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Entrepreneurs Grind

Athletes Unlimited Partners With Khristina Williams and Girls Talk Sports TV

When we last spoke to Khristina Williams in September 2020, the entrepreneur had already accomplished a lot with Girls Talks Sports TV with plans for more. Today Williams has some big news. Athletes Unlimited has partnered with Girls Talk Sports TV for the 2022 Inaugural Basketball Season, taking place from Jan. 26 to Feb. 26 in Las Vegas, Nevada. Williams, a 2021 Forbes 30 Under 30: Sports selection, founded the digital sports media outlet Girls Talk Sports TV in 2018, providing a place to give women a voice in the sports media industry and has served as a destination for WNBA social and digital content.

Athletes Unlimited
Athletes Unlimited x Khristina Williiams

She will join Athletes Unlimited Basketball for opening weekend, produce content and engage with fans through initiatives such as a live watch party, Instagram takeovers, weekly mailbags and written content for AUProSports.com. Girls Talk Sports TV has amassed 23.5k followers across Instagram and Twitter, while Williams has 20.k followers on her own channels. In 2021, she launched “Women Sports Wednesday” on Spotify Greenroom, where she discusses the latest & greatest in the world of women’s basketball.

We caught up with Williams yesterday to discuss the exciting news. Here’s what she had to say:

<div class =”code”><p class = “twitter-tweet”>https://twitter.com/Khristina2334/status/1482080357109354496?ref_src=twsrc%5Etfw</p></div>

“This opportunity with Athletes Unlimited came about because they are launching their pro-women’s basketball league. They tapped me as black women to tell these stories of the athletes. It’s more than just investing, and it’s equally important to invest in the people who are creating the content and the fan projects. We talked about how fluid sports fans are, and Athletes Unlimited tapped Girls Talk Sports TV to be a digital partner. It’s exciting all around the board, and gives athletes a chance to play outside of their commitment to the WNBA.

Imani McGee Stafford is coming back, Kalani Brown who decided to join and is looking to make a WNBA comeback and use this opportunity to show her game. This could be the start of her 2022 contract. Then you have Sydney Colson who is another player as she didn’t play last year. Athletes Unlimited is a great way to get second chance opportunities. You also have Ty Young who has retired but wants to stay around the game, and then you also have Courtney Williams who because of the altercation that happened last year, is gonna use this opportunity to prove why she’s an all-star. This is great all around the bar, and it’s going to challenge me to tell all of these stories, whether it’s writing or the weekly content show.

<div class =”code”><blockquote class=”instagram-media” data-instgrm-captioned data-instgrm-permalink=”https://www.instagram.com/p/CY5Gcy4t5IC/?utm_source=ig_embed\u0026amp;utm_campaign=loading” data-instgrm-version=”14″ style=”background:#FFF;border:0;border-radius:3px;margin: 1px;max-width:540px;min-width:326px;padding:0;width:99.375%;width:-webkit-calc(100% – 2px);width:calc(100% – 2px)”><div style=”padding:16px”> <a href=”https://www.instagram.com/p/CY5Gcy4t5IC/?utm_source=ig_embed\u0026amp;utm_campaign=loading” style=”background:#FFFFFF;line-height:0;padding:0 0;text-align:center;text-decoration:none;width:100%” target=”_blank”> <div style=”flex-direction: row;align-items: center”> <div style=”background-color: #F4F4F4;border-radius: 50%;flex-grow: 0;height: 40px;margin-right: 14px;width: 40px”></div> <div style=”flex-direction: column;flex-grow: 1;justify-content: center”> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;margin-bottom: 6px;width: 100px”></div> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;width: 60px”></div></div></div><div style=”padding: 19% 0″></div> <div style=”height:50px;margin:0 auto 12px;width:50px”></div><div style=”padding-top: 8px”> <div style=”color:#3897f0;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:550;line-height:18px”>View this post on Instagram</div></div><div style=”padding: 12.5% 0″></div> <div style=”flex-direction: row;margin-bottom: 14px;align-items: center”><div> <div style=”background-color: #F4F4F4;border-radius: 50%;height: 12.5px;width: 12.5px”></div> <div style=”background-color: #F4F4F4;height: 12.5px;width: 12.5px;flex-grow: 0;margin-right: 14px;margin-left: 2px”></div> <div style=”background-color: #F4F4F4;border-radius: 50%;height: 12.5px;width: 12.5px”></div></div><div style=”margin-left: 8px”> <div style=”background-color: #F4F4F4;border-radius: 50%;flex-grow: 0;height: 20px;width: 20px”></div> <div style=”width: 0;height: 0;border-top: 2px solid transparent;border-left: 6px solid #f4f4f4;border-bottom: 2px solid transparent”></div></div><div style=”margin-left: auto”> <div style=”width: 0px;border-top: 8px solid #F4F4F4;border-right: 8px solid transparent”></div> <div style=”background-color: #F4F4F4;flex-grow: 0;height: 12px;width: 16px”></div> <div style=”width: 0;height: 0;border-top: 8px solid #F4F4F4;border-left: 8px solid transparent”></div></div></div> <div style=”flex-direction: column;flex-grow: 1;justify-content: center;margin-bottom: 24px”> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;margin-bottom: 6px;width: 224px”></div> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;width: 144px”></div></div></a><p style=”color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;line-height:17px;margin-bottom:0;margin-top:8px;overflow:hidden;padding:8px 0 7px;text-align:center”><a href=”https://www.instagram.com/p/CY5Gcy4t5IC/?utm_source=ig_embed\u0026amp;utm_campaign=loading” style=”color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:normal;line-height:17px;text-decoration:none” target=”_blank”>A post shared by Girls Talk Sports TV- WBB News (@girlstalksports.tv)</a></p></div></blockquote></div>

Girls Talks Sports TV has been the destination space to go to, and this opportunity means more to me than anything else because it’s setting the standard for everyone who comes behind me. If I can do it, they can do it too. The possibilities are endless! We are giving brands a way to focus on digital creators. This is making history and showing that you can be an independent entity, partner with a brand, and make history. This league is changing the way we see women’s sports and basketball.”

In addition to Williams, the league will also be collaborating with Basketball content creators Jasmine Baker, Greydy Diaz, Terrika Foster-Brasby and Victoria Jacobi to give fans an inside look at the first weekend of action.

Athletes Unlimited Basketball’s first season will take place in Athletes Unlimited Arena at the Sport Center of Las Vegas, less than two miles from the Las Vegas Strip. Games will be broadcast in the U.S. on either FOX Sports, CBS Sports Network, Bally Sports or Athletes Unlimited digital channels. Additional international media partners will also be added. 

Tickets are available via AUProSports.com.

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Entrepreneurs Grind

Renee Montgomery and Sirena Grace Talk Montgomery and Co. Podcast

Our 2022 entertainment continues to get off to a hot start with the relaunch of Renee Montgomery’s podcast Remotely Renee. Now dubbed Montgomery & Co., Montgomery is joined by wife Sirena Grace, her mother Bertlela Montgomery, and sister Nicole Young as they speak with some of the top names in sports, culture, entrepreneurship, and entertainment.

Previous guests include the likes of Ros Gold-Onwude, Amar’e Stoudemire, Cari Champion, and more, and the relaunch officially debuted this past Thursday featuring special guests Jemelle Hill, and Bo Han, the founder & CEO of Buzzer. We spoke to Renee and Sirena about the relaunch this past week. Below is the full interview.

