The month of January always seems to belong to Pharrell and adidas. This time around, the two are following up on their introduction to the Humanrace Sičhona silhouette, which debuted at the top of this year. A celebration of human-centric design and an ode to the organic feeling of the surfaces on which we run, the sneaker instantly captivated the sneaker community, and now the iconic silhouette is back with a brand new Shock Yellow color update.
The Humanrace Sičhona is rooted in sporting innovation yet built for everyday wear, designed as an extension of the body’s natural form. Featuring adidas’ Futurernatural technology and constructed with direct-inject casting, the sneaker’s Primeknit upper effortlessly blends its anatomically-molded TPU midsole—resulting in a smooth, crisp look. Inspired by the inherent genius of the foot, the unique look is completed with Humanrace branding, as well as co-branded tongue-tabs and sock-liners.
A light, bright, vibrant palette, the Striking Shock Yellow colorway also features Clear Aqua accents and Bold Orange details.
The Humanrace Sičhona Silhouette drops on January 28th and is available in the US through Confirmed and at select Dover Street Market locations.