Carhartt WIP’s brings classic workwear style to the Chuck 70 in Navy Brown and Camo colorways. 

December 8: CDG Restock

· The iconic collaboration between Converse and Comme des Garcons is restocked in a number of colorways for HO21.

December 14: Chase the Drip – Shai and Kelly

· The second installment of Chase the Drip sees Kelly Oubre Jr. and Shai Gilgeous-Alexander tap silhouettes from Converse’s Pro Leather lineup, with Kelly opting for a thrifting-inspired Pro Leather Mid and Shai submitting an all-white, elevated take on the Pro Leather Ox

Sounds drippy right? Make sure you keep up with Converse via Instagram for all of their latest holiday updates. 

Categories
Sneakers Style

5 Sneakers To Watch Out For This Weekend

What’s up sneaker family! Happy Thanksgiving! I sincerely hope that you guys are taking the time out to enjoy your holiday. Of course with Black Friday being tomorrow, I wanted to pop in and showcase a few sneakers that should be on your radar this upcoming weekend. We’ll get to that in a minute, but I have a few announcements for you guys first. Tomorrow – GOAT, the global platform for the greatest products from the past, present and future, will launch its annual Black Friday event, offering a week-long immersive experience, which will include exclusive drops, raffles and a new feature called Spaces.

GOAT
GOAT

Spaces will provide an opportunity for members to create mood board-like worlds through three rounds of different themes, beginning with Convenience Store, then Outlandish Garden and closing out with Gothic Cathedral. Unique sneakers, apparel, jewelry, art and more will be available for participants to bring into Spaces and create a world they’re most inspired by.

Each round will offer the chance to win $500 in promo credit to shop exclusive collections. Additionally, there will be daily drops and raffles for exclusive products, which is super cool so make sure you check out the GOAT website for more information. 

Also, make sure you keep an eye on Stance’s new line Active Apparel, which is designed to inspire and support individuality and next-level lounging alike. Stance Active Apparel, is available starting today at stance.com and Stance locations nationwide, is Stance’s largest apparel program to date. Super-soft hoodies, sweatpants, joggers, tees, headwear, and more  are realized through creative constructions that enable authentic, confident self-expression from toe to head.

Stance
Stance

Pretty exciting right? Now let’s get into these kicks.

1. Air Jordan 11 “Animal Instinct”
GOAT
Air Jordan 11 “Animal Instinct”

Release Date: 11/26

I know not everybody is crazy about animal prints, but I think these are pretty sick. The print isn’t too overbearing in the sense that it takes away from the overall design, but it still stands out which I think is very important. 

BUY NOW, $155
https://www.goat.com/sneakers/air-jordan-11-retro-ps-animal-instinct-do3857-010
2. Reebok Question Low “Alive With Color”
GOAT
Reebok Question Low “Alive With Color”

Release Date: 11/26

Don’t mind me. I’m just super geeked over these new Question Lows guys. This may be a tad bit dramatic, but these sneakers literally look like a painting. The theme of “Alive With Color” definitely suits this colorway, and I’m going to go on a limb and say this has a case of being the best Question drop this year. I’m not kidding.

BUY NOW, $TBA
https://www.goat.com/sneakers/question-low-alive-with-color-gx1437
3. Nike Dunk Low GS
Nice Kicks
Nike Dunk Low GS

Release Date: 11/26

Okay here we go. Another round of Dunks to obsess over. Not sure about you guys, but I’m officially at the point where I have a love/hate relationship with being able to get Dunks. When you get a W it’s great. When you miss…well you miss. Let’s hope the odds are a little more in our favor for this one.

BUY NOW, $85
https://www.nike.com/t/dunk-low-big-kids-shoes-HD0mSz/DC9560-001?cid=4942550&cp=usns_aff_nike_content_PID_100170156_Nice+Kicks+LLC&cjevent=69be961c4d6211ec801f14530a82b82d
4. Reebok x A$AP Nast
GOAT
Reebok x A$AP Nast

Release Date: 11/15

I’m gonna switch it up a bit and include a sneaker coming up next week. When I first started this blog, I was basically doing sneaker recaps of the best shoes released from the previous week. I found that it wasn’t exactly helpful for those that wanted to be made aware of sneakers coming out beforehand, so I switched it to upcoming weekend sneakers since many of the biggest drops come out over the weekend. The problem we have know is that we miss the great drops that happen Monday through Thursday, so I’m going to start throwing one weekday drop on here from here on out. I realize I just went on a whole spiel, so here’s the shoe. Nice right?

BUY NOW, $450
https://www.goat.com/sneakers/a-ap-nast-x-zig-kinetica-2-edge-vector-red-gy5805
5. John Geiger GF-01 “Tweed Boucle”
John Geiger
John Geiger GF-01 “Tweed Boucle”

Release Date: 11/25

I know these came out yesterday, but this is still something to keep in mind for your weekend sneaker shopping. Footwear and apparel designer John Geiger has returned with another GF-01 colorway named ‘Tweed Boucle’. This new iteration was crafted with the fall/winter in mind, the ultra-luxe low-top style is for those with a bold yet sophisticated taste level. The shoe is now available on the John Geiger website

BUY NOW, $220
https://johngeigerco.com/

Have a great holiday weekend y’all!