<div class =”code”><blockquote class=”instagram-media” data-instgrm-captioned data-instgrm-permalink=”https://www.instagram.com/tv/CYrnyUxo9W2/?utm_source=ig_embed\u0026amp;utm_campaign=loading” data-instgrm-version=”14″ style=”background:#FFF;border:0;border-radius:3px;margin: 1px;max-width:540px;min-width:326px;padding:0;width:99.375%;width:-webkit-calc(100% – 2px);width:calc(100% – 2px)”><div style=”padding:16px”> <a href=”https://www.instagram.com/tv/CYrnyUxo9W2/?utm_source=ig_embed\u0026amp;utm_campaign=loading” style=”background:#FFFFFF;line-height:0;padding:0 0;text-align:center;text-decoration:none;width:100%” target=”_blank”> <div style=”flex-direction: row;align-items: center”> <div style=”background-color: #F4F4F4;border-radius: 50%;flex-grow: 0;height: 40px;margin-right: 14px;width: 40px”></div> <div style=”flex-direction: column;flex-grow: 1;justify-content: center”> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;margin-bottom: 6px;width: 100px”></div> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;width: 60px”></div></div></div><div style=”padding: 19% 0″></div> <div style=”height:50px;margin:0 auto 12px;width:50px”></div><div style=”padding-top: 8px”> <div style=”color:#3897f0;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:550;line-height:18px”>View this post on Instagram</div></div><div style=”padding: 12.5% 0″></div> <div style=”flex-direction: row;margin-bottom: 14px;align-items: center”><div> <div style=”background-color: #F4F4F4;border-radius: 50%;height: 12.5px;width: 12.5px”></div> <div style=”background-color: #F4F4F4;height: 12.5px;width: 12.5px;flex-grow: 0;margin-right: 14px;margin-left: 2px”></div> <div style=”background-color: #F4F4F4;border-radius: 50%;height: 12.5px;width: 12.5px”></div></div><div style=”margin-left: 8px”> <div style=”background-color: #F4F4F4;border-radius: 50%;flex-grow: 0;height: 20px;width: 20px”></div> <div style=”width: 0;height: 0;border-top: 2px solid transparent;border-left: 6px solid #f4f4f4;border-bottom: 2px solid transparent”></div></div><div style=”margin-left: auto”> <div style=”width: 0px;border-top: 8px solid #F4F4F4;border-right: 8px solid transparent”></div> <div style=”background-color: #F4F4F4;flex-grow: 0;height: 12px;width: 16px”></div> <div style=”width: 0;height: 0;border-top: 8px solid #F4F4F4;border-left: 8px solid transparent”></div></div></div> <div style=”flex-direction: column;flex-grow: 1;justify-content: center;margin-bottom: 24px”> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;margin-bottom: 6px;width: 224px”></div> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;width: 144px”></div></div></a><p style=”color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;line-height:17px;margin-bottom:0;margin-top:8px;overflow:hidden;padding:8px 0 7px;text-align:center”><a href=”https://www.instagram.com/tv/CYrnyUxo9W2/?utm_source=ig_embed\u0026amp;utm_campaign=loading” style=”color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:normal;line-height:17px;text-decoration:none” target=”_blank”>A post shared by Montgomery \u0026amp; Co. Podcast (@montgomerycopod)</a></p></div></blockquote></div>

ONE37pm: Congrats on the relaunch! You guys already had great episodes and an awesome fanbase with Remotely Renee, so how did you approach the development of Montgomery & Co?

Montgomery: When the pandemic started we were doing a bunch of family Zooms talking about everything. Jemele Hill was really the one that inspired us by letting us know just how impactful it would be to have four minority women having conversations in business and culture. Jemele is an advisor at Meadowlark, and has a pulse for Remotely Renee which was a once-a-week podcast that featured interviews with many different leaders in sports and entertainment. We’ve built this from the ground up!

Grace: When Remotely Renee started it was Renee, her mom, and her sister, and I was the behind-the-scenes person fixing the lighting and doing the producer work. We were doing everything from the house. Now it’s like we have official roles, which is very exciting!

ONE37pm: You mentioned Jemelle Hill, so it’s fitting that she’s one of the first guests. You all talked a lot about NIL and how it’s going to change the landscape for female athletes. Could you expand more on that?

Montgomery: The potential for college athletes to build brands was always there, but we didn’t have that recognition until NIL as you had to become a professional athlete to have those opportunities. You see that so much in players like Candace Parker who have built an empire, and now young players can start doing that in college.

Grace: It changes the landscape for sure. NIL gives athletes the chance to take their brands and make them appeal to the broader masses. With social media anything is possible, and I think in the future you’ll see athletes with clothing lines, starting their own brands, etc. 

<div class =”code”><blockquote class=”instagram-media” data-instgrm-captioned data-instgrm-permalink=”https://www.instagram.com/p/CYsWqNWOPtP/?utm_source=ig_embed\u0026amp;utm_campaign=loading” data-instgrm-version=”14″ style=”background:#FFF;border:0;border-radius:3px;margin: 1px;max-width:540px;min-width:326px;padding:0;width:99.375%;width:-webkit-calc(100% – 2px);width:calc(100% – 2px)”><div style=”padding:16px”> <a href=”https://www.instagram.com/p/CYsWqNWOPtP/?utm_source=ig_embed\u0026amp;utm_campaign=loading” style=”background:#FFFFFF;line-height:0;padding:0 0;text-align:center;text-decoration:none;width:100%” target=”_blank”> <div style=”flex-direction: row;align-items: center”> <div style=”background-color: #F4F4F4;border-radius: 50%;flex-grow: 0;height: 40px;margin-right: 14px;width: 40px”></div> <div style=”flex-direction: column;flex-grow: 1;justify-content: center”> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;margin-bottom: 6px;width: 100px”></div> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;width: 60px”></div></div></div><div style=”padding: 19% 0″></div> <div style=”height:50px;margin:0 auto 12px;width:50px”></div><div style=”padding-top: 8px”> <div style=”color:#3897f0;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:550;line-height:18px”>View this post on Instagram</div></div><div style=”padding: 12.5% 0″></div> <div style=”flex-direction: row;margin-bottom: 14px;align-items: center”><div> <div style=”background-color: #F4F4F4;border-radius: 50%;height: 12.5px;width: 12.5px”></div> <div style=”background-color: #F4F4F4;height: 12.5px;width: 12.5px;flex-grow: 0;margin-right: 14px;margin-left: 2px”></div> <div style=”background-color: #F4F4F4;border-radius: 50%;height: 12.5px;width: 12.5px”></div></div><div style=”margin-left: 8px”> <div style=”background-color: #F4F4F4;border-radius: 50%;flex-grow: 0;height: 20px;width: 20px”></div> <div style=”width: 0;height: 0;border-top: 2px solid transparent;border-left: 6px solid #f4f4f4;border-bottom: 2px solid transparent”></div></div><div style=”margin-left: auto”> <div style=”width: 0px;border-top: 8px solid #F4F4F4;border-right: 8px solid transparent”></div> <div style=”background-color: #F4F4F4;flex-grow: 0;height: 12px;width: 16px”></div> <div style=”width: 0;height: 0;border-top: 8px solid #F4F4F4;border-left: 8px solid transparent”></div></div></div> <div style=”flex-direction: column;flex-grow: 1;justify-content: center;margin-bottom: 24px”> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;margin-bottom: 6px;width: 224px”></div> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;width: 144px”></div></div></a><p style=”color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;line-height:17px;margin-bottom:0;margin-top:8px;overflow:hidden;padding:8px 0 7px;text-align:center”><a href=”https://www.instagram.com/p/CYsWqNWOPtP/?utm_source=ig_embed\u0026amp;utm_campaign=loading” style=”color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:normal;line-height:17px;text-decoration:none” target=”_blank”>A post shared by SIRENA GRACE 🇩🇴🇸🇻 (@sirenagrace_)</a></p></div></blockquote></div>

ONE37pm: How do you feel this relaunch has evolved from what you guys were previously doing with Montgomery & Co Remotely Renee, and what can we expect in the future?

Montgomery: With Remotely Renee we wanted to keep people involved and share their stories. It’s going to be the same with Montgomery & Co. We just had Larry Miller (Jordan Brand chairman) on the show, and he has a great story and transformation. We focus on topics like building generational wealth and leaving inheritances to your kids. Our biggest mission is to educate and inspire.

We also focus on breaking stereotypes, and the biggest thing about us is that we don’t have a traditional approach to our shows. We take people with us on our journeys and family blogs. We want to show people that we are authentic and all the tricks of the trade

New episodes drop every Thursday. In the meantime, you can keep up with all things Montgomery & Co via Instagram. Be sure to also check out Renee and Sirena and all of their latest updates on IG as well.

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Entrepreneurs Grind

A Conversation With PG Sports Founder Paul Guarino

PG Sports is on the rise. Founded by Paul Guarino, PG Sports specializes in sports marketing and sports management, representing notable athletes such as Jeff Adrien, Crystal Dangerfield, Renee Montgomery, and more. Closing out 2021 on a high note, Guarino is looking forward to accomplishing even bigger things in 2022. We sat down with Guarino last week to talk about all things PG Sports.

Berk Work
Paul Guarino and Chad Dawson

ONE37pm: How did you develop the concept of PG Sports

Guarino: I started a Twitter page back in 2011 because I knew I wanted to be a sports agent. I made these Marshawn Lynch “Beast Mode” t-shirts to promote my business. I reached out to a graphic designer in terms of creating the PG Sports logo, and from there we just kind of had a contest to win the Beast Mode shirts. From there, I just started building relationships with athletes doing things like interview scheduling, making t-shirts, sports marketing, and sponsorships. I have clients in the UFC, WNBA, overseas, and more. The only sport I don’t work with yet is baseball. I currently have about 28 clients on my roster and it’s cool to see all of the connections.

ONE37pm: What does a day in your life look like for you?

Guarino: I’m on my computer pretty much all day every day. I’m scheduling phone calls, handing email, reaching out, and doing virtual calls. I’m pretty busy!

Moses Webb
Anthony Ireland Paul Guarino and Mustapha Heron

ONE37pm: Who are some of the clients you represent?

Guarino: I represent Kimbo Slice Jr., Renee Montgomery, Brandon Copeland, and Crystal Dangerfield to name a few.

ONE37pm: What’s on the calendar for 2022?

Guarino: Right now I don’t have anything special planned. Just more content, partnership deals, and my goal is to add new people to my roster. I also want to build bigger relationships with brands!

<div class =”code”><p class = “twitter-tweet”>https://twitter.com/PGSports/status/1357373176527941632?ref_src=twsrc%5Etfw</p></div>

ONE37pm: Any advice you have for someone who wants to do what you do?

Guarino: Consistency is key! Make sure you stick with it!

For more on PG Sports you can check out their official website and Twitter.

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Entrepreneurs Grind

ONE37pm Talks To Outshine Talent Founder Barbara Jones

Outshine Talent is the mastermind operation that has launched the careers of some of the biggest social media stars and celebrities in the world including Charli and Dixie D’Amelio, Frankie Jonas, Coco Rocha, and more. Last week the agency announced the addition of their division expanding an exemplary talent roster with the signing of Adrien Nuñez and Carson Roney.  Nuñez is the first NIL signing for Outshine, and the signing marks a monumental milestone for the company.

Shorefire Media
Barbara Jones

Headed by Barbara Jones, Outshine Talent develops and implements strategic, big-picture career plans specific to each of their talent’s roster. We spoke with Jones earlier this week to learn more about the agency, what a day in the life looks like for their clients, and what we can expect in the future.

ONE37pm: Outshine Talent has made some huge moves and signings over the years. Could you just talk a little bit more about the company’s evolution?

Jones: Prior to starting Outshine, I did influencer and social media marketing for brands, and TikTok hired our agency back when it was Musical.ly. That was originally how we started with TikTok, and we saw just how influential it was amongst high school students. My daughter found out about Charli D’Amelio, and it turned out that we both live in Connecticut. I connected with them for an influencer event that we were coordinating, and it was sort of like a snowball effect. I realized the D’Amelio family were going to need a team around them, so I created Outshine Talent, and slowly but surely we began adding new talent.

Social media has evolved a lot since I started at Columbia Records thirteen years ago. That was the beginning of blogging, the early stages of Facebook and Twitter, and before Instagram. I’ve gotten the chance to see it evolve.

ONE37pm: What does a day in the life look like for you?

Jones: Right now we have about 25 talents signed to our roster, and they each have a team around them. This includes a day to day manager, and just an overall support system. Everyone on our roster is at different stages of their careers. For example, we have one that is starting a podcast, and another that is working on an animated series. Everyday is different and about understanding where our talent wants to go. So we’re constantly vetting brands and negotiating deals. It’s super fun!

<div class =”code”><blockquote class=”instagram-media” data-instgrm-captioned data-instgrm-permalink=”https://www.instagram.com/p/CWTrupuPcik/?utm_source=ig_embed\u0026amp;utm_campaign=loading” data-instgrm-version=”14″ style=”background:#FFF;border:0;border-radius:3px;margin: 1px;max-width:540px;min-width:326px;padding:0;width:99.375%;width:-webkit-calc(100% – 2px);width:calc(100% – 2px)”><div style=”padding:16px”> <a href=”https://www.instagram.com/p/CWTrupuPcik/?utm_source=ig_embed\u0026amp;utm_campaign=loading” style=”background:#FFFFFF;line-height:0;padding:0 0;text-align:center;text-decoration:none;width:100%” target=”_blank”> <div style=”flex-direction: row;align-items: center”> <div style=”background-color: #F4F4F4;border-radius: 50%;flex-grow: 0;height: 40px;margin-right: 14px;width: 40px”></div> <div style=”flex-direction: column;flex-grow: 1;justify-content: center”> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;margin-bottom: 6px;width: 100px”></div> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;width: 60px”></div></div></div><div style=”padding: 19% 0″></div> <div style=”height:50px;margin:0 auto 12px;width:50px”></div><div style=”padding-top: 8px”> <div style=”color:#3897f0;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:550;line-height:18px”>View this post on Instagram</div></div><div style=”padding: 12.5% 0″></div> <div style=”flex-direction: row;margin-bottom: 14px;align-items: center”><div> <div style=”background-color: #F4F4F4;border-radius: 50%;height: 12.5px;width: 12.5px”></div> <div style=”background-color: #F4F4F4;height: 12.5px;width: 12.5px;flex-grow: 0;margin-right: 14px;margin-left: 2px”></div> <div style=”background-color: #F4F4F4;border-radius: 50%;height: 12.5px;width: 12.5px”></div></div><div style=”margin-left: 8px”> <div style=”background-color: #F4F4F4;border-radius: 50%;flex-grow: 0;height: 20px;width: 20px”></div> <div style=”width: 0;height: 0;border-top: 2px solid transparent;border-left: 6px solid #f4f4f4;border-bottom: 2px solid transparent”></div></div><div style=”margin-left: auto”> <div style=”width: 0px;border-top: 8px solid #F4F4F4;border-right: 8px solid transparent”></div> <div style=”background-color: #F4F4F4;flex-grow: 0;height: 12px;width: 16px”></div> <div style=”width: 0;height: 0;border-top: 8px solid #F4F4F4;border-left: 8px solid transparent”></div></div></div> <div style=”flex-direction: column;flex-grow: 1;justify-content: center;margin-bottom: 24px”> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;margin-bottom: 6px;width: 224px”></div> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;width: 144px”></div></div></a><p style=”color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;line-height:17px;margin-bottom:0;margin-top:8px;overflow:hidden;padding:8px 0 7px;text-align:center”><a href=”https://www.instagram.com/p/CWTrupuPcik/?utm_source=ig_embed\u0026amp;utm_campaign=loading” style=”color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:normal;line-height:17px;text-decoration:none” target=”_blank”>A post shared by Outshine Talent (@outshinetalent)</a></p></div></blockquote></div>

ONE37pm: Obviously the NIL news this year has impacted so much in the realm of college athletes, and you guys just announced some huge news with the signing of Adrien Nuñez and Carson Roney. Could you talk a little more about that?

Jones: We’re really excited! It’s the beginning of a new time. I’m excited to work with athletes  who are great with social media and have fun with it. The stress of school and athletics can be a lot already, so it’s important that these athletes have good people around them. I’m a mom myself, so I’m super protective! We have a real family environment here at Outshine.

ONE37pm: What do you think the landscape of college athletics will look like NIL wise as we are already seeing athletes secure huge deals?

Jones: I think it will eventually turn into a recruiting tool. Right now schools are a bit unsure because there have been so many rules in the past, and I think there will be some ups and downs, but overtime teams and players will have tons of opportunities to open doors for more up-and-coming athletes. There’s going to be a lot of evolution in the future with helping athletes who have bigger dreams of acting, modeling, etc. The goal is to help them build their brand.

<div class =”code”><blockquote class=”instagram-media” data-instgrm-captioned data-instgrm-permalink=”https://www.instagram.com/reel/CW_bf3oAxQX/?utm_source=ig_embed\u0026amp;utm_campaign=loading” data-instgrm-version=”14″ style=”background:#FFF;border:0;border-radius:3px;margin: 1px;max-width:540px;min-width:326px;padding:0;width:99.375%;width:-webkit-calc(100% – 2px);width:calc(100% – 2px)”><div style=”padding:16px”> <a href=”https://www.instagram.com/reel/CW_bf3oAxQX/?utm_source=ig_embed\u0026amp;utm_campaign=loading” style=”background:#FFFFFF;line-height:0;padding:0 0;text-align:center;text-decoration:none;width:100%” target=”_blank”> <div style=”flex-direction: row;align-items: center”> <div style=”background-color: #F4F4F4;border-radius: 50%;flex-grow: 0;height: 40px;margin-right: 14px;width: 40px”></div> <div style=”flex-direction: column;flex-grow: 1;justify-content: center”> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;margin-bottom: 6px;width: 100px”></div> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;width: 60px”></div></div></div><div style=”padding: 19% 0″></div> <div style=”height:50px;margin:0 auto 12px;width:50px”></div><div style=”padding-top: 8px”> <div style=”color:#3897f0;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:550;line-height:18px”>View this post on Instagram</div></div><div style=”padding: 12.5% 0″></div> <div style=”flex-direction: row;margin-bottom: 14px;align-items: center”><div> <div style=”background-color: #F4F4F4;border-radius: 50%;height: 12.5px;width: 12.5px”></div> <div style=”background-color: #F4F4F4;height: 12.5px;width: 12.5px;flex-grow: 0;margin-right: 14px;margin-left: 2px”></div> <div style=”background-color: #F4F4F4;border-radius: 50%;height: 12.5px;width: 12.5px”></div></div><div style=”margin-left: 8px”> <div style=”background-color: #F4F4F4;border-radius: 50%;flex-grow: 0;height: 20px;width: 20px”></div> <div style=”width: 0;height: 0;border-top: 2px solid transparent;border-left: 6px solid #f4f4f4;border-bottom: 2px solid transparent”></div></div><div style=”margin-left: auto”> <div style=”width: 0px;border-top: 8px solid #F4F4F4;border-right: 8px solid transparent”></div> <div style=”background-color: #F4F4F4;flex-grow: 0;height: 12px;width: 16px”></div> <div style=”width: 0;height: 0;border-top: 8px solid #F4F4F4;border-left: 8px solid transparent”></div></div></div> <div style=”flex-direction: column;flex-grow: 1;justify-content: center;margin-bottom: 24px”> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;margin-bottom: 6px;width: 224px”></div> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;width: 144px”></div></div></a><p style=”color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;line-height:17px;margin-bottom:0;margin-top:8px;overflow:hidden;padding:8px 0 7px;text-align:center”><a href=”https://www.instagram.com/reel/CW_bf3oAxQX/?utm_source=ig_embed\u0026amp;utm_campaign=loading” style=”color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:normal;line-height:17px;text-decoration:none” target=”_blank”>A post shared by Outshine Talent (@outshinetalent)</a></p></div></blockquote></div>

ONE37pm: Can you walk us through Outshine’s other work, outside of NIL?