Categories
Sneakers Style

Foot Locker Celebrates Launch of adidas x Trae Young “Peachtree” in ATL

It’s a great time to be in Atlanta right now. The city is on fire with the Braves winning the World Series, and the Hawks are off to a great start as they look to build upon their success from last season. You had to know a signature collection was on the way soon for Trae Young, who is currently in the midst of releasing his first line with adidas. A little over a week ago, Foot Locker celebrated the launch of adidas x Trae Young 1 “Peachtree” in style, giving the 300 consumers who attended the opportunity to take a walk down historic Peachtree Street at The The WXLLXM in West Midtown. 

Foot Locker
Foot Locker x Trae Young

The event was the first opportunity to purchase the adidas x Trae Young 1 “Peachtree” ahead of this past Friday’s wide availability and activities which included  a “Trae Young Challenge,” custom sock tie-dye station and live art painting by Atlanta’s own Paper Frank and FRCKO RICO. Paper Frank also designed custom Peachtree-themed basketballs. Trae Young and local producer, DJ and songwriter Mike Will Made-It both made a virtual appearance to provide a special message for those in attendance. Hip-hop historian Nuface and Atlanta dance artist Meechie were in attendance as well.

We connected with Kaitlin Long, Atlanta Community Marketing Manager at Foot Locker to learn more about the event.

Foot Locker
Foot Locker x Adidas

ONE37pm: Congratulations on the event. It looked amazing! Can you tell us what it was like?

Foot Locker: The event was everything I imagined and more for a sneaker release. From the moment you walked into the space, the compelling consumer journey started. You first entered into the retail space with the Trae Young 1 “Peachtree” on full display, baskets full of peaches and even a peach-themed basketball hoop setup. Stripers from Foot Locker greeted you at the counter, and with every purchase, consumers received an adidas basketball and Paper Frank art print to take with them into the larger activation.

Once you stepped into the activation space, there was a full on basketball court to hoop on, adidas sock tie dye station, pop-a-shot, NBA 2K gaming station and locker room style photo booth. Art from Rico and live painting from Paper Frank added even more excitement. The street signage throughout the space was inspired by taking a walk down the iconic Peachtree Street, while highlighting a shoe that couldn’t be more Atlanta.

ONE37pm: What was the inspiration behind the event? Why The WXLLCM?

Foot Locker: The inspiration behind the event was the significance that Peachtree Street holds in the city of Atlanta. Some of the most important venues and restaurants throughout the city are located on Peachtree Street, so the Trae Young 1 “Peachtree” was an opportunity for us to highlight that. Most people think of Peachtree and associate it with Georgia, which is known as the peach state. However, it’s much bigger than just that notion. It’s a signature road in the city of Atlanta, and anyone who’s from here will tell you they grew up on a road that had Peachtree in the name.

I knew it was important to not only have everything peach-themed, but to also pay respect to the city of Atlanta as a whole. That is the entire reason why THE WXLLXM made the most sense for an event like this. Grammy award winning producer Mike Will Made It owns the venue, and he alone is a representation of Atlanta. The venue was perfect for that reason, but also the fact that it was a clean slate where I could come in with the agency Six Degrees and bring to life every aspect of the event that I had envisioned.

JD Sports

ONE37pm: What about selecting the talent? What went into that process?

Foot Locker: Selecting talent was the easy part! Since Mike Will owns the venue and has a relationship with Trae, it was a natural integration to have him involved in the Zoom Q&A session at the conclusion of the event. That’s one thing about the city of Atlanta — the movers and shakers within the city are eager to support and uplift their very own. It’s why the 300 person turnout through the 4-hour event was no surprise to all who were involved too!

ONE37pm: I know you all are getting the community heavily involved. Could you just speak a little more about that?

Foot Locker: If there’s no community involvement, then it doesn’t make sense. After 2020, people wanted to know that brands believed in something bigger than selling products, and Foot Locker is one of those brands. Atlanta is a city that values the giveback, so community comes naturally here. We hit the ground running in May 2021 with events that have empowered this city, and the momentum continues to build. From talent like Mike Will and Trae to Lil Baby and Gunna, the movers and shakers in this city have supported every move for the community so far, which makes it even more exciting to keep going!

ONE37pm: Any future events in the works?

Foot Locker: Yes, this holiday has some exciting things on the horizon! Foot Locker Atlanta will be renovating the weight and locker rooms at 2Chainz’s former high school North Clayton at the end of this month. There will also be a Giving Tuesday giveback in light of the Thanksgiving holiday that involves community partners and organizations, and a toy drive in December, where we’ll partner with some of the movers and shakers in the city to help amplify. Follow @footlockeratlanta on Instagram to keep up with what’s happening and even catch recaps from earlier community events. 2022 is looking even better!

Be sure to follow all of Foot Locker’s latest updates on Instagram.