Jones: We work with talent in comedy, fashion, beauty, and plenty more. We have a lot of different niches and talent signed to those areas. We do a lot!

ONE37pm: What’s on the landscape for 2022? Anything you guys are working on right now?

Jones: It’s going to be a great year! Each of our talent has different goals, and we have podcasts, book deals, music, and animated series on the way. We are also going to be diving into the Crypto/NFT world which is something we are super excited about. It’s going to be great!

Categories
Entrepreneurs Grind

ONE37pm Speaks With Pamela Slaughter, founder of PDX People of Colors Outdoors

Today is National Hiking Day. Also known as “Take A Hike Day,” thousands of hikers and outdoor enthusiasts will be coming together to celebrate the trails that have changed their lives. We’d like to introduce Pamela Slaughter, founder of PDX People of Colors Outdoors. Founded to create a safe, inclusive space for people of color in Portland, Oregon to enjoy the outdoors together, the organization brings awareness to the environmental injustice in the outdoor African-American hiking community while also creating a safe space to pursue their hiking passions.

According to the United States Environmental Protection Agency (EPA), true environmental justice is reached when everyone has the same degree of protection from environmental and health hazards and equal access to the decision-making process to have a healthy environment in which to live, learn, and work. 

Jenna Tittelfitz
PDX People of Colors Outdoors

Focusing on these critical elements and motivated by the experiences of her grandson and nephews’ outdoor experiences, Slaughter established the PDX People of Colors Outdoors community to learn about all things about hiking, trail running, biking, and canoeing. She was also recently nominated for the first-ever Facebook Community Awards for the local category. We spoke to Slaughter about her endeavors and bringing heightened awareness to the African-American hiking communities.

ONE37pm: Great to speak with you Pamela! First, we wanted to ask you about the process of finding and developing PDX.

Slaughter: Last year (2020), I started the Facebook Community group PDX People of Color Outdoors. By then, I had already established a Meetup group called People of Color Outdoors (POCO), which I founded in 2017. I actually never felt the need to have a Facebook group, because our group was growing rapidly. But during the pandemic, the POCO community wanted to share some of the obstacles and issues they were facing in addition to COVID-19. 

Some had dealt with racism from roommates and dreaded going home. Some felt overwhelmed from teaching their children at home. A few were homeowners that felt fearful because their tenants couldn’t pay the rent. Then you had tenants that felt afraid because they couldn’t pay the rent. Some had relationships that were deteriorating. Others felt fortunate and blessed, and wanted to remain that way, and to give back. 

Even though the group members had diverse lives, they had one common thread: to spend more time outdoors. They wanted to maintain their mental health by spending more time in nature with other BIPOC outdoor enthusiasts. During the pandemic, I decided to take a step back from my real estate business in order to plan POCO’S transition from a Meetup group to a new non-profit. I found a fiscal sponsor, the Columbia Slough Watershed Council, and Advisors, Soumary Vongrassamy and Greg Wolley, and wrote a book called “Hi! My Name is Robin!”, to encourage families to learn all about birdwatching, especially home schoolers.

After I published my book, I officially started our Facebook community group, PDX People of Color Outdoors, and in 2020  POCO hosted 30 gatherings, including several virtual gatherings due to COVID safety precautions. This year, PDX People of Color Outdoors hosted 42 outings with more outings set throughout November and December!

Ashley Slaughter

ONE37pm: When did you first discover your love for the outdoors and what kind of impact has that had on you?

Slaughter: I was born and raised in Oregon, which is an incredibly beautiful state. I can’t remember not loving nature since Ive been surrounded by it my whole life but I really grew an appreciation for nature when I visited family in Chicago when I was 10 years old. I found all of the cement, tall buildings, and the lack of forest and trees depressing. Once I returned home, I realized my love and need for nature. I made an effort to connect on a deeper level by signing up for 4-H and Girl Scouts. I’ve been sharing nature with others ever since!

ONE37pm:  What does a day in the life look like for somebody who is actively involved in the outdoor life be it hiking, trail running, canoeing, etc.

Slaughter: I don’t know a lot of athletic outdoorsy people, which is ironic. I’m active, but I work all day like most people. I get my outdoor time in small bites. I pack my lunch, eat in my office, then drive to a favorite natural area 10 minutes away, and walk the loop there , then drive back to work within the hour. When people want to go out for brunch or lunch on the weekend, I’ll sometimes suggest a walk instead. I’m very spontaneous, and will pull over and explore a trail if I have time while I’m driving. In a nutshell, I grab lots of little opportunities to enjoy the outdoors, in addition to going to group events such as the ones offered by People of Color Outdoors.

Pamela Slaughter
PDX People of Color Outdoors

ONE37pm: According to the EPA, true environmental justice is reached when everyone has a healthy environment and the same level of environmental protection. How is People of Color Outdoors working to eliminate racism and discrimination in the outdoors?  

Slaughter: Black ball players, golfers, swimmers, gymnasts, tennis players, have all survived hostility and obstacles from racism. The color barrier was broken and years later, it’s not shocking to see BIPOC professional athletes. People of Color Outdoors is getting BIPOC outdoors into natural spaces on a regular basis. Four years ago we would be stared at when we explored certain trails. I have deliberately repeated our outings frequently. Now no one looks at us twice when we visit those same places, four years later, because it’s normal for us to be there. The very act of going into a space repeatedly is helping.

ONE37pm: Where do you hope to see People of Color Outdoors five years from now?

Slaughter: We would love to acquire our own wooded acreage by then, so that we can train our leaders, teach outdoor skills, host outdoor events, camp, and meet. Ultimately, we will have our own retreat center that will be open to the public.

ONE37pm: People of Color Outdoors has a very close-knit community. What do you guys do for fun and fellowship?

Slaughter: Some of our favorite outings take place when we rent a camp for the day and have the entire day to enjoy each other’s company, good food and nature!

Categories
Entrepreneurs Grind

BEYOND THE STREETS and NTWRK Partner For Their 2021 Event

BEYOND THE STREETS prides itself on being a celebration of society’s most creative misfits. Focusing on talent who’s impacts are undeniable but often overlooked, the iconic company is gearing up for their official BEYOND THE STREETS fair that will be hosted exclusively by NTWRK on December 1st and December 2nd. The second iteration of the fair will be directed by renowned artist Cleon Peterson, and will feature an unprecedented number of artists debuting new work — including paintings, sculptures, limited-edition prints, skate decks, drawings, and more.

The event will also launch exclusive products  across fine art, collectibles, apparel, and home goods, and offer unique content experiences from around the world throughout the event.

<div class =”code”><blockquote class=”instagram-media” data-instgrm-captioned data-instgrm-permalink=”https://www.instagram.com/reel/CWLvkMtM_oC/?utm_source=ig_embed\u0026amp;utm_campaign=loading” data-instgrm-version=”14″ style=”background:#FFF;border:0;border-radius:3px;margin: 1px;max-width:540px;min-width:326px;padding:0;width:99.375%;width:-webkit-calc(100% – 2px);width:calc(100% – 2px)”><div style=”padding:16px”> <a href=”https://www.instagram.com/reel/CWLvkMtM_oC/?utm_source=ig_embed\u0026amp;utm_campaign=loading” style=”background:#FFFFFF;line-height:0;padding:0 0;text-align:center;text-decoration:none;width:100%” target=”_blank”> <div style=”flex-direction: row;align-items: center”> <div style=”background-color: #F4F4F4;border-radius: 50%;flex-grow: 0;height: 40px;margin-right: 14px;width: 40px”></div> <div style=”flex-direction: column;flex-grow: 1;justify-content: center”> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;margin-bottom: 6px;width: 100px”></div> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;width: 60px”></div></div></div><div style=”padding: 19% 0″></div> <div style=”height:50px;margin:0 auto 12px;width:50px”></div><div style=”padding-top: 8px”> <div style=”color:#3897f0;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:550;line-height:18px”>View this post on Instagram</div></div><div style=”padding: 12.5% 0″></div> <div style=”flex-direction: row;margin-bottom: 14px;align-items: center”><div> <div style=”background-color: #F4F4F4;border-radius: 50%;height: 12.5px;width: 12.5px”></div> <div style=”background-color: #F4F4F4;height: 12.5px;width: 12.5px;flex-grow: 0;margin-right: 14px;margin-left: 2px”></div> <div style=”background-color: #F4F4F4;border-radius: 50%;height: 12.5px;width: 12.5px”></div></div><div style=”margin-left: 8px”> <div style=”background-color: #F4F4F4;border-radius: 50%;flex-grow: 0;height: 20px;width: 20px”></div> <div style=”width: 0;height: 0;border-top: 2px solid transparent;border-left: 6px solid #f4f4f4;border-bottom: 2px solid transparent”></div></div><div style=”margin-left: auto”> <div style=”width: 0px;border-top: 8px solid #F4F4F4;border-right: 8px solid transparent”></div> <div style=”background-color: #F4F4F4;flex-grow: 0;height: 12px;width: 16px”></div> <div style=”width: 0;height: 0;border-top: 8px solid #F4F4F4;border-left: 8px solid transparent”></div></div></div> <div style=”flex-direction: column;flex-grow: 1;justify-content: center;margin-bottom: 24px”> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;margin-bottom: 6px;width: 224px”></div> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;width: 144px”></div></div></a><p style=”color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;line-height:17px;margin-bottom:0;margin-top:8px;overflow:hidden;padding:8px 0 7px;text-align:center”><a href=”https://www.instagram.com/reel/CWLvkMtM_oC/?utm_source=ig_embed\u0026amp;utm_campaign=loading” style=”color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:normal;line-height:17px;text-decoration:none” target=”_blank”>A post shared by BEYOND THE STREETS (@beyondthestreetsart)</a></p></div></blockquote></div>

We spoke with BEYOND THE STREETS founder Roger Gastman to get a behind the scenes look at what they are putting together this year, while also diving into the world of virtual shopping, the current and future landscape of street art and graffiti, and the future of BEYOND THE STREETS.

ONE37pm: Congratulations on the launch of BEYOND THE STREETS. How has it been putting together this event thus far?

Gastman: Putting it together this year was an entirely different beast. It was a whole new challenge because last year’s festival came during a time where everybody was locked in. Now we are in a time where everybody is slowly starting to get back out there, and it’s been such a positive experience. There were so many days where we were bored, and ended with us creating great content. A lot of great video content as well. We were really thinking from the perspective of everything getting back to normal in the world.

ONE37pm:  Can you give a quick rundown of the event and NTWRK in general for those being introduced for the first time.

Gastman: BEYOND THE STREETS is the ultimate art show. It’s been a passion of mine since I was kid, and now we are really seeing that everything has exploded in the digital art world. We have 100 of the greatest artists in the world, and over 100,000 people have come knocking on our door. BEYOND THE STREETS is a pop museum of some of the world’s most exciting art, and it’s a place for people to collect limited edition one-of-a-kind-pieces.

<div class =”code”><blockquote class=”instagram-media” data-instgrm-captioned data-instgrm-permalink=”https://www.instagram.com/tv/CV8MfLIppiM/?utm_source=ig_embed\u0026amp;utm_campaign=loading” data-instgrm-version=”14″ style=”background:#FFF;border:0;border-radius:3px;margin: 1px;max-width:540px;min-width:326px;padding:0;width:99.375%;width:-webkit-calc(100% – 2px);width:calc(100% – 2px)”><div style=”padding:16px”> <a href=”https://www.instagram.com/tv/CV8MfLIppiM/?utm_source=ig_embed\u0026amp;utm_campaign=loading” style=”background:#FFFFFF;line-height:0;padding:0 0;text-align:center;text-decoration:none;width:100%” target=”_blank”> <div style=”flex-direction: row;align-items: center”> <div style=”background-color: #F4F4F4;border-radius: 50%;flex-grow: 0;height: 40px;margin-right: 14px;width: 40px”></div> <div style=”flex-direction: column;flex-grow: 1;justify-content: center”> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;margin-bottom: 6px;width: 100px”></div> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;width: 60px”></div></div></div><div style=”padding: 19% 0″></div> <div style=”height:50px;margin:0 auto 12px;width:50px”></div><div style=”padding-top: 8px”> <div style=”color:#3897f0;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:550;line-height:18px”>View this post on Instagram</div></div><div style=”padding: 12.5% 0″></div> <div style=”flex-direction: row;margin-bottom: 14px;align-items: center”><div> <div style=”background-color: #F4F4F4;border-radius: 50%;height: 12.5px;width: 12.5px”></div> <div style=”background-color: #F4F4F4;height: 12.5px;width: 12.5px;flex-grow: 0;margin-right: 14px;margin-left: 2px”></div> <div style=”background-color: #F4F4F4;border-radius: 50%;height: 12.5px;width: 12.5px”></div></div><div style=”margin-left: 8px”> <div style=”background-color: #F4F4F4;border-radius: 50%;flex-grow: 0;height: 20px;width: 20px”></div> <div style=”width: 0;height: 0;border-top: 2px solid transparent;border-left: 6px solid #f4f4f4;border-bottom: 2px solid transparent”></div></div><div style=”margin-left: auto”> <div style=”width: 0px;border-top: 8px solid #F4F4F4;border-right: 8px solid transparent”></div> <div style=”background-color: #F4F4F4;flex-grow: 0;height: 12px;width: 16px”></div> <div style=”width: 0;height: 0;border-top: 8px solid #F4F4F4;border-left: 8px solid transparent”></div></div></div> <div style=”flex-direction: column;flex-grow: 1;justify-content: center;margin-bottom: 24px”> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;margin-bottom: 6px;width: 224px”></div> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;width: 144px”></div></div></a><p style=”color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;line-height:17px;margin-bottom:0;margin-top:8px;overflow:hidden;padding:8px 0 7px;text-align:center”><a href=”https://www.instagram.com/tv/CV8MfLIppiM/?utm_source=ig_embed\u0026amp;utm_campaign=loading” style=”color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:normal;line-height:17px;text-decoration:none” target=”_blank”>A post shared by BEYOND THE STREETS (@beyondthestreetsart)</a></p></div></blockquote></div>

ONE37pm: Some of the topics being discussed are: Art in the Age of Virtual Shopping, The Landscape of Street Art, and the Future of BEYOND THE STREETS. Anything else we can expect?

Gastman: A Lot of surprises and conversations. We are going to be covering and talking about everything!

ONE37pm:  Renowned artist Cleon Peterson will be directing. How has it been working with him?

Gastman: He’s great! Cleon is not a graffiti/street artist and he is incredible. He’s an artist inspired by magical paintings, who focuses a lot on simplicity. He’s great to work with. Sometimes he’ll be on a call and won’t say anything, and then he’ll pop in with something out of nowhere to show that he was listening to every word the whole time. He inspires a lot of fresh ideas.

ONE37pm: Anything else you want the world to know about BEYOND THE STREETS?

Gastman: It’s going to be a complete new experience in terms of our content. We’ll have our holiday shopping, and our artwork will be accessible for many to see without necessarily having to go into a gallery. We’re excited to be partnered with NTWRK because they give us the technology and opportunity to showcase artists.

We really have a diverse range of people, and our formula is very fast-paced. There will be a new episode every ten to 15 minutes where a new product will become available to purchase, and like we said before, we always have new content continuously rolling out. Each episode will be able to reach somebody with many different curation changes. We work with many different types of artists because we really aim to tell strong and different stories.

There’s also another exciting announcement in store, as it was announced today that J Balvin will serve as the emcee for the event. 

BEYOND THE STREETS will take place on NTWRK December 1st and December 2nd. 

Categories
Entrepreneurs Grind

How eBay and Sneaker Con Are Elevating The Sneaker Community

The 2021 Sneaker Con trail continues to blaze, this time with a weekend stop in the city of Atlanta where hundreds of sneakerheads gathered to buy, sell, and connect with fellow sneaker lovers who share the same passion. ONE37pm attended the event for the first time this year, and met with eBay’s General Manager of Sneakers, Garry Thaniel to discuss the over $21B retail sneaker market, the $2B resale sneaker market, and what makes eBay the number one marketplace for sneaker reselling – including eBay’s Authenticity Guarantee and zero seller fees. 

eBay

With eBay recently reaching over one million items authenticated, the sneaker category continues to explode on the platform with an average of 1.64M sneaker listings each day. Last year eBay sold a total of 7.69 million sneakers in North America with an average of 15 pairs of sneakers bought every minute on eBay, while also boasting their fastest-growing – yet frequently under-served community of female sneaker collectors and enthusiasts in an estimated $80 billion market.

The women’s sneaker category is another fast-growing area on eBay growing more than 80% through the course of 2020, and sales of men’s sneakers bought by female shoppers doubled over that same period.

We spoke with Thaniel more about the continued sneaker growth on eBay, and what we can expect in this final quarter of 2021 and the beginning of 2022.

eBay

ONE37pm: What’s it like being here in Atlanta for Sneaker Con?

Thaniel: It’s great being here! I love Atlanta, and there’s a lot in the sneaker culture that is blowing up from here. ATL is definitely an influential place, and eBay is here partnering with Sneaker Con. We’ve been at the forefront and the OGs to some extent when it comes to the resell market online specifically. This is a great opportunity for us to also show people what we are doing in terms of the authenticity booth we have, and we just hit a milestone of authenticating one million pairs of sneakers which is amazing.

We’re also not charging any fees right now for people to sell on eBay. On average we save people roughly $17 to $20 million dollars in authentication fees. We want to get exposure and show people what we are doing!

ONE37pm: You guys aren’t new to this as people have been buying and selling sneakers on eBay since the very beginning. Can you talk a bit about that evolution?

Thaniel: We’re always trying to make sure that we evolve to meet the market’s expectations. When we first started, authentication wasn’t table stakes and now it is. How the marketplace is going gets us excited in the eBay community. We’re aiming to make eBay the most inclusive sneaker community out there including the older people like myself who bought their first limited edition sneakers on eBay.

Whether you are like me and want to search and find the most rare thing or just a person that wants to look fresh. I’m the kind of person who will go down a rabbit hole of searching for what I want. Ultimately it’s our goal to make the sneaker community as welcoming as possible.

ONE37pm: Is there a specific sneaker you’ve seen in 2021 that’s popping off?

Thaniel: The Travis Scott shoes, Fragment, and Dunks have been huge for us this year. Dunks are up over 300 percent, and then of course the Jordans. Yeezys are up significantly on our platform as well, but then we also have some stuff that you wouldn’t expect. Donovan Mitchell’s adidas D.O.N. is up over 100 percent for us in sales. Kawhi Leonard’s sneaker releases are up over 400 percent.

<div class =”code”><blockquote class=”instagram-media” data-instgrm-captioned data-instgrm-permalink=”https://www.instagram.com/p/CU5NNB9rY_L/?utm_source=ig_embed\u0026amp;utm_campaign=loading” data-instgrm-version=”14″ style=”background:#FFF;border:0;border-radius:3px;margin: 1px;max-width:540px;min-width:326px;padding:0;width:99.375%;width:-webkit-calc(100% – 2px);width:calc(100% – 2px)”><div style=”padding:16px”> <a href=”https://www.instagram.com/p/CU5NNB9rY_L/?utm_source=ig_embed\u0026amp;utm_campaign=loading” style=”background:#FFFFFF;line-height:0;padding:0 0;text-align:center;text-decoration:none;width:100%” target=”_blank”> <div style=”flex-direction: row;align-items: center”> <div style=”background-color: #F4F4F4;border-radius: 50%;flex-grow: 0;height: 40px;margin-right: 14px;width: 40px”></div> <div style=”flex-direction: column;flex-grow: 1;justify-content: center”> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;margin-bottom: 6px;width: 100px”></div> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;width: 60px”></div></div></div><div style=”padding: 19% 0″></div> <div style=”height:50px;margin:0 auto 12px;width:50px”></div><div style=”padding-top: 8px”> <div style=”color:#3897f0;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:550;line-height:18px”>View this post on Instagram</div></div><div style=”padding: 12.5% 0″></div> <div style=”flex-direction: row;margin-bottom: 14px;align-items: center”><div> <div style=”background-color: #F4F4F4;border-radius: 50%;height: 12.5px;width: 12.5px”></div> <div style=”background-color: #F4F4F4;height: 12.5px;width: 12.5px;flex-grow: 0;margin-right: 14px;margin-left: 2px”></div> <div style=”background-color: #F4F4F4;border-radius: 50%;height: 12.5px;width: 12.5px”></div></div><div style=”margin-left: 8px”> <div style=”background-color: #F4F4F4;border-radius: 50%;flex-grow: 0;height: 20px;width: 20px”></div> <div style=”width: 0;height: 0;border-top: 2px solid transparent;border-left: 6px solid #f4f4f4;border-bottom: 2px solid transparent”></div></div><div style=”margin-left: auto”> <div style=”width: 0px;border-top: 8px solid #F4F4F4;border-right: 8px solid transparent”></div> <div style=”background-color: #F4F4F4;flex-grow: 0;height: 12px;width: 16px”></div> <div style=”width: 0;height: 0;border-top: 8px solid #F4F4F4;border-left: 8px solid transparent”></div></div></div> <div style=”flex-direction: column;flex-grow: 1;justify-content: center;margin-bottom: 24px”> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;margin-bottom: 6px;width: 224px”></div> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;width: 144px”></div></div></a><p style=”color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;line-height:17px;margin-bottom:0;margin-top:8px;overflow:hidden;padding:8px 0 7px;text-align:center”><a href=”https://www.instagram.com/p/CU5NNB9rY_L/?utm_source=ig_embed\u0026amp;utm_campaign=loading” style=”color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:normal;line-height:17px;text-decoration:none” target=”_blank”>A post shared by eBay Sneakers (@ebaysneakers)</a></p></div></blockquote></div>

ONE37pm: Could you give us a little more insight into the authentication process?

Thaniel: We have partnered with Sneaker Con to authenticate every pair of shoes that’s over $100. We have a process where they look at everything on the shoe in terms of the stitching, labeling, smell, etc., but they will also look at smaller things like the box, the picture on the box, and the paper in the box.

For many people sneakers are investment pieces that are an alternative stream of income, and with anything you are investing in, you want to make sure you have the real deal. Sneaker Con has an amazing team, and this process gives us the trust of sellers using the platform while obviously gaining the buyers confidence as well. 

ONE37pm: What makes eBay the best?

Thaniel: For me eBay is the best for two reasons. First because we have anything that you are looking for across our platform. There’s a lot of gems that you can find here that range from brand new to pre-owned rare gems. The other reason is our place in the community. As I said before, we want to make sure everybody feels welcome in our community. This was the first place I found my most expensive pair of sneakers.

When I was in college around 2001 and 2002, I wanted a pair of the Tim Duncan Foamposite Max shoes from 1998. I didn’t have the money to buy them when they came out, but in 2002 I did. I found them on eBay and to this day they are in my closet. When I wear them people pause. That’s why we are the best because we have a platform to allow people to tell their stories. Most sneakerheads will tell you that they got their start on eBay.

ONE37pm: We’re heading into the holidays and the first quarter of 2022. What can we expect?

Thaniel: I think we’ll continue to see sneakers being one of the top sneaker items. Our business has seen triple digit growth. I’ve been in touch with many of the sellers in our buying community when it comes to items people are most excited about, and I think you will still see people buying a lot of the items they’ve always wanted like Travis Scott, New Balance, Dunks, etc. As much as new releases will be super important, so will the things people have been watching for a while that they are finally going to pull the trigger on. We are already excited about 2022, and many of the things that we are working on right now on eBay to better serve our customers.

Be sure to follow eBay on Instagram and Twitter for more exciting updates.

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Entrepreneurs Grind

A Look At Tom Brady’s TB12 Brand With Co-Founder Alex Guerrero

The key to longevity as an athlete is health and consistency. At 44-years-old, Tom Brady has been able to have one of the longest and most successful careers in the history of professional sports, and as Brady begins this NFL season with yet another Super Bowl win under his belt, people are once again asking how he does it. If you want the answers on how he does it, look no further than TB12, the health and wellness brand he co-founded with longtime body coach Alex Guerrero in 2013. With the season back in full swing, we spoke with Guerrero about TB12, the importance of athletes caring for and maintaining their bodies, and how you can live a pain-free life. 

TB12

ONE37pm: You and Tom Brady launched TB12 in 2013. What was that process like then, and how has the company evolved since?

Guerrero: When I first started working with Tom, he couldn’t toss a ball without feeling pain. I worked with him using what would later be coined as muscle pliability, and he noticed a difference within two days of receiving his treatment. From there, our friendship and partnership began. I remember one day in 2012, we were sitting in Tom’s living room during a break in their offseason training and we reflected on the impact our work together had made on his ability to improve his performance.

I asked myself: If what we’re doing works for you, why wouldn’t it work for everyone? And so, the TB12 brand was born. TB12 is really a holistic approach to optimize pain management, performance, and recovery, with a focus on nutrition, hydration, and movement – and it can be applied to anyone. We are hoping to change the game for health and wellness globally and help people live their lives to the fullest and do what they love for as long as possible.

TB12 has a large and growing web presence, including virtual workout sessions.

The eCommerce store sells everything from pliability and performance equipment to the highest-quality nutritional supplements on the market.

ONE37pm:  These last few years one of the biggest questions in regards to Brady is how he has been able to achieve this type of longevity and stay in such great shape. Can you give us more insight into his overall process?

Guerrero: To perform your best is to perform pain-free. Tom and I work on several things to prevent overload to elbows and shoulders and maintaining mobility and strength through his hips and spine.  But the constant through it all was the hard work and determination that propelled Tom personally.  There are many ways to stay healthy, but one key part of longevity is muscle pliability.  For applying some of the practices of pliability that Tom works on,  you can roll out your muscles pre-and post-workout.

TB12

One of the best ways to experience deep-tissue manipulation is with a TB12 Body Coach whose process is modeled after my work with Tom. If you don’t have access to a Body Coach, you can perform pliability work at home using devices like the TB12 Vibrating Pliability Roller, our Vibrating Pliability Sphere, or our Vibrating Mini Sphere. The second way to get pliable is to pursue a lifestyle that minimizes inflammation, which comes from a balanced approach to nutrition and an emphasis on proper hydration. A lifestyle that supports your pliability also has to include a good amount of sleep, which helps your brain to recover and develop. The result of pliability is that you recover faster, play better, and spend less time on the sidelines.

ONE37pm: Some of the core elements of TB12 are pliability, hydration, and living a pain-free life. A lot of our readers are young athletes that want to have long careers and just be healthy in general. Can you expand upon those concepts?

Guerrero: TB12 is centered around a holistic methodology for your overall health and athletic performance with personalized services from Body Coaches mirroring my approach to training Tom. TB12 integrates revolutionary concepts in deep-force muscle pliability work, hydration, nutrition, movement, and mental fitness. With a focus on performance and recovery, we help people do what they love better and for longer. Through this work, it is our mission to empower people to live pain-free and perform their best. 

Some of the key differentiators of the TB12 Method are the emphasis on pliability and recovery as a whole:  

At TB12, we believe everything begins with pliability, which is the daily lengthening and softening of muscles to promote recovery and help protect from injury. 

Core pillars of the TB12 Method include pliability, hydration, mental fitness, movement, and nutrition. We also believe that the recovery process is multi-faceted – it includes rest, hydration, diet, and pre and post-workout pliability. 

Overall, the body and brain need re-centering, rest, and recovery in order to perform their best 

<div class =”code”><blockquote class=”instagram-media” data-instgrm-captioned data-instgrm-permalink=”https://www.instagram.com/p/CUAiBeoLtDH/?utm_source=ig_embed\u0026amp;utm_campaign=loading” data-instgrm-version=”13″ style=”background:#FFF;border:0;border-radius:3px;margin: 1px;max-width:540px;min-width:326px;padding:0;width:99.375%;width:-webkit-calc(100% – 2px);width:calc(100% – 2px)”><div style=”padding:16px”> <a href=”https://www.instagram.com/p/CUAiBeoLtDH/?utm_source=ig_embed\u0026amp;utm_campaign=loading” style=”background:#FFFFFF;line-height:0;padding:0 0;text-align:center;text-decoration:none;width:100%” target=”_blank”> <div style=”flex-direction: row;align-items: center”> <div style=”background-color: #F4F4F4;border-radius: 50%;flex-grow: 0;height: 40px;margin-right: 14px;width: 40px”></div> <div style=”flex-direction: column;flex-grow: 1;justify-content: center”> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;margin-bottom: 6px;width: 100px”></div> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;width: 60px”></div></div></div><div style=”padding: 19% 0″></div> <div style=”height:50px;margin:0 auto 12px;width:50px”></div><div style=”padding-top: 8px”> <div style=”color:#3897f0;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:550;line-height:18px”> View this post on Instagram</div></div><div style=”padding: 12.5% 0″></div> <div style=”flex-direction: row;margin-bottom: 14px;align-items: center”><div> <div style=”background-color: #F4F4F4;border-radius: 50%;height: 12.5px;width: 12.5px”></div> <div style=”background-color: #F4F4F4;height: 12.5px;width: 12.5px;flex-grow: 0;margin-right: 14px;margin-left: 2px”></div> <div style=”background-color: #F4F4F4;border-radius: 50%;height: 12.5px;width: 12.5px”></div></div><div style=”margin-left: 8px”> <div style=”background-color: #F4F4F4;border-radius: 50%;flex-grow: 0;height: 20px;width: 20px”></div> <div style=”width: 0;height: 0;border-top: 2px solid transparent;border-left: 6px solid #f4f4f4;border-bottom: 2px solid transparent”></div></div><div style=”margin-left: auto”> <div style=”width: 0px;border-top: 8px solid #F4F4F4;border-right: 8px solid transparent”></div> <div style=”background-color: #F4F4F4;flex-grow: 0;height: 12px;width: 16px”></div> <div style=”width: 0;height: 0;border-top: 8px solid #F4F4F4;border-left: 8px solid transparent”></div></div></div> <div style=”flex-direction: column;flex-grow: 1;justify-content: center;margin-bottom: 24px”> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;margin-bottom: 6px;width: 224px”></div> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;width: 144px”></div></div></a><p style=”color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;line-height:17px;margin-bottom:0;margin-top:8px;overflow:hidden;padding:8px 0 7px;text-align:center”><a href=”https://www.instagram.com/p/CUAiBeoLtDH/?utm_source=ig_embed\u0026amp;utm_campaign=loading” style=”color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:normal;line-height:17px;text-decoration:none” target=”_blank”>A post shared by TB12 (@tb12sports)</a></p></div></blockquote></div>

ONE37pm: Last but not least, is there anything else that TB12 has in store for the rest of 2021. Obviously, the season is back in action which is exciting.

Guerrero: In addition to our Tampa, Boston, and Foxborough locations, TB12 has major growth plans that include expansion into markets such as NY, LA, and Florida. Our vision is to become the world’s most trusted authority on health and wellness.

You can continue to keep up with TB12 on both Instagram and Twitter.

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Entrepreneurs Grind

Here’s How Lil Uzi’s Net Worth Has Skyrocketed in Recent Years

Lil Uzi Vert aka Uzi is one of the most popular rappers and songwriters in the world. In the process of rising to fame, he has also been able to achieve a growing net worth through his hit records and popularity. While it takes time to build an empire, Uzi is already off to a fast start with an estimated net worth of $25 million. Now you may be wondering how he has been able to hit the 25 million mark in just a few short years, so we’re going to break it down for you right now.

Early Beginnings
Getty Images
Lil Uzi

The 27-year-olds journey began in Philadelphia where he grew up inspired by the rappers and artists of the late 1990s and early 2000s. During that time period, he began dabbling into his own musical skills when he started rapping in high school. According to Wikipedia, Uzi began rapping with different music groups such as his group Steakhouse and released his first EP Purple Thoughtz Vol. 1 in 2014. The project captured the attention of music industry executives, and the rapper released his follow-up mixtape The Real Uzi later that same year, eventually signing a record deal with Atlantic Records.

Career Success
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Lil Uzi

Uzi began building even more steam in 2015 setting himself up for his 2016 breakthrough where he was a part of XXL’s 2016 Class. Each new release was more successful than the previous and thus resulted in the artist earning more with each new project. Uzi also began working with some of the music industry’s most elite artists like Migos, Gucci Mane, and Playboi Carti while also elevating his presence in the touring scene. Similar to the way most major athletes make more from their endorsement deals than their actual playing contracts, musicians tend to earn more from live performances and tours as opposed to their albums/EPs.

In 2017, Uzi landed a gig performing on the European leg of The Weeknd’s Legend of the Fall Tour, and began piling on the hits with his feature on “Woke Up Like This,” and the August 2017 release of Luv Is Rage 2 which paved for his April 2019 signing with Roc Nation. 

2019-2020
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Lil Uzi

Uzi has spent the last couple of years continuing to build his catalog with a steady stream of releases. Unfortunately, the pandemic has halted/delayed a lot of performing opportunities for entertainers, which means they haven’t been able to get out on the road as much. Uzi spent the majority of 2021 releasing the anticipated deluxe addition to Eternal Awake, which added fourteen tracks to the original and included major features from Future, Lil Durk, Gunna, and more. The album was number one with 400 million streams during the first part of the pandemic, making it the largest streaming count since Lil Wayne’s Tha Carter 4

2020- Present
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Lil Uzi

So what’s in store for Lil Uzi in the future? The only thing we know right now is that he’s currently in the studio working on new projects. According to Wikipedia, Uzi is recording an album called Forever Young, and has plans to release a follow-up to 2017’s Luv Is Rage 2. At the moment there are no confirmed concert dates in the works, but we imagine that Uzi is probably waiting it out to see what the landscape will look like in terms of this ongoing pandemic and how safe live performances will be. That said, a lot of artists have returned to the performing scene, so it’s possible that we can see Uzi back on stage once he releases again. 

Lil Uzi’s career and net worth is continuously growing, and it will be interesting to see what other major moves he makes in the years to come.

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Entrepreneurs Grind

Why Diverse Creators Are Choosing NTWRK

If you are involved in the world of content, entertainment, and e-commerce, then at some point you have probably seen something from NTWRK pop up in your social media scrolling. The North American premier live stream platform has become the go-to incubator for diverse, world-class creators, catering to the growing digital-native consumer market while also partnering with multicultural creatives and brands to amplify both their stories and products. NTWRK focuses on a target audience of Gen Z and Millennial consumers actively zooming in on partnerships that allow them to grow as creators while bringing in revenue.

NTWRK
NTWRK

Simply put—NTWRK is a creators’ dream regardless of which level you’re currently at in your journey. The company has already achieved several monumental milestones, including being named one of Fast Company’s Most Innovative Companies and Ad Age’s Hottest Brands, and is only getting started. NTWRK continues to partner with a wide range of diverse collaborators, including Bad Bunny, Sophia Chang, and J Balvin.

Recently coming off their latest partnership with DJ turned jeweler Ben Baller for an exclusive MTV chain, the company has big plans for the remainder of 2021. We spoke with NTWRK’s CMO Jason Brown on why creators, specifically those of color, are choosing the company as their e-commerce platform of choice.

ONE37pm: How did the concept of NTWRK come to fruition?

Brown: Actually, the funny thing is I’ve personally only been here for 60 days, but I’ve been on the outside looking in for a while because I’ve had a close relationship with the CEO Aaron Levant dating back to the early days of their comic book store on the Hollywood Strip when I was the head of marketing at Foot Locker. So I’ve always been on the outside looking in.

NTWRK
NTWRK CMO Jason Brown

ONE37pm: How do you feel your previous career experiences have helped your new role at NTWRK?

Brown: All of my career experiences have helped in a number of ways, as well as the life that I’ve been living since I was five years old. I’ve always been enamored with culture, sports, music, and entertainment, even before I officially entered corporate America. So this is like everything coming together along with tapping into my life experiences.

ONE37pm: NTWRK has received numerous accolades already. What do you feel has contributed to that quick growth?

Brown: A couple of things. First, I would say it’s the vision of our CEO Aaron Levant, who understands the white space in the culture. Then it’s all of the people that work at NTWRK, which is over 100. One hundred employees might sound like a lot of people, but their execution and team effort is needed and have helped with our growth.

NTWRK
NTWRK’ Diverse Creators

ONE37pm: You guys have done a lot of partnerships with world-class multicultural creators to tell their stories and showcase their products. How has that been?

Brown: Many of us here at NTWRK have similar lifestyles to these creators in terms of our passion, and some of us had previous existing relationships with these same creators before coming here. NTWRK is one of the most curated platforms in the world. People see what we’re doing and want to join us, for example—our Ben Baller partnership. We knew Ben Baller before becoming a jeweler. He was previously a DJ and lived the cultural lifestyle in a very different way than what he does today. It was definitely a full-circle moment! 

<div class =”code”><blockquote class=”instagram-media” data-instgrm-captioned data-instgrm-permalink=”https://www.instagram.com/p/CT20o4ClhRX/?utm_source=ig_embed\u0026amp;utm_campaign=loading” data-instgrm-version=”13″ style=”background:#FFF;border:0;border-radius:3px;margin: 1px;max-width:540px;min-width:326px;padding:0;width:99.375%;width:-webkit-calc(100% – 2px);width:calc(100% – 2px)”><div style=”padding:16px”> <a href=”https://www.instagram.com/p/CT20o4ClhRX/?utm_source=ig_embed\u0026amp;utm_campaign=loading” style=”background:#FFFFFF;line-height:0;padding:0 0;text-align:center;text-decoration:none;width:100%” target=”_blank”> <div style=”flex-direction: row;align-items: center”> <div style=”background-color: #F4F4F4;border-radius: 50%;flex-grow: 0;height: 40px;margin-right: 14px;width: 40px”></div> <div style=”flex-direction: column;flex-grow: 1;justify-content: center”> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;margin-bottom: 6px;width: 100px”></div> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;width: 60px”></div></div></div><div style=”padding: 19% 0″></div> <div style=”height:50px;margin:0 auto 12px;width:50px”></div><div style=”padding-top: 8px”> <div style=”color:#3897f0;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:550;line-height:18px”> View this post on Instagram</div></div><div style=”padding: 12.5% 0″></div> <div style=”flex-direction: row;margin-bottom: 14px;align-items: center”><div> <div style=”background-color: #F4F4F4;border-radius: 50%;height: 12.5px;width: 12.5px”></div> <div style=”background-color: #F4F4F4;height: 12.5px;width: 12.5px;flex-grow: 0;margin-right: 14px;margin-left: 2px”></div> <div style=”background-color: #F4F4F4;border-radius: 50%;height: 12.5px;width: 12.5px”></div></div><div style=”margin-left: 8px”> <div style=”background-color: #F4F4F4;border-radius: 50%;flex-grow: 0;height: 20px;width: 20px”></div> <div style=”width: 0;height: 0;border-top: 2px solid transparent;border-left: 6px solid #f4f4f4;border-bottom: 2px solid transparent”></div></div><div style=”margin-left: auto”> <div style=”width: 0px;border-top: 8px solid #F4F4F4;border-right: 8px solid transparent”></div> <div style=”background-color: #F4F4F4;flex-grow: 0;height: 12px;width: 16px”></div> <div style=”width: 0;height: 0;border-top: 8px solid #F4F4F4;border-left: 8px solid transparent”></div></div></div> <div style=”flex-direction: column;flex-grow: 1;justify-content: center;margin-bottom: 24px”> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;margin-bottom: 6px;width: 224px”></div> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;width: 144px”></div></div></a><p style=”color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;line-height:17px;margin-bottom:0;margin-top:8px;overflow:hidden;padding:8px 0 7px;text-align:center”><a href=”https://www.instagram.com/p/CT20o4ClhRX/?utm_source=ig_embed\u0026amp;utm_campaign=loading” style=”color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:normal;line-height:17px;text-decoration:none” target=”_blank”>A post shared by NTWRK (@ntwrk)</a></p></div></blockquote></div>

Other creators who have been able to utilize NTWRK’s far-reaching platform include:

**A first-generation Guatemalan born and raised in California, Joshua Vides is a graphic artist known for transforming everyday objects and occupiable space through sleek, hand-drawn illustrations. Vides has previously partnered with Fendi, Harrod’s, and Converse. 

**Afro-Mexican artist, Cristina Martinez finds beauty in the unexpected. Martinez’s work is an amalgamation of her love for both creating on a canvas and at a sewing machine.

**Dexter the Creator is an American artist of Mexican & Jewish descent who communicates his messages through the medium of footwear. At 21, Dexter began creating his now-signature bespoke sneaker pieces, composed of high-quality exotic materials sourced from around the globe.

**Sophia Chang is a pioneering Taiwanese American entrepreneur who, in less than a decade, managed to champion a name for herself in the art, design, and streetwear community worldwide. Chang has collaborated with a-list names such as Samsung, Nike, Apple, and HBO.

**Korean-American Ben Baller comes from a family with 35 years of jewelry-making history. The self-proclaimed “best jeweler in the world” has a clientele that includes Mariah Carey, The Weeknd, Kanye West, and even Michael Jackson. 

**Bad Bunny, the chart-topping Puerto Rican singer, rapper, and producer based in San Juan is a dominant voice in Latin trap and a general trendsetter for música Urbana. The multi-faceted artist has graced the cover of Rolling Stone, won a Latin Grammy, and received Variety’s Achievement in International Music Award in 2020. 

**Award-winning Colombian Urbano singer J Balvin is a chart-topping recording artist whose polished urban singles and multi-platinum-selling albums have made him a top-tier Latin pop crossover act. 

**Jeff Staple (born Jeffrey Ng) is a creative visionary with work encompassing graphic design, fashion design, footwear design, and brand marketing. He is the founder of the streetwear brand STAPLE, the creative agency REED ART DEPARTMENT, and the creator of the infamous NIKE x STAPLE PIGEON DUNK. Jeff has worked on creative projects ranging from startup brands to Fortune 100 companies.

NTWRK
NTWRK Soled Out

ONE37pm: You sort of covered our next question! We were going to ask why you think creators are choosing NTWRK, but is there anything else you want to add?

Brown: Part of our ability to book talent is definitely NTWRK’s credibility, but it’s also the steam we’ve been able to build on our own too, like with the Cheetos x Bad Bunny capsule. People are much more inclined to work with us because they’ve seen our body of work. We also make a conscious effort to provide a platform for multicultural creators and amplify their voices while giving them a unique avenue to profit from their passions.

ONE37pm: What else is NTWRK bringing us for the rest of the year?

Brown: We have a handful of plans starting with our TRANSFER festival with Edison Chen, which is all about design culture. Then we have our second iteration of “Beyond The Streets” which is a digitized way for artists and creators to celebrate their work. That’s as close to “IRL” we’re getting this year, but we will also be launching our first official NTWRK campaign.

It sounds crazy, but we haven’t had a consumer-facing brand introduction in nearly two years, and there’s still a lot of people who don’t know who we are or what we do. We want to introduce ourselves and have conversations about creators who aren’t Ben Baller or Sophia Chang. Also, I can’t reveal too much yet, but we will have a NTWRK gift guide coming out in November for the holiday season so we are looking forward to that as well.

And so are we. You can keep with NTWRK’s latest updates on Instagram and Twitter